Social Media Marketing Specialist jobs in Nashville, TN

Who we are:

Sway is a unique, high-touch boutique company specializing in project management for influencers and brands. Home to a roster of diverse clients, Sway partners with creators to skillfully elevate their brand and grow revenue through reliable project management of brand deals, engaging creative collaboration, and bespoke affiliate strategy. Sway is defined by its team’s commitment to its clients and fellow collaborators. At Sway, we value integrity and innovation in all that we do.

What we do:

When it comes to managing a brand, online presence is everything. We handle every aspect of a brand’s social media strategy, providing content direction and creation, content calendar planning and execution, community engagement, paid ads, and more.

Who you are:

We are looking for a proactive, highly organized Content Specialist to join Sway’s Brands Division. As a Content Specialist, you will support our clients with your knowledge of social media trends and your expertise in creating short-form video content. Your unmatched video editing skills, TikTok expertise in the creator/brand space, extreme attention to detail, superior communication skills, and passion for creating original video content will drive your success in this role.

As a Content Specialist in Sway Social’s Brands Division, you will:

• Collaborate with team members and clients on set to capture photo and video content
• Create unexpected, original TikTok and IG content, with a focus on TikTok
• Build and execute content calendars
• Manage Pinterest accounts, driving traffic to brand websites and socials
• Work with paid ads team to provide creative content for paid social assets
• Manage community moderation and engagement
• Prepare and present weekly and monthly social media reports with data-driven insights and recommendations to optimize performance on social media
• Maintain a thorough knowledge and understanding of the brand’s voice, product, customer, and preferences
• Manage client timelines and calendars
• Handle content and launch logistics and details to skillfully and reliably deliver a smooth process
• Effectively communicate internally and externally in a manner consistent with the company’s requirements
• Protect confidential and proprietary information with great discretion
• Must be able and willing to work during non-business hours as needed or required to fulfill job requirements
• Must be local to Nashville and willing to work from the office and onset in Nashville as needed to fulfill job responsibilities

Required Competencies/Skills:

• Must have 2 years experience conceptualizing, shooting and editing short-form video content for a brand or a creator
• Strong understanding of relevant Tik Tok and IG trends and practices
• Ability to source trends, especially for TikTok
• Strong video and photo editing skills
• Ability to curate a grid that is aligned with brand identity
• Advanced knowledge of photography, with a strong understanding of framing, lighting, and industry terminology
• Highly organized
• Excellent written and verbal communication skills
• Ability to independently move projects forward and prioritize tasks to meet deadlines
• Ability to think ahead, anticipate challenges, respond quickly and problem-solve
• Proficient in the use of Google Suite (Gmail, Google Drive, Google Sheets, Google Docs)
• Bachelor’s Degree in Public Relations, Mass Communications, Marketing, or a related field

Job Type: Full-time

Benefits:

• 401(k)
• Paid time off

Schedule:

• Monday to Friday
• Weekends as needed

Ability to Relocate:

• Nashville, TN 37206: Relocate before starting work (Required)

Work Location: Hybrid remote in Nashville, TN 37206