Integrated Marketing Manager jobs in Jersey City, NJ

O
Integrated Marketing Campaign Manager - Walmart Connect (Manager, Marketing Planning And Strategy)
  • OneTen
  • Hoboken, NJ FULL_TIME
  • Position Summary...

    What you'll do...

    Integrated Marketing Campaign Manager - Walmart Connect

    Please Note: Our team comes into the office 3 days a week; this is not a remote position. We are only considering local candidates in the Hoboken/New York area who can work onsite at this time. If you are not local and apply for this role, please specify "open to relocation" on your resume, if that is applicable, for consideration.

    WALMART CONNECT AT WALMART

    Walmart Connect is Walmart's media and advertising platform, uniquely designed to help brands reach hundreds of millions of shoppers across their entire shopping journey, online and in stores.

    At Walmart, we enable the connection between supplier brands and retail shoppers at unprecedented scale. As primary stewards of our brand promise, "Save Money. Live Better," we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us.

    We believe all digital advertising can be targeted and accountable-and we have Walmart's sales data to prove it. WalmartConnectwins when suppliers invest in digital media to drive growth; Walmart and our supplier partners win when your digital expertise helps sell more goods online and offline. Growth in our digital advertising business is key to Walmart's overall growth strategy.

    This is a unique opportunity to join a small, high-visibility team within the largest company in the world.

    CLIENT SOLUTIONS

    Client Solutions is WMC's integrated marketing center of excellence for centralized, end-to-end insights-led marketing strategy, strategic omnichannel planning and activation of custom category, cross-category, tentpole and custom advertiser solutions across Walmart's touchpoints-at an unparalleled scale.

    We partner with suppliers to co-create industry-first programs and breakthrough experiences that connect brands with Walmart customers, aligning goals with Walmart Merchandising and Marketing and Site priorities to jointly drive commercial success.

    JOB OVERVIEW

    Walmart Connect is looking for an experienced manager to activate revenue-generating marketing workstreams to develop, pitch and execute seasonal integrated marketing programs (e.g., Holiday, Back to School/College, Halloween, etc.) packaged to include core WMC digital and in-store media as well as integrations into enterprise campaigns, leveraging innovative capabilities.

    This manager position reports to the Sr. Manager of Omni Capabilities.

    IDEAL CANDIDATE:

    We are looking for an exceptionally strong, strategic, and effective marketer who is influential, highly energized, and capable of driving internal cross-functional partnerships and workstreams within WMC and Walmart-delivering business results. The ideal candidate is strategic and outcomes-oriented, highly competent operating in matrixed organizations, values storytelling and getting things done.

    CORE RESPONSIBILITIES

    Marketing Strategy:
    • Builds cross-category seasonal programs; socializes marketing strategy with other marketing leaders and associates and represents marketing plans in cross-functional venues.

    Creative and Media Brief Development:
    • Develops the creative and media briefs for programs; socializes with leaders and cross-functional partners.
    • Suggests improvements to media plan to enhance ROI/campaign effectiveness based on review of performance data.
    • Drives development of media strategy (e.g., paid social media, influencer marketing, content marketing) and campaign messaging for programs.

    Campaign Management:
    • Leads execution of multiple seasonal projects by identifying customer and operational needs.
    • Provides creative guidance to internal/external agencies and ensures agency output is in line with overall brand strategy, objectives and delivers on initiative strategies.
    • Suggests improvements to plan to enhance revenue-driving effectiveness. Reviews and edits creative considerations (media, materials, tone).

    Collaboration:
    • Collaborates with cross-functional teams (e.g., Marketing Strategy, Digital Marketing, eCommerce Category Marketing, Creative, Operations, Category Management, Site Merchandising, Analytics) to execute on straightforward campaigns and ensure consistent brand messages across all channels.
    • Identifies, collects, and shares critical information (e.g., item info, merchant intent) with cross functional teams and key stakeholders to ensure exceptional execution.

    ESSENTIAL QUALIFICATIONS
    • Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years' experience in marketing or related field.
    • 3-5 years of experience working cross-functionally in integrated marketing, campaign management and digital media.
    • Creative marketer with the ability to conceptualize innovative ideas and new ways of working.
    • Excellent written and verbal communication skills.
    • Highly collaborative, team player, strong influencer, and relationship builder.
    • Strong understanding of client relationships and framing.

    THE BONUS - STRONGLY PREFERRED QUALIFICATIONS
    • Experience working cross-functionally in ad sales marketing, client/custom solutions, creative strategy, shopper marketing or site editorial capacity.
    • Retail/e-commerce experience with commercial retail solutions such as experiential marketing, CRM (Customer Relationship Management), e-commerce, media, etc.
    • Experience working on or a passion for cross-category omnichannel campaigns.

    Position Locations
    • Hoboken, NJ
    • Hybrid Schedule: 3 days a week in the office (not a remote/virtual position)

    #walmartconnect #retailmedia #digitalmedia #retail #media #ad #campaignmanager #integratedmarketing #LI-LW1

    Minimum Qualifications...

    Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

    Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years'
    experience in marketing or related field.

    Preferred Qualifications...

    Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

    Marketing or related field

    Masters: Business Administration

    Primary Location...
    221 RIVER ST, HOBOKEN, NJ 07030, United States of America

    About Walmart

    At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainability-and everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industries-all while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day. What are you waiting for?

    Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.

