Digital Marketing Manager manages and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Manager leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Manager reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a director. The Digital Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Digital Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
Location: This is a remote opportunity.
The Product Manager, Digital Solutions & Cybersecurity develops and implements the marketing strategy for the Stago digital solutions with consideration of market drivers, compliance, rapidly evolving cybersecurity requirements, new product development, and product lifecycle to achieve SNA and corporate goals. The Product Manager, Digital Solutions & Cybersecurity will also be responsible for managing and demonstrating customer value for the clinical laboratory through the implementation of Stago’s digital connectivity and applications. Responsible to maximize the value of the Stago solution over the lifecycle of the portfolio and deliver on key business metrics, with the goal of increasing margins and market share.
Essential Duties and Responsibilities:
Job Requirements:
This job requires the individual to be fully vaccinated against COVID-19, absent a legally required accommodation, as determined by customer requirements.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability or protected veteran status.
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