Product/Brand Management Manager leads the design and implementation of marketing activities to maximize sales of a brand. Researches customer preferences and evaluates product performance to develop effective product and brand positioning and strategies. Being a Product/Brand Management Manager coordinates workload and designates tasks or projects to a team of analysts. Partners with sales to ensure that customer targets and product messaging are effective. Additionally, Product/Brand Management Manager develops metrics used to conduct an ongoing analysis of the effectiveness and value of marketing programs. Utilizes metrics to collaborate with stakeholders to design, produce, and distribute effective marketing materials that reflect the brand and product identity. Acts as a source of knowledge for complex or unusual requests. Requires a bachelor's degree. Typically reports to a manager. The Product/Brand Management Manager supervises a group of primarily para-professional level staffs. May also be a level above a supervisor within high volume administrative/production environments. Makes day-to-day decisions within or for a group/small department. Has some authority for personnel actions. To be a Product/Brand Management Manager typically requires 3-5 years experience in the related area as an individual contributor. Thorough knowledge of functional area and department processes. (Copyright 2024 Salary.com)
Maritime Development Manager
Old Saybrook, CT
Position Overview for the Maritime Development Manager:
We are seeking a Maritime Development Manager to lead efforts in enhancing marine infrastructure and driving economic development for the State’s deepwater ports and small harbors. The successful candidate will work closely with local authorities, state agencies, federal bodies, and private entities to strategically position and prepare the State’s marine assets to capitalize on and maximize economic opportunities.
Key Responsibilities for the Maritime Development Manager:
Qualifications for the Maritime Development Manager:
This position offers a unique opportunity to play a pivotal role in shaping the future of the State’s maritime sector and driving economic growth through strategic development initiatives. We encourage you to apply if you are passionate about maritime infrastructure and economic development and possess the skills and experience to lead transformative initiatives.
Job Type: Full-time
Pay: $85,000.00 - $100,000.00 per year
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Work Location: In person
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