Customer Insights Analyst jobs in Winston Salem, NC

Reynolds American is evolving at pace - truly like no other organization.

To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey!

SENIORITY LEVEL: Junior Level

FUNCTION: Marketing

LOCATION: Winston-Salem, NC

ROLE POSITIONING AND OBJECTIVES

This role is part of Marketing - SP&I (Combustibles)

The role provides analytical support to select clients in Trade Marketing. The position adds significant value by applying a comprehensive understanding of the tobacco industry, key business drivers and brands to influence and drive achievement of corporate objectives. Responsible for providing strategic business analysis and insight development for store chains and sales areas, finding opportunities in product categories and within brands to help drive share and profit growth. Participates in departmental and cross-functional teams and is sought out by others for mentorship and inspiration. 

Reports to: Director – Customer Insights

Reporting Level: No Direct Reports

Geographic Scope: Regional

WHAT YOU WILL BE ACCOUNTABLE FOR

• Plans, directs, conducts analyses and provides business-oriented performance insights.
• Develops analyses and presents recommendations to drive timely, fit for purpose and actionable business improving opportunities.
• Develops and provides business review for management regarding business strategy and brand performance.
• Drives a culture of collaboration, innovation and positive influence on decision making process.
• Effectively communicates business results to clients across the organization to facilitate decision making process.

CAN THIS BE YOUR FUTURE ROLE?

• Do you like working with data?
• Can you tell a compelling story that motivates action?

ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE

• 3 years in business/commercial analytics and/or related field. Retail experience preferred.
• Proficiency in Microsoft office tools: Excel, PowerPoint, and Word.
• 2 years of recent experience with BI Tools, preferably MicroStrategy.
• Ability to understand broader business issues and seek resolution.
• Ability to lead and deliver to client needs.
• Strong collaboration skills, with ability to work with a broad range of subject areas and cross-functionally.
• Ability to lead, leverage and analyse data from various sources, interpret meaningful trends and draw conclusions to deliver actionable business recommendations.
• Ability to identify business opportunities within Sales and Marketing performance data to influence execution.
• Bachelor of Science required, Master’s Degree in Business or related field preferred.

BENEFICIAL

• Understating of business performance data such as consumer offtake (Marlin), Shipments to Retail (STR), Shipment to Wholesale (STW), and Retail Scan Data (RSD) as well as Consumer related data.
• Experience with fast moving consumer goods.

Job Number: 37853

Reynolds American Incorporated is positively transforming the tobacco industry. We’re a family of companies that strives for success in everything we do. The future inspires us because our people are igniting the breakthroughs that are redefining the ways adult tobacco consumers enjoy tobacco in the 21st century.

When other companies talk about growth, they only talk about size. At Reynolds American, we focus on the growth of our people. We take pride in each other’s growth and well-being throughout our careers. We invest in your career and total well-being because we know our companies succeed when our people thrive.

ABOUT OUR ORGANIZATION:

Reynolds American Inc. is an indirect, wholly owned subsidiary of British American Tobacco p.l.c., and the U.S. parent company of R. J. Reynolds Tobacco Company; Santa Fe Natural Tobacco Company, Inc.; American Snuff Company, LLC; Modoral Brands, Inc.; R. J. Reynolds Vapor Company; Lorillard Licensing Company, LLC; Reynolds Brands, Inc.; and Vuse Stores LLC.  This position is with [[custContractualLE]].

Here, you’ll have the opportunity to work on iconic brands and revolutionary products by collaborating with visionary, principled and passionate people every day.

Compensation/Targeted Bonus

• Competitive Annual Salary
• Targeted Annual Bonus
• Relocation assistance available for those who qualify.

Benefit Summary

Our company offers very competitive benefit plans, including:

• 401(k) plan that offers opportunity to save on pre- and post-tax basis up to 50 percent of eligible compensation. Company matches 100 percent of employee pre-tax/Roth (401k) contributions up to six percent
• Comprehensive health- and welfare-benefits package
• Eleven paid company holidays annually, plus a generous paid vacation plan based on length of service
• Company-paid sick and personal days, funeral leave and jury duty leave; Also Parental leave/Reduced Work Schedule
• Confidential personal financial counseling service
• On-site health clinics and fitness centers
• A matching grants program that enables employees to direct and double their donations to qualifying charitable organizations of their choice
• Health-care advocacy service
• Volunteer service opportunities
• Federal credit union membership through Allegacy Federal Credit Union
• Extensive training opportunities  

Reynolds American Inc. and its affiliated companies is an Equal Opportunity / Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. Only applicants requiring reasonable accommodation for any part of the application and hiring process should contact us directly via email at reynoldsamerican_recruitment@bat.com.

Our organization offers a level of challenge, responsibility and creativity for motivated employees that stands apart from the crowd.

We are also committed to employing a diverse workforce and valuing different perspectives, experiences and talents to maximize the company's potential for successfully achieving its business objectives.

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Only applicants requiring reasonable accommodation for any part of the application and hiring process should contact us directly via email at TalentAcquisition@RJRT.com.

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