Digital Content Marketing Manager jobs in Pennsylvania

Job Title: Content Manager

Job Type: Full-Time

Reports To: VP of Marketing

Location: Philadelphia, PA, Onsite, M-F (some flexibility to work from home when needed)

Restriction: This opportunity is for candidates residing in or relocating to Philadelphia, PA

Compensation: $85,000 to $110,000 Annually Benefits

The client is Philadelphia’s premier multi-family mixed use real estate developer delivering Class A highly amenitized apartments.

The Content Manager supports the Vice President of Marketing in execution of content across owned, paid, and organic channels across the client’s portfolio. We’re looking for a creative thinker with excellent creative writing skills. As a member of the creative team, the Content Manager copywriter will create content for a variety of projects (including print, web, mobile, video, and social media. Thorough research will be required to understand each individual property’s brand, unique products/services, and marketing goals.

Responsibilities

• Understand and execute the unique brand voice of individual properties.
• Create content for paid search, social, video and display. Platforms include Meta, Google, Microsoft, TikTok, Pinterest, Snap, Linkedin.
• Concept and create engaging email and social campaigns across the portfolio.
• Act as go-to for pricing updates across websites, ILS and paid channels.
• Draft and schedule Facebook and Instagram posts.
• Build emails through the hy.ly CRM system.
• Provide verbiage for internal communications, signage, and B2B materials.
• Understand the property’s needs and target audiences, through online searches, reviews of existing research, and in-person meetings.
• Write original copy and edit content for a range of corporate marketing and communications materials.
• Thrive in a fast-paced, collaborative environment with a high-volume workload.
• Continually raise the bar on creativity, writing fresh copy that connects with the desired audience and drives action.
• Perform other duties or projects as assigned.

Additional Requirements

• Bachelor’s degree in marketing, journalism, English, communications, or related discipline.
• Minimum 5 - 10 years professional content development experience with a solid portfolio of work.
• Exceptional writing and research skills.
• Ability to work independently and with a team to meet deadlines.
• Excellent organizational skill and multitasking ability.
• Proficiency in Microsoft Word, Excel, and Adobe Acrobat Pro.
• Social media, email marketing and/or content marketing experience with a focus in high-end retail, hospitality, real estate or other relevant experiential industries.
• Proofreading experience and familiarity with standard style guides.
• Experience working with content management systems.
• A keen eye for detail and appreciation of great design.
• Self-motivated, creative, confident and energetic personality.

The client provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, the client complies with applicable state and local laws governing nondiscrimination in employment in every location in which the client has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Job Type: Full-time

Pay: $85,000.00 - $110,000.00 per year

Work Location: In person