Digital Marketing Manager jobs in Alaska
Digital Marketing Manager manages and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Manager leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Manager reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a director. The Digital Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Digital Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
Recently Added Digital Marketing Manager jobs
- Visit Anchorage
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Anchorage, AK
FULL_TIME
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Digital Marketing Manager
This full time position works under the direct supervision of the VP of Communications of Visit Anchorage to develop, execute, and manage in-state strategic marketing plans, programs, and initiatives including production, development, and branding in all platforms. Maintenance of the anchorage.net event calendar, job postings and answer traveler questions posed via Visit Anchorage online forms, email, social media, and other travel-related forums.
Responsibilities
Research technology, including database marketing to promote Anchorage to Alaska residents.
Collaborate in the production of creative content for in-state ad campaigns.
Maintain the brand’s voice and guide visitor engagement through external communications with leisure audiences while responding to inquiries from local residents and potential visitors coming in via anchorage.net
Develop annual advertising campaigns statewide including creative input, image, brand, tracking, ROI, and conversion rates
Research advertising placements & execute cost-effective media buys
Monitor and measure performance of marketing program and projects
Work with IT dept to enhance Simpleview database capabilities to find new ways to optimize Web integration to create efficiency and improve customer service
Required Education/Experience/Skills
- 4-year college degree in marketing, public relations, journalism, communications, or website management (or equivalent combination of education & experience)
- At least 3 years of relevant tourism, public relations, journalism, or digital marketing experience
- Proven experience with vendor management, public relations writing and editing in AP style
Applications will be reviewed on a rolling basis, with first review of interested applicants expected in mid May. To apply, please submit a cover letter and resume to nanderson@anchorage.net
Job Type: Full-time
Pay: $55,000.00 - $65,000.00 per year
Benefits:
- 401(k) matching
- Dental insurance
- Employee assistance program
- Employee discount
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Parental leave
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Work Location: In person
- 25 Days Ago
- OrthoAlaska LLC
-
Anchorage, AK
FULL_TIME
- Position Summary & Objectives The Marketing Manager, Digital/Patient/Provider will lead the execution of promotional campaigns and tactics targeted to patient and provider audiences for the OrthoAlask...
- 3 Days Ago
- Yuit Communications
-
Anchorage, AK
FULL_TIME
- The Media and Digital Manager plays a critical role in leveraging digital channels to reach and engage target audiences effectively, drive brand awareness and growth, and ultimately achieve business o...
- 1 Month Ago
- Tanana Chiefs Conference
-
Fairbanks, AK
FULL_TIME
- Description Job Title Digital Workplace Services Manager Location Fairbanks, AK, US Organization Name Information Systems Job Summary Job Summary: The Digital Workplace Services (DWS) Manager is respo...
- 22 Days Ago
- University of Alaska - External Careers
-
Anchorage, AK
FULL_TIME
- The Marketing Manager is responsible for the promotion of concerts, sporting events, conventions and shows within the facility, while developing creative marketing campaigns that promote public/commun...
- 4 Days Ago
- FieldCore
-
Anchorage, AK
FULL_TIME
- Description About GE VernovaGE Vernova is a planned, purpose-built global energy company that includes Power, Wind, and Electrification businesses and is supported by its accelerator businesses of Adv...
- 2 Days Ago
Digital Marketing Manager jobs at Popular Companies
- Rello Search Partners
-
Clearwater, FL
- Rello Search Partners is searching for a Digital Marketing Manager to develop and oversee the execution of our client’s ...
- 5/6/2024 12:00:00 AM
- Aviz Networks
-
San Jose, CA
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- Xe
-
Irvine, CA
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- InTown Suites
-
Atlanta, GA
- InTown Suites is one of America’s largest wholly-owned economy extended stay hotel brands with 196 properties in 22 stat...
- 5/4/2024 12:00:00 AM
- Xploro®
-
- Xploro is an award winning, digital health startup based in Cleveland, Ohio. We use augmented reality, digital storytell...
- 5/4/2024 12:00:00 AM
- Crew Carwash
-
Fishers, IN
- We are honored to be a Glassdoor's Best Place to Work Recipient for 2024, our 5th year in a row! Crew Carwash Honored as...
- 5/3/2024 12:00:00 AM
- Archtop Fiber
-
Kingston, NY
- Senior Marketing Manager At Archtop Fiber, our mission is to be the true fiber of your community. We believe in the powe...
- 5/2/2024 12:00:00 AM
- Music and Arts
-
Frederick, MD
- We are seeking a highly skilled and strategic Digital Marketing Manager to lead our digital marketing efforts across mul...
- 4/18/2024 12:00:00 AM