  • 19 Days Ago

V
Director, Integrated Marketing
  • Verisk
  • Jersey, NJ FULL_TIME
  • Company DescriptionWe help the world see new possibilities and inspire change for better tomorrows. Our analytic solutions bridge content, data, and analytics to help business, people, and society bec...
  • 22 Days Ago

I
Director, Integrated Marketing
  • Insurance Services Office, Inc.
  • Jersey, NJ FULL_TIME
  • Company DescriptionWe help the world see new possibilities and inspire change for better tomorrows. Our analytic solutions bridge content, data, and analytics to help business, people, and society bec...
  • 22 Days Ago

N
Director of Integrated Marketing
  • NJ/NY Gotham FC
  • Jersey, NJ FULL_TIME
  • NJ/NY Gotham FC (“Gotham FC” or “the Club”) is a National Women’s Soccer League (“NWSL”) team representing New Jersey and New York. The team plays at Red Bull Arena in Harrison, NJ. The Role: Gotham F...
  • 22 Days Ago

I
Senior Specialist, Integrated Marketing
  • Insurance Services Office, Inc.
  • Jersey, NJ FULL_TIME
  • Company DescriptionWe help the world see new possibilities and inspire change for better tomorrows. Our analytic solutions bridge content, data, and analytics to help business, people, and society bec...
  • 5 Days Ago

I
Strategist, Integrated Marketing
  • Insurance Services Office, Inc.
  • Jersey, NJ FULL_TIME
  • Company DescriptionWe help the world see new possibilities and inspire change for better tomorrows. Our analytic solutions bridge content, data, and analytics to help business, people, and society bec...
  • 1 Month Ago

Filters

Clear All

  • Filter Jobs by companies
  • More

0 Integrated Marketing Manager jobs found in Jersey City, NJ area

C
FinTech - Sr. Integrated Marketing Manager
  • Comrise
  • Jersey City, NJ
  • Responsibilities Strategize and plan marketing strategies and integrated campaigns to achieve aggressive growth targets ...
  • 4/30/2024 12:00:00 AM

C
Sr. Manager, Marketing
  • Celltrion USA
  • Jersey City, NJ
  • Celltrion USA is a leading pharmaceutical company committed to developing and commercializing innovative and high-qualit...
  • 4/30/2024 12:00:00 AM

J
Oracle HCM/ORC Tech Engineer
  • Jefferies
  • Jersey City, NJ
  • Description Purpose of this position is primarily to develop highly custom extensions to the Oracle HCM application in t...
  • 4/30/2024 12:00:00 AM

I
Sales Representative - Remote
  • InsuraTec
  • Jersey City, NJ
  • Job Description Job Description Sales Representative - Remote Company: InsuraTec Services Group Location: Remote About U...
  • 4/30/2024 12:00:00 AM

D
B2B Senior Integrated Marketing Manager
  • Dashlane
  • New York, NY
  • About the Role:We are looking for a B2B Senior Integrated Marketing Manager who will lead the strategy for Dashlane's mo...
  • 4/29/2024 12:00:00 AM

B
Senior Integrated Marketing Manager
  • Bravotech
  • Jersey City, NJ
  • Senior Integrated Marketing Manager Direct Hire Onsite 4 days per week (Jersey City, NJ, 07302) Our financial services c...
  • 4/28/2024 12:00:00 AM

S
Integrated Marketing Manager
  • Selby Jennings
  • New York, NY
  • We are working with a growing B2B2C Fintech Startup firm based here in New York that is looking for a Performance Market...
  • 4/27/2024 12:00:00 AM

B
Senior Integrated Marketing Manager
  • BravoTECH
  • Jersey City, NJ
  • Senior Integrated Marketing Manager Direct Hire Onsite 4 days per week – (Jersey City, NJ, 07302) Our financial services...
  • 4/26/2024 12:00:00 AM

Jersey City is the second most populous city in the U.S. state of New Jersey, after Newark.[29] It is the seat of Hudson County as well as the county's largest city.[30] As of 2017, the Census Bureau's Population Estimates Program calculated that Jersey City's population was 270,753,[22] with the largest population increase of any municipality in New Jersey since 2010,[31] an increase of about 9.4% from the 2010 United States Census, when the city's population was at 247,597.[21][32] ranking the city the 75th-most-populous in the nation.[33] Part of the New York metropolitan area, Jersey City ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Integrated Marketing Manager jobs
$82,059 to $137,242
Jersey City, New Jersey area prices
were up 1.6% from a year ago

Integrated Marketing Manager
Manage the development of campaigns assets including gathering requirements, managing the creative review and approval process, collaborating with internal and agency designers, copywriters, and developers, ensure adherence to brand guidelines.
February 20, 2023
Lead data-driven performance evaluation of digital marketing strategies and tactics around specified goals, and communicate findings to technical and marketing stakeholders to drive strategy and campaign execution refinements.
February 23, 2023
Understanding of media performance by channel and ability to provide clear objectives and success measures linked to the overall business objectives.
February 25, 2023
Support fiscal budget planning and ongoing management, working closely with the team leads to create reports and develop a monthly reconciliation process for all IM functional budgets.
March 07, 2023
Drive the data modeling strategy for key business outcomes that includes predictive analytics, propensity modeling, influenced and attributable marketing / sales models across the entire engagement funnel for our customers and accounts.
April 10, 2023
Demonstrated success in program marketing, integrated marketing, lifecycle and/or loyalty marketing paired with a knowledge of effective consumer and/or channel marketing that delivers desired business results.
April 19, 2023
Act as a key strategic partner to Country marketing teams in strategic and creative review discussions both internally and with external agencies, by leveraging the macro perspective this person will have across all markets.
April 25, 2023
Create, update, link, and merge records in CRM systems, as necessary for daily work, or as requested by Major Gifts, Planned Giving, Foundations, or other New Jersey Development staff.
April 26, 2023