Database Marketing Analyst jobs in Hattiesburg, MS

Database Marketing Analyst performs analysis of marketing databases to evaluate and improve the effectiveness of various marketing programs. Develops strategy for targeted marketing campaigns and is responsible for data extraction and list or lead generation. Being a Database Marketing Analyst runs various reports to track retention, identify new customers, and pinpoint opportunities to increase sales to current customers. Ensures that the database is updated and maintained in a timely fashion. Additionally, Database Marketing Analyst requires a bachelor's degree. Typically reports to a manager. The Database Marketing Analyst gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Database Marketing Analyst typically requires 2 to 4 years of related experience. (Copyright 2024 Salary.com)

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Application Analyst (Oracle Sales and Marketing Cloud)
  • Southern Company
  • Gulfport, MS OTHER
  • ASCEND Program Overview:

    Southern Company is committed to building the future of energy for the customers who depend on us, the communities we serve and the industry we lead. The ASCEND program will transform how we do business, helping us elevate the customer experience, adapt to industry changes, and implement technology that offers new capabilities with more agility. It will involve implementing multiple applications, including the replacement of our meter data management (MDM) and customer service systems (CSS) with a new, Oracle customer information system (CIS) called customer to meter (C2M). Additionally, it includes implementing an advanced analytics platform (AAP), customer experience (CX) and customer engagement platform (CEP). 

    The new platform, to be rolled out to Alabama Power, Georgia Power and Mississippi Power, will be implemented in phases over the next four years. Currently, we are building an ASCEND organization dedicated to helping the electric operating companies realize the vision for a modernized, efficient, digital customer experience to deeply engage with our customers and provide a more personalized experience. ASCEND will be one of the most comprehensive Customer Service and Marketing transformation initiatives in our company’s history.  

    Job Summary – Application Analyst, Oracle Sales and Marketing Cloud –

    The Application Analyst Cloud position, for the Customer Experience (CX) workstream, is responsible for providing development of the technical requirements and support to the Oracle Sales Cloud enterprise application across all operating companies. Position responsibilities include all aspects of production support, solution delivery, and managing customer relationships. The position will work with a variety of organizations which will require excellent interpersonal, communication, customer service, time management, planning, and organizational skills. Strong analysis and problem-solving skills are critical. In addition, this position is responsible for the strategy, roadmap, planning, architecture, development and sustainment of applications, integrations, and business processes, in support of multiple business units using the Oracle CX enterprise platforms. This position will work with Business Stakeholders, Developers, Analysts and other Architects to design, build, and maintain sales and marketing platforms/programs required to support business processes and business applications and integrations. In addition, this position will lead and coordinate technical development activities for integrations.

    The successful candidate is expected to be highly knowledgeable and experienced with modern data and integration architecture – including cloud solutions and agile implementation deployment. The position requires the skills and experience necessary to coordinate and direct developers and other resources in day-to-day operations to achieve the desired work efforts. The successful candidate will participate and provide technical expertise in all states of a data solution life cycle.

    The position responsibilities will focus on deployment, enhancement, and ongoing Application Management Support (AMS) for Oracle Sales Cloud (primarily) with expectations to further

    support Oracle Marketing Cloud (Eloqua) and related Oracle CX applications. The successful candidate will have demonstrated experience with the Oracle CX application platform and/or the aptitude to quickly obtain necessary knowledge and skills to be effective.

    Education:

    BS/BA in Computer Science, Management Information Systems, Engineering or other Technical degree required.

    Experience/Knowledge/Skills:

    • 5 years of knowledge of and experience with the Oracle CX platform including and Sales Cloud (Service Cloud knowledge is a plus)

    • Experience with marketing automation software, Eloqua

    • Experience with development projects leveraging agile development methodologies preferred

    • Experience with or foundational understanding of Java application development to support troubleshooting and solution design

    • Strong analytical skills with ability to elicit and efficiently document business rules

    • Excellent root cause analysis and problem-solving skills

    • Understanding of the V-model within C2M and how it can be represented in Sales Cloud

    • Experience building solutions leveraging integrations/middleware components that are part of the Oracle CX Suite (e.g. Customer Data Model, Oracle Integration Cloud, etc.)

