Marketing Executive jobs in Grand Rapids, MI

Recently Added Marketing Executive jobs

D
Marketing Analyst
  • ddm marketing + communications
  • Grand Rapids, MI FULL_TIME
  • MARKETING ANALYST - JOB DESCRIPTION

    As a Marketing Analyst, you will play a crucial role in supporting the marketing efforts within the organization. You will use the insights you find to help ddm and our clients make better business decisions – like increasing revenue or optimizing marketing campaigns. You will be responsible for collecting and interpreting research about market trends, customer experience, competitors’ activities, and marketing strategies for our company and our clients. Your duties include identifying target audiences, gathering web analytics, and providing actionable recommendations to drive toward determined KPIs.

    Your primary function: Marketing Analyst

    Your roles to support that function:
    • Compile and analyze marketing data
    • Provide actionable insights to drive client success
    • Build marketing dashboards
    • Provide regular reporting
    • Troubleshoot and maintain marketing data
    • Develop, own, and manage analytic and reporting processes
    Specific duties and responsibilities to support your roles:
    • Analyze marketing metrics for effect/cause relationships between outcomes and marketing activities.
    • Help determine marketing KPIs and work with other internal departments to ensure accurate tracking.
    • Serve as the subject matter expert on analytics for clients by understanding business goals and providing plans for consistent analysis and reporting of marketing data.
    • Scope, build, and maintain dashboards to visualize marketing performance.
    • Mine and analyze data to identify key trends, segments, and associations.
    • Identify potential testing opportunities to optimize marketing activities.
    • Effectively communicate performance and recommendations to internal and external stakeholders.
    • Work cross-departmentally to create a holistic view of marketing analytics for clients.
    • Manage data sources and troubleshoot to ensure data integrity.
    • Provide proactive solutions based on data analysis.
    • Support department teams with regular reporting needs such as monthly media campaign reporting.

    Professional skills and qualifications needed for consideration:
    • 4 years of experience in marketing analytics
    • BA degree in relevant field, such as marketing, statistics, or business.
    • Strong experience with Google Analytics 4. Experience with Mixpanel and Google Tag Manager is a plus.
    • Highly proficient in data manipulation through Microsoft Excel.
    • Proficient in data visualization platforms such as Looker Studio, Tableau, and Power BI.
    • Familiarity with marketing tools such as CRMs (Salesforce, Hubspot, etc.), marketing automation platforms (Salesforce Marketing Cloud, Hubspot, Marketo, Pardot, etc.), media platforms (Meta, TikTok, LinkedIn, Hootsuite, etc.), and other tools (SEMRush, Monsido, Cision, etc.).
    • Understanding of data integrity, such as best practice for data structure, data hygiene, and attribution.
    • Proficient in problem-solving and critical thinking, with the ability to analyze situations, evaluate information, and devise effective recommendations.
    • Strong understanding of business and marketing strategies, the customer journey, and marketing channels.
    • The ability to write and understand SQL and RegEx is a plus.

    WHO IS DDM?
    Some specifics that guide expectations of all team members:
    Know our passion: Amaze our clients

    Understand our niche: Delivering extraordinary service and amazing solutions to highly complex or regulated industries.

    Exhibit our core values:
    • Serve our clients tenaciously.
    • Respect the team.
    • Be curious – first ask why then tackle how.
    • Run through the wall attitude.
    • Deliver excellence, not excuses.
    • Play up a level.
  • 2 Months Ago
Apply this Job
A
Marketing Sales Representative
  • American Marketing & Publishing, L.L.C
  • Grand Rapids, MI FULL_TIME
  • American Marketing & Publishing, LLC has provided trusted and effective local advertising solutions to family-owned businesses for 25 years. Today we are one of the fastest growing fully integrated di...
  • 24 Days Ago
Apply this Job
B
Part-Time AMD/Ryzen Market Trainer
  • BDS Marketing
  • Grandville, MI PART_TIME
  • AMD is the heartbeat behind our everyday devices and the innovator behind future products. As a Part-Time AMD Market Trainer, you will differentiate AMD in the retail space related to brand preference...
  • Just Posted
Apply this Job
V
Sales representative
  • Vector Marketing
  • Grand Rapids, MI FULL_TIME
  • Vector Marketing is currently interviewing for part time sales reps, with an option to work a full schedule. Request a virtual interview today and start work within the week! What does the part time p...
  • 5 Days Ago
Apply this Job
V
Sales representative
  • Vector Marketing
  • Big Rapids, MI FULL_TIME
  • Vector Marketing is currently interviewing for part time sales reps, with an option to work a full schedule. Request a virtual interview today and start work within the week! What does the part time p...
  • 6 Days Ago
Apply this Job
E
Apartment Painter - Production Supervisor
  • Executive Living Inc
  • Wyoming, MI FULL_TIME
  • The function of this position is to manage, mentor, and grow our production (apartment painters that work in the greater Grand Rapids area) team in skillset, ability, and quality. This person MUST hav...
  • 22 Days Ago
Apply this Job
View All Marketing Executive Jobs
Salary Company Skills Job Openings
Filters

