Social Media Analyst collects and analyzes data related to social media marketing campaigns. Analyzes social media data to identify patterns and trends. Being a Social Media Analyst monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. Identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Additionally, Social Media Analyst creates and maintains comprehensive reports, dashboards, and data visualizations to monitor marketing performance and communicate insights to stakeholders. Requires a bachelor's degree. Typically reports to a manager. The Social Media Analyst occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Social Media Analyst typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
Overview:
We are seeking a talented and experienced Social Media Manager to join our team. As a Social Media Manager, you will be responsible for developing and implementing social media strategies to increase brand awareness, engage with our audience, and drive traffic to our website. This is an exciting opportunity to make a significant impact on our company's online presence.
Duties:
- Develop and execute social media strategies to drive engagement, increase followers, and generate leads
- Create and curate engaging content for various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube
- Monitor social media trends and stay up-to-date with industry developments
- Manage social media advertising campaigns to promote products or services
- Engage with followers and respond to comments and messages in a timely manner
- Collaborate with the marketing team to align social media efforts with overall marketing goals
- Analyze social media metrics and generate reports on campaign performance
- Stay informed about best practices in social media management and implement new strategies as needed
Qualifications:
- Proven work experience as a Social Media Manager or similar role
- Strong knowledge of social media platforms, trends, and best practices
- Experience in advertising and e-commerce on social media platforms
- Excellent written and verbal communication skills
- Proficient in content creation, including writing, editing, and proofreading
- Familiarity with web analytics tools and social media management platforms (e.g., Hootsuite)
- Knowledge of social media marketing principles and techniques
- Ability to build and maintain relationships with influencers, partners, and customers
- Understanding of public relations principles is a plus
If you are a creative thinker with a passion for social media marketing and have the skills mentioned above, we would love to hear from you. Join our team today and help us take our online presence to the next level!
Job Type: Full-time
Pay: From $41,717.75 per year
Benefits:
Schedule:
Ability to Relocate:
Work Location: Hybrid remote in Massapequa, NY 11758
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