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Marketing Manager Salary in Cologne, DE

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How much does a Marketing Manager make in Cologne, DE? The average Marketing Manager salary in Cologne, DE is €106,579 as of March 23, 2021, but the range typically falls between €86,948 and €127,384. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more global market data that allows you to price your jobs around the world and compare job salaries across countries and cities on real-time compensation data, Salary.com helps you to determine your exact pay target.

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Global Market Data
50TH(Median) €106,579 25TH €86,948 75TH €127,384

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Skills to Boost a Marketing Manager Salary

Mastering key skills can significantly increase your earning potential as a Marketing Manager. According to Salary.com's Real-time Job Posting Data, expertise in Initiative can lead to a 5% salary raise, while strong Email Marketing skills boost pay by a 2%. Even CRM can result in a 2% salary increase.

Skill Library evaluates talent skills across five levels, supported by 5-10 behavior indicators, delivering precise insights for data-driven hiring decisions.
Initiative
Taking decisive action and initiating plans independently to address problems, improve professional life, and achieve goals.
Email Marketing
Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send advertisements, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Marketing emails can be sent to a purchased lead list or a current customer database. The term usually refers to sending email messages with the purpose of enhancing a merchant's relationship with current or previous customers, encouraging customer loyalty and repeat business, acquiring new customers or convincing current customers to purchase something immediately, and sharing third-party ads.
CRM
Customer relationship management (CRM) is a technology for managing all your company's relationships and interactions with customers and potential customers.
More Skills...
Based on recent job listings, in-demand skills in the Marketing Manager field include Initiative (5%), Email Marketing (2%), CRM (2%), Lead Generation (2%), and Business Development (1%). These skills reflect current market needs.
Skills Salary Demand
Skill & Salary Demand
Initiative €111,908
Initiative
€111,908
5%
Email Marketing €108,711
Email Marketing
€108,711
2%
CRM €108,711
CRM
€108,711
2%
Lead Generation €108,711
Lead Generation
€108,711
2%
Business Development €107,645
Business Development
€107,645
1%
Initiative
3.21%
Email Marketing
12.39%
CRM
16.73%
Lead Generation
2.16%
Business Development
7.42%
Job Openings for Marketing Manager in Cologne, Germany
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About Cologne, Germany

The metropolitan area encompasses over 405 square kilometres (156 square miles), extending around a central point that lies at 50° 56' 33 latitude and 6° 57' 32 longitude. The city's highest point is 118 m (387 ft) above sea level (the Monte Troodelöh) and its lowest point is 37.5 m (123 ft 0 in) above sea level (the Worringer Bruch). The city of Cologne lies within the larger area of the Cologne Lowland, a cone-shaped area of the central Rhineland that lies between Bonn, Aachen and Düsseldorf....
Source: Wikipedia (as of 03/30/2021). Read more from Wikipedia

Marketing Manager Pay Difference by Cities

City, Country Compared to national average
City, Country Rhine-Ruhr, DE Compared to national average
-3.5%
City, Country Stuttgart, DE Compared to national average
+ 0.3%
City, Country Dusseldorf, DE Compared to national average
-0.7%
City, Country Cologne, DE Compared to national average
+ 10.5%
City, Country Bremen/Oldenburg, DE Compared to national average
+ 1.2%
City, Country Frankfurt/Rhine-Main, DE Compared to national average
+ 0.2%
Employees with Marketing Manager in their job title in Cologne, DE earn an average of 10.5% more than the national average. The lower salaries can be found in Rhine-Ruhr, DE (3.5% less), Dusseldorf, DE (0.7% less).

Understand the base salary paid range for a Marketing Manager in Cologne, DE

Average Base Salary

Core compensation

86948
127384
106579
The chart shows the base salary for Marketing Manager in Cologne ranges from €86,948 to €127,384 with the average base salary of €106,579. The basic salary is the employee minimum income you can expect to earn in exchange for your time or services. This is the amount earned before adding benefits, bonuses, or compensation. The base salary of the Marketing Manager may get paid difference by industry, location, and factors.

Marketing Manager Frequently Asked Questions

Can I expect to receive a higher salary for the position of Marketing Manager in Cologne than for the same job in Rhine-Ruhr in the Germany?

On average, a Marketing Manager, working in Cologne, Germany, would generally get a higher salary than those working in the city of Rhine-Ruhr. The larger cities in the DE typically provide numerous opportunities for Marketing Manager Jobs. Since Cologne, Germany is an attractive place to work for many professions, Marketing Manager Jobs could be competitive. Candidates need to consider personal preferences when deciding on a work location and weigh all factors including employment viability, cost of living, workforce competition, and quality of life in a particular location. March 23, 2021 salary.com )
What is the salary range for a Marketing Manager in Cologne, Germany? What is the average hourly rate?

The average salary for a Marketing Manager in Cologne, Germany is €106,579 per year. The salary range for a Marketing Manager is between €86,948 and €127,384. While we are seeing hourly wages as high as €61 and as low as €42, the majority of Marketing Managers are currently paid an average of €51 in Cologne, Germany. The average salary pay range for a Marketing Manager can vary depending on specific skills, level of skill, location, education, and years of experience. The company size, industry, and location, and numbers of available job candidates may also affect salary offers. Salaries for a Marketing Manager in Cologne, Germany can differ based on any or all of these varying factors. March 23, 2021 salary.com )
Besides the base pay, what other benefits might be negotiable when considering a Marketing Manager job? What common items are generally included in a total compensation package?

A total compensation package consists of base pay or salary and all other types of pay and benefits that a Marketing Manager working in Cologne, Germany will receive in exchange for their job. Some common items included in the total compensation of a Marketing Manager working in the Cologne, Germany are bonuses, medical/dental/vision benefits coverage, paid leaves, life insurance, and pension plan company match. Some companies in the Cologne, Germany might also offer long-term incentives such as stock options or stock grants for Marketing Managers. Other popular benefits are gym memberships, free parking, monthly car expenses, free food, and company discounts. Evaluate all offered benefits to determine if they are of value to you. Consider items that you value and see if you can negotiate favorable terms for them. For example, request an extra week of vacation, reimbursement for training, flexible work hours, or subsidized parking. These perks have a value that should be included when you evaluate the entire compensation package offered to you. March 23, 2021 salary.com )
Learn more about: Compensation Packages, Employee Flight Risk, Gender Pay Gap
Last Update: March 23, 2021