The General Automobile Insurance Services Inc Senior VP, Marketing Salary

Senior VP, Marketing Salary at The General Automobile Insurance Services Inc BETA

How much does a The General Automobile Insurance Services Inc Senior VP, Marketing make?

As of March 2025, the average annual salary for a Senior VP, Marketing at The General Automobile Insurance Services Inc is $288,895, which translates to approximately $139 per hour. Salaries for Senior VP, Marketing at The General Automobile Insurance Services Inc typically range from $259,172 to $323,235, reflecting the diverse roles within the company.

It's essential to understand that salaries can vary significantly based on factors such as geographic location, departmental budget, and individual qualifications. Key determinants include years of experience, specific skill sets, educational background, and relevant certifications. For a more tailored salary estimate, consider these variables when evaluating compensation for this role.

DISCLAIMER: The salary range presented here is an estimation that has been derived from our proprietary algorithm. It should be noted that this range does not originate from the company's factual payroll records or survey data.

The General Automobile Insurance Services Inc Overview

Website:
thegeneral.com
Size:
1,000 - 3,000 Employees
Revenue:
$1B - $3B
Industry:
Insurance

The General Automobile Insurance Services, Inc. (The General) - https://www.TheGeneral.com - is a licensed insurance agency that is a subsidiary of PGC Holdings Corp. (PGC) which is wholly owned by American Family Insurance Company. Through its insurance company subsidiaries and their predecessors, PGC has been writing automobile insurance in many states throughout the country for over 50 years.The General offers auto insurance for drivers that have had a history of driving violations or accidents, have not kept their insurance in force or have less than perfect credit. So, you can still find a good price for your auto insurance needs.If you are interested in employment with The General, please visit the Careers section of our website at - http://www.TheGeneral.com/Employment/

See similar companies related to The General Automobile Insurance Services Inc

What Skills Does a person Need at The General Automobile Insurance Services Inc?

At The General Automobile Insurance Services Inc, specify the abilities and skills that a person needs in order to carry out the specified job duties. Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.

  1. Leadership: Knowledge of and ability to employ effective strategies that motivate and guide other members within our business to achieve optimum results.
  2. Initiative: Taking decisive action and initiating plans independently to address problems, improve professional life, and achieve goals.
  3. Digital Marketing: Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. Digital marketing's development since the 1990s and 2000s has changed the way brands and businesses use technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of visiting physical shops, digital marketing campaigns are becoming more prevalent and efficient. Digital marketing methods such as search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, Display advertising, e–books, and optical disks and games are becoming more common in our advancing technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. In essence, this extension to non-Internet channels helps to differentiate digital marketing from online marketing, another catch-all term for the marketing methods mentioned above, which strictly occur online.
  4. Insight: Insight is the understanding cause and effect based on the identification of relationships and behaviors within a model, context, or scenario.
  5. Advertising: Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea.:465 Sponsors of advertising are typically businesses wishing to promote their products or services. Advertising is differentiated from public relations in that an advertiser pays for and has control over the message. It differs from personal selling in that the message is non-personal, i.e., not directed to a particular individual.:661,672 Advertising is communicated through various mass media, including traditional media such as newspapers, magazines, television, radio, outdoor advertising or direct mail; and new media such as search results, blogs, social media, websites or text messages. The actual presentation of the message in a medium is referred to as an advertisement, or "ad" or advert for short. Commercial ads often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees or shareholders that a company is viable or successful.

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Check more jobs information at The General Automobile Insurance Services Inc

Job Title Average The General Automobile Insurance Services Inc Salary Hourly Rate
2 Workshop Manager $152,853 $73
3 1 Customer Service Representative $39,191 $19
4 Accounting Analyst $81,038 $39
5 Accounting Specialist $63,520 $31
6 Administrative Assistant and Claims $40,836 $20
7 Architect $93,803 $45
8 Assistant Accountant $45,389 $22
9 Assistant Attorney General $244,111 $117
10 Assistant VP, Program Management $193,317 $93
11 Audit Specialist $120,261 $58
12 Brand Specialist $71,785 $35
13 Business Development $85,159 $41

Hourly Pay at The General Automobile Insurance Services Inc

The average hourly pay at The General Automobile Insurance Services Inc for a Senior VP, Marketing is $139 per hour. The location, department, and job description all have an impact on the typical compensation for The General Automobile Insurance Services Inc positions. The pay range and total remuneration for the job title are shown in the table below. The General Automobile Insurance Services Inc may pay a varying wage for a given position based on experience, talents, and education.
How accurate does $288,895 look to you?

FAQ about Salary and Jobs at The General Automobile Insurance Services Inc

1. How much does The General Automobile Insurance Services Inc pay per hour?
The average hourly pay is $139. The salary for each employee depends on several factors, including the level of experience, work performance, certifications and skills.
2. What is the highest salary at The General Automobile Insurance Services Inc?
According to the data, the highest approximate salary is about $323,235 per year. Salaries are usually determined by comparing other employees’ salaries in similar positions in the same region and industry.
3. What is the lowest pay at The General Automobile Insurance Services Inc?
According to the data, the lowest estimated salary is about $259,172 per year. Pay levels are mainly influenced by market forces, supply and demand, and social structures.
4. What steps can an employee take to increase their salary?
There are various ways to increase the wage. Level of education: An employee may receive a higher salary and get a promotion if they obtain advanced degrees. Experience in management: an employee with supervisory experience can increase the likelihood to earn more.