    • Strong attention to detail with the ability to clearly communicate complex issues across various stakeholder groups and teams

    • Ability to create, build, and maintain relationships across cross-functional working teams and collaborate with all levels of management, vendors, and other internal and external groups

    • Experience leading and managing technology projects including coordinating resources and tasks across multiple teams and business units.

    • Previous Utility Experience is not required but is a plus.

    Job Responsibilities

    • Develop, adapt and carry out product implementation plan from beginning to end, supporting and championing the vision desired for the completed product.

    • Application of the different principles within the Software Development Life Cycle (SDLC) to implement and maintain technology initiatives.

    • Work within the Agile/SAFe framework to support development, design, build, test, deployment and Post-Go Live Support (PGLS) activities.

    • Manage business expectations, bring issues to business’ attention proactively; offer solutions. Ensure and assist in achieving and meeting deadlines and schedules.

    • Be a primary resource for the business and technology teams to help develop and refine product roadmaps, as well as support AMS needs for Sales Cloud and Eloqua

    • Act as the primary technical support resource during any application outages.

    • Communicate effectively and in a timely manner with business partners, CX team members, leadership, and other key stakeholders.

    • Displays Our Values and champions an inclusive and diverse team culture.

    Southern Company (NYSE: SO) is a leading energy provider serving 9 million residential and commercial customers across the Southeast and beyond through its family of companies. Providing clean, safe, reliable and affordable energy with excellent service is our mission. The company has electric operating companies in three states, natural gas distribution companies in four states, a competitive generation company, a leading distributed energy infrastructure company with national capabilities, a fiber optics network, and telecommunications services. Through an industry-leading commitment to innovation, resilience, and sustainability, we are taking action to meet our customers’ and communities’ needs while advancing our commitment to net zero emissions by 2050. Our uncompromising values ensure we put the needs of those we serve at the center of everything we do and are the key to our sustained success. We are transforming energy into economic, environmental and social progress for tomorrow. Our corporate culture and hiring practices have earned the company national awards and recognition from numerous organizations, including Forbes, Military Times, DiversityInc, Black Enterprise, J.D. Power, Fortune, Human Rights Campaign and more. To learn more, visit www.southerncompany.com.

    Southern Company is an equal opportunity employer where an applicant's qualifications are considered without regard to race, color, religion, sex, national origin, age, disability, veteran status, genetic information, sexual orientation, gender identity or expression, or any other basis prohibited by law.

    Job Identification: 3809

    Job Category: Information Technology

    Job Schedule: Full time

    Company: Southern Company Services

  • 18 Days Ago

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Sales Representative
  • D&D Marketing
  • Hattiesburg, MS FULL_TIME
  • About us We are professional, customer-centric and rewarding. Our work environment includes: Modern office setting Lively atmosphere Flexible working hours On-the-job training Growth opportunities We ...
  • 22 Days Ago

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Sales Executive
  • Ergon, Inc - Refining & Marketing
  • Hattiesburg, MS FULL_TIME
  • Resinall Corp currently has an opening for a Sales Executive that will be responsible for business development. We are a great company with great pay and great benefits. Resinall Corp, a division of E...
  • Just Posted

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Summer Sales Intern
  • Aruza Marketing LLC
  • Long Beach, MS INTERN
  • The Aruza Marketing Internship provides college students the opportunity to learn vital skills in sales, persuasion, work ethic, and professional communication. Upon completion of the internship you w...
  • 10 Days Ago

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Summer Sales Intern
  • Aruza Marketing LLC
  • Gulfport, MS INTERN
  • The Aruza Marketing Internship provides college students the opportunity to learn vital skills in sales, persuasion, work ethic, and professional communication. Upon completion of the internship you w...
  • 10 Days Ago

