Digital Strategist jobs in the United States

Website Design, Development, and Marketing Services – Roanoke, Virginia

Position Overview
LeadPoint Digital is looking for a Digital Strategist with a high aptitude for website user experience and digital
marketing to join our team. The Digital Strategist will work directly with directors, clients, website design &
development, and digital marketing teams.

Responsibilities
Departmental Responsibilities

• Develop client relationships, maintain, and retain clients by leading the digital marketing team to meet

• Continuously assist digital marketing team in analyzing, strategizing, and identify tactics.
• Continuously evolve your knowledge of online user behavior, digital marketing, and your clients.
• Manage digital marketing schedule and production for your programs and projects.
• Manage and update processes and procedures aligned with your day-to-day activities.
• Coaching/Training your team about clients, audience, and marketing tactics.

Digital Marketing Responsibilities

• Main point-of-contact on key accounts which includes inbound and outbound communication.
• Lead strategist for your accounts.
• Assist in creation and maintenance of program definitions (marketing plan) for your clients.
• Assist in development of project definitions for each project.
• Digital marketing production support.
• Strategize with digital marketing team on social media content.
• Strategize with digital marketing team on content writing and publishing.
• Strategize with digital marketing team to perform keyword research and selection.
• Strategize with digital marketing team on SEO.
• Strategize with digital marketing team on SEM programs via keyword research, selection, and ad

Qualifications and Skills
Required:

• Bachelor’s Degree
• Familiarity with user experience, consumer behavior, and b2b/b2c audiences.
• 3 years of agency experience and client management experience
• Strong problem solving, organizational, prioritization skills.
• Highly detail-oriented.
• Collaborative team member.
• Systematic and process-oriented.
• High social confidence and a great communicator.

Benefits & Compensation

• Health Insurance

• 100% Paid Benefits for Employee, including:

• Cell Phone & Downtown Parking Allowance
• Simple IRA with 3% Employer Matching
• 4-weeks Paid Vacation
• 5 Paid Sick Days
• Flexibility for Personal Situations
• $55,000-$60,000 annual salary

Total Compensation (Salary Benefits): $62,000 - $68,000 annually

Why you want to work for LeadPoint Digital
Work hard; play hard. LeadPoint Digital has a team-driven culture that’s focused on creating winning strategies
for clients. Digital marketing is a fast-paced environment that’s changing every day. Our team is agile enough
to meet the demands while delivering results, from building websites to developing SEO/PPC/social media
strategies to building content marketing plans. We are growing a team with goal-oriented people who like
challenges and solving problems. The LeadPoint Digital team works in-office in a mountain-metro location
where after-hours play can start the minute you step out of the office in downtown Roanoke, VA. Work hard;
play hard.