Marketing Artist jobs in Baton Rouge, LA

Position: Marketing Professional

Are you a creative, detail-oriented marketing enthusiast with a passion for storytelling and a knack for visually engaging layouts?

Do you thrive in a dynamic environment, turning ideas into action, and solving challenges along the way? If you're a natural problem solver with an eye for both the big picture and the finer details, this role may be a perfect fit!

As a Marketing Professional, you'll be the voice and vision of our brand. We're a company with a strong legacy of successful projects and deep relationships, looking to grow with the help of talented individuals who can bring our story to life. You'll play a key role in designing and writing compelling proposals and presentations, as well as leading our presence across web, social, and email channels. While guidance and resources are available, you'll have the freedom to steer and achieve impactful marketing outcomes.

Key Responsibilities

Content Creation: Develop engaging and relevant content for various marketing collateral, including proposals, brochures, website, and social media. Tailor messaging to resonate with diverse segments and audiences.

Brand Management: Ensure brand consistency and adherence to brand guidelines across all materials, crafting visually appealing and polished marketing collateral.

Digital Marketing: Manage and optimize the company's online presence, including the website, social channels, and directories. Track and analyze traffic, engagement, and lead generation efforts.

Lead Generation: Work with the Relationship Manager to develop strategies for identifying and nurturing potential clients. Use marketing automation and effective follow-up to guide leads through the sales funnel.

Market Research and Analysis: Conduct industry research to identify trends, monitor competitors, and understand client preferences. Evaluate marketing metrics and KPIs to enhance campaign effectiveness.

Reporting and Documentation: Prepare reports and presentations to communicate marketing activities, outcomes, and recommendations to senior management.

Required Skills

Experience: Minimum 5 years in marketing.

Creative Abilities: Skilled in creating professional visual graphics for all marketing materials.

Digital Proficiency: Expertise in SEO, SEM, social media, and email marketing.

Software Knowledge: Proficiency in creative tools, including InDesign, Adobe Creative Suite, Photoshop, Canva, and similar applications.

Technical Writing: Experience in technical writing and proposal development is preferred; CMAR experience is a plus.

Analytical Mindset: Ability to interpret data and derive actionable insights.

Industry Knowledge: Familiarity with commercial construction trends is beneficial.

Graphic Design: Prior experience in graphic design is advantageous.

Education: Bachelor's degree in marketing, business administration, or a related field is preferred.

We have offices in Alexandria, Baton Rouge, and the DFW area, with remote work opportunities available. Occasional travel may be required. We offer competitive pay and benefits, and a supportive, growth-oriented environment. Our ideal candidate embraces our core values of Teamwork, Positive Attitude, Relationship-Driven focus, Excellence, Family Orientation, and Professionalism.

Join us in building great things through great relationships!

Equal Opportunity Employer / Minority / Female / Disabled / Veteran

Employment Type: Full-Time