Clear All
Filter Jobs By Location
  • Filter Jobs by companies
  • More
Salary Company Skills Job Openings

0 Marketing Executive jobs found in Grand Rapids, MI area

E
Marketing Specialist
  • Equity LifeStyle Properties, Inc.
  • Grand Rapids, MI
  • With a culture of recognition and reputation for excellence, ELS is the ideal organization in which to develop a long an...
  • 5/6/2024 12:00:00 AM
Apply this job
A
Brand Marketing Associate II - Healthy Aging
  • Amway
  • Ada, MI
  • At Amway, we inspire people to live their best lives, and to do that, we need you. We need your ideas, your talents, and...
  • 5/5/2024 12:00:00 AM
Apply this job
H
Remote Licensed Psychiatrist
  • Headway
  • Grand Rapids, MI
  • Mental health clinicians use Headway in a number of ways, ranging from conducting psychotherapy sessions with patients t...
  • 5/5/2024 12:00:00 AM
Apply this job
S
Retail Sales Print Associate
  • Staples, Inc.
  • Grand Rapids, MI
  • **Retail Sales Print Associate** **Function: Retail Locations** **Address: 5110 28th Sreet** **City / State: Grand Rapid...
  • 5/4/2024 12:00:00 AM
Apply this job
I
Sales Specialist - Remote
  • InsuraTec Services Group
  • Grand Rapids, MI
  • Sales Specialist - Remote Are you a motivated and self-driven individual looking for a rewarding career in the financial...
  • 5/4/2024 12:00:00 AM
Apply this job
M
Marketing Specialist
  • MFP Automation Engineering
  • Hudsonville, MI
  • MFP is a leader in automation solutions. We specialize in fluid power, automatic lubrication, and electrical automation....
  • 5/2/2024 12:00:00 AM
Apply this job
W
Communications and Marketing Specialist
  • Wolverine Building Group
  • Grand Rapids, MI
  • We are excited that you are thinking about building your career at Wolverine Building Group and joining us to positively...
  • 5/2/2024 12:00:00 AM
Apply this job
H
Marketing Programs Manager (Architectural Products) - Holland, MI (hybrid)
  • Haworth, Inc.
  • Holland, MI
  • Company Overview When you feel connected to your work, you feel more engaged. At Haworth, you can pursue a career that o...
  • 4/16/2024 12:00:00 AM
Apply this job
View All Marketing Executive Jobs

About Grand Rapids, Michigan

Grand Rapids is the second-largest city in Michigan, and the largest city in West Michigan. It is on the Grand River about 30 miles (48 km) east of Lake Michigan. As of the 2010 census, the city population was 188,040. In 2010, the Grand Rapids metropolitan area had a population of 1,005,648, and the combined statistical area of Grand Rapids-Muskegon-Holland had a population of 1,321,557. Grand Rapids is the county seat of Kent County. A historic furniture-manufacturing center, Grand Rapids is home to five of the world's leading office furniture companies, and is nicknamed Furniture City. Its ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Marketing Executive jobs
$62,943 to $84,888
Grand Rapids, Michigan area prices
were up 1.3% from a year ago
View detail

What does a Marketing Executive do?

Marketing Executive
Drive to embed a cultural awareness of data within the business that supports the data team.
December 23, 2022
Assist in the development and implementation of tactical go-to market campaigns to promote awareness of MBA and Executive Education programs to the general public, such as email marketing, digital advertising, direct mail, publicity, special events, etc.
February 17, 2023
Provide editorial leadership, administration, direction, design, production and distribution of all internal and external District marketing, communications and public relations activities and materials, including print materials, media relations, videos, online design, web strategy, social media, advertising, recruiting and related materials.
May 10, 2023
Demonstrate fully competent skills at negotiating pricing, policy conditions and terms with the selected carriers, and decide the best carrier for the client within the agency marketing guidelines.
May 12, 2023
Prepare and explain experience mods, loss projections, retros and other analyses as requested, with minimal assistance from the Producer or Marketing & Account Service Manager.
May 13, 2023