Social Media Marketing and Communications Manager jobs in Tallahassee, FL

Peter Boulware Toyota seeks a talented and motivated Content Creator / Social Media Manager to join our team. In this role, you will manage and develop engaging content for our social media accounts and assist with various marketing initiatives. 

Responsibilities:

• Lead social media content development for all dealership social media accounts.
• Develop compelling content for our social media accounts, including photographs, videos, and graphics.
• Manage advertising budgets and select appropriate channels for paid and free opportunities.
• Coach and educate staff on creating successful content for their own social media pages.
• Craft and post content, monitor social media accounts and respond to posts made by others. 
• Work closely with store managers to create engaging collateral for new business, identify new leads, compile industry news, launch high-reaching campaigns, and provide support at team and community events.
• Attend dealership events to capture photos and videos for social media and website use.
• Manage executive personal social media accounts.

Qualifications:

• Strong knowledge of Instagram, Facebook, YouTube, and TikTok, along with experience in building paid marketing campaigns on these channels.
• Attention to detail and understanding of subtleties across various social media platforms.
• Strong organizational skills, with the ability to apply them to internal processes.
• Relevant marketing and/or content creation experience.
• Excellent communication skills.
• Working knowledge of Adobe Suite and/or Canva.
• Photography and videography experience.
• Ambitious and goal-oriented personality.

If you are a creative individual with a passion for social media, content creation, and the automotive industry, we would love to hear from you. 

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Peter Boulware Toyota is a drug free workplace.