Specialist, Email Marketing, Digital jobs in the United States

Our client is a well-known private Ivy League research University and Education Leader and they are looking for a Marketing Email Specialist to join their growing team on a 12 month contract. The Marketing Email Specialist will be responsible for adapting existing email templates and building new ones, embedding copy, creating layouts, CTAs, and design based on email best practices. This role will also oversee the client's email calendar, scheduling list, and data management, as well as manage A/B testing parameters to identify best performing variables and optimization opportunities. Lastly, you will collaborate with the marketing team to build lists, data extensions, and improve email performance. This is an exciting opportunity for a marketing specialist looking for their next challenge. Are you the next Marketing Email Specialist for this amazing University? Reach out today with your updated resume for immediate consideration!

• Adapt existing email templates and build new ones, embed copy, create layouts, CTAs, and designs based on email best practices

• Oversee our email calendar, scheduling, list and data management

• Manage A/B testing parameters to identify strongest performing variables and optimization opportunities.

• Collaborate with our marketing team to build lists, data extensions and improve email performance

• Building html emails using content builder Dreamweaver and scheduling them through Salesforce Marketing Cloud

• Experience level: Experienced
• Minimum 4 years of experience
• Education: Bachelors