Database Marketing Analyst performs analysis of marketing databases to evaluate and improve the effectiveness of various marketing programs. Develops strategy for targeted marketing campaigns and is responsible for data extraction and list or lead generation. Being a Database Marketing Analyst runs various reports to track retention, identify new customers, and pinpoint opportunities to increase sales to current customers. Ensures that the database is updated and maintained in a timely fashion. Additionally, Database Marketing Analyst requires a bachelor's degree. Typically reports to a manager. The Database Marketing Analyst gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Database Marketing Analyst typically requires 2 to 4 years of related experience. (Copyright 2024 Salary.com)
Marketing Project Coordinator – Marketing Plus of MN, Inc.
Company Description:
Marketing Plus of MN, Inc. is a full-service marketing agency based in Albert Lea, Minnesota, offering digital and print solutions. As a division of Church Offset Printing, we provide seamless integration of print and digital marketing services. Our team specializes in strategic planning, website development, SEO, digital advertising, traditional advertising, and social media management to deliver customized, results-driven marketing strategies.
Role Description:
As a Marketing Project Coordinator, you will play a key role in executing marketing campaigns, leading project teams, and ensuring high-quality deliverables for our clients. Your responsibilities will include:
• Project Planning and Strategy:
- Develop project plans, timelines, and budgets.
- Develop clear goals and objectives for marketing campaigns.
- Collaborate with team members to define project scope and deliverables.
• Team Coordination:
- Coordinate projects with the marketing team, including designers, writers, developers, and other specialists.
- Assign tasks and ensure team members understand their project responsibilities.
- Facilitate effective communication across departments.
• Timeline Management:
- Create schedules and deadlines for each phase of the project.
- Monitor progress and adjust timelines as needed.
- Ensure all milestones are met on time.
• Quality Control:
- Ensure all deliverables meet client standards and align with contract objectives.
- Review and approve marketing materials with the client before they are published or distributed.
- Conduct post-project evaluations to assess success and identify areas for improvement.
• Client & Vendor Communication:
- Serve as the primary point of contact for clients and external partners.
- Attend quarterly and project meetings (in-person, video, or phone conference).
- Provide regular updates on project status and progress and gather feedback.
• Performance Analysis and Reporting:
- Analyze results of marketing campaigns and projects.
- Report on key performance indicators (KPIs) and project metrics.
• Continuous Learning & Adaptability:
- Stay up-to-date with industry trends and best practices.
- Foster a culture of continuous learning and improvement within the team.
Qualifications:
- Experience in professional client communication.
- Proficiency in Microsoft Office programs such as Excel, Word, and PowerPoint.
- Strong organizational and interpersonal communication skills.
- Ability to multitask and prioritize effectively.
- Detail-oriented and proactive in problem-solving.
- Ability to present oneself in a clean and professional manner is required.
Recommended Skills:
- Experience in Project Management.
- Familiarity with WordPress and ClickUp.
- Experience in digital and/or traditional marketing.
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Marketing Plus of MN, Inc. values professionalism and is looking for individuals who can represent the company with a clean, professional appearance in client meetings and daily operations. If you have a passion for leading teams and executing high-quality marketing campaigns, we’d love to hear from you!
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