Position Type:
Marketing & Communications/Social Media Strategist
Date Posted:
2/15/2022
Location:
RK - Administration Building - Marketing
Closing Date:
03/01/2022
Must apply online. To complete application, click "apply" box to the right and above.
Position closes at noon CST_ on closing date._
Date: February 15, 2022
Job Title: Social Media Strategist
Department: Marketing and Communications
Reports Directly To: Director of Marketing
Job Group: W, Exempt
Salary Range: TBD
Position Closing Date: March 1, 2022
Primary Function of Position: : Responsible for planning, developing, and implementing a bold presence on social media for Francis Tuttle Technology Center (FTTC), for the key purposes of recruiting students and clients, raising awareness, building our brand, fostering a sense of community with key events and announcements, improving our online presence, and driving traffic to our website. The Social Media Strategist takes a proactive, hands-on, innovative approach to their work, embraces the career and technology education space, and loves seeing their work have a direct, quantifiable, and positive impact on our visibility and brand.
Embrace the Francis Tuttle Culture as reflected in the Mission and Vision statements, and continually portray the Core Values: Service, Trust, Aspiration, Respect, and Responsibility.
Essential Job Functions:
Knowledge, Skills, and Abilities:
Bachelor's degree in Marketing or a related field.
Three (3) to five (5) years' experience developing and managing complex social media programs.
Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, Snap Chat, and Tik Tok.
Strategic mindset to establish, benchmark, refine, and report on Key Performance Indicators.
Strong ability to interpret data and derive actionable insights using Google Analytics, Meltwater, and other social media tools.
Working knowledge of Search Engine Optimization.
Experience using social media as part of an inbound content marketing effort.
Ability to identify target audience preferences and produce content accordingly.
Experience with paid social opportunities and management.
Should possess creative and analytical skills.
Ability to create multimedia content, including audio, video, and photography.
Excellent writer with impeccable judgment and strong storytelling sense.
Familiarity with AP Style.
Ability to foster positive relationships with colleagues, faculty, and staff.
Strong interest in emerging technologies and the new media landscape.
Knowledgeable of best practices and trends in social media marketing and how to build and convert a digital audience.
Passion for mastery of digital marketing tools, technology, and social media as a platform for marketing, public relations, and brand-building.
Ability to consistently deliver superior customer service and high-quality work to internal and external customers.
Ability and desire to maintain/manage an efficient, well-organized office area.
Ability to focus on day to day social media activities but also think long term and strategically.
Working Conditions: Long periods of sitting and standing. Ability to lift 10-25 lbs. Low-level machine noise is encountered the majority of every day. Concentrated visual effort is required. Extensive communication with internal and external customers. Reliable, dependable and punctual attendance. This is not an exhaustive list and reasonable accommodations will be made as needed.
Organizational Relationship: Full-time, exempt personnel position reports directly to the Director of Marketing and Communications.
Contract Details: Twelve month contract subject to annual renewal. Working days and hours are Monday through Friday, 8:00 a.m. – 4:30 p.m.
Francis Tuttle offers a comprehensive benefit package for full-time employment to include paid health and dental insurance and 100% contribution into the Oklahoma Teachers Retirement System.
Contact:
Human Resources
12777 N. Rockwell Avenue
Oklahoma City, Oklahoma 73142
(405) 717-4625
Only persons of interest will be contacted.
Position closes at noon CST_ on closing date._
Job Types: Full-time, Contract
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