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Summer Sales Intern
  • Aruza Marketing LLC
  • Hattiesburg, MS INTERN
  • The Aruza Marketing Internship provides college students the opportunity to learn vital skills in sales, persuasion, work ethic, and professional communication. Upon completion of the internship you w...
  • 11 Days Ago

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0 Database Marketing Analyst jobs found in Hattiesburg, MS area

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Continuous Improvement Manager
  • ManpowerGroup
  • Hattiesburg, MS
  • WHAT IS THE JOB? • Develop and Implement 5S throughout all value streams. Including developing and implementing standard...
  • 4/26/2024 12:00:00 AM

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RN Preop PACU
  • Southern Bone & Joint Specialists PA
  • Hattiesburg, MS
  • Job Description Job Description PRE-OP/PACU RN Southern Surgery Center (Full-time) Job Description- The PRE-OP/PACU RN i...
  • 4/26/2024 12:00:00 AM

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Assistant Manager Trainee
  • Book Mart Corp
  • Hattiesburg, MS
  • Job Description Job Description We are seeking an Assistant Manager Trainee to join our team! You will be responsible fo...
  • 4/26/2024 12:00:00 AM

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Accounts Receivable Clerk
  • PrideStaff
  • Hattiesburg, MS
  • Job Description Job Description ACCOUNTS RECEIVABLE CLERK LOCATION: Hattiesburg, MS TYPE: Full-Time, Temp-to-Hire PAY RA...
  • 4/26/2024 12:00:00 AM

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Physician Assistant
  • Southern Bone & Joint Specialists PA
  • Hattiesburg, MS
  • Job Description Job Description Physician Assistant, Full Time Southern Bone & Joint Specialists, PA is looking for a hi...
  • 4/26/2024 12:00:00 AM

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Contract Physical Therapist
  • PRIDE Healthcare
  • Hattiesburg, MS
  • Job Description Job Description Exciting 13-Week Contract Opportunity for a Physical Therapists in Hattiesburg, MS! Are ...
  • 4/26/2024 12:00:00 AM

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Administrative Assistant
  • PrideStaff
  • Hattiesburg, MS
  • Job Description Job Description We are seeking an Administrative Assistant to join our team! You will perform clerical a...
  • 4/26/2024 12:00:00 AM

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Part Time Registered Nurse
  • Vigilant Health
  • Hattiesburg, MS
  • Job Description Job Description The Registered Nurse provides clinical support by interacting with patients, performing ...
  • 4/26/2024 12:00:00 AM

Hattiesburg is a city in the U.S. state of Mississippi, primarily in Forrest County (where it is the county seat) and extending west into Lamar County. The city population was 45,989 at the 2010 census, with an estimated population of 46,805 in 2015. It is the principal city of the Hattiesburg, Mississippi, Metropolitan Statistical Area, which encompasses Forrest, Lamar and Perry counties. Development of the interior of Mississippi by European Americans took place primarily after the American Civil War. Before that time, only properties along the major rivers were developed as plantations. Fou...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Database Marketing Analyst jobs
$58,525 to $78,094
Hattiesburg, Mississippi area prices
were up 1.2% from a year ago

Database Marketing Analyst in Milwaukee, WI
If you have built a career as a Database Marketing Analyst and can juggle multiple projects while keeping an eye on the details, we would like to talk to you.Responsibilities include.
December 31, 2019
Database Marketing Analyst in Baton Rouge, LA
The databases you use are made up of information that gets collected from people every time they do something like sign up for a contest, fill out a warranty, or apply for a credit card.
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Database Marketing Analyst in Binghamton, NY
Help marketing efforts by gathering and analyzing customer information.
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Atlantis Casino Resort Spa, in Reno, Nevada, has a career opportunity and is looking for someone with a proven track record to be the Database Marketing Analyst.
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