Strategic Planning Director directs and oversees an organization's strategic and long-range goal planning function. Drives strategic initiatives and supports the development of long-term growth plans and profitability goals. Being a Strategic Planning Director analyzes emerging industry trends, expansion opportunities, including mergers and acquisitions, competitive threats, the viability of outside business partners, and sources of capital. Establishes and retains relationships with industry analysts and the investment community. Additionally, Strategic Planning Director utilizes data-driven methodologies to analyze business performance metrics and process improvement options effectively. Develops reporting and tools to communicate strategic plans and concepts to leadership. Conducts periodic status reviews of organizational goals and objectives to identify roadblocks to progress. Requires a bachelor's degree. Typically reports to top management. The Strategic Planning Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Strategic Planning Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Jewish Family & Children’s Service of the Suncoast, Inc.
2688 Fruitville Road
Sarasota, FL 34237
Our Mission Statement:
JFCS empowers individuals and families toward well-being and self-reliance by providing mental health and human services guided by the Jewish tradition of helping all people.
Director of Strategic Communications
Full-Time Position
Reports to Chief Development Officer
The function of Position:
The Director of Strategic Marketing will be a vital member of the Marketing and Development team with overall responsibility for telling the story of the impact of JFCS and building awareness of the organization’s role in the community. This will include designing and implementing brand awareness strategies, messaging, and key community initiatives that lead to increased financial support.
ESSENTIAL DUTIES/RESPONSIBILITIES:
• Develops an annual strategic marketing plan to proactively lead branding and marketing efforts in alignment with fundraising and program development goals;
• Develop a long-range marketing, branding, and community relations plan;
• Increase awareness broadly across the community;
• Strategize with JFCS leadership, staff, and volunteers around marketing, communications, and public/community relations
• Manage marketing department, including budget and staff;
• Expand community outreach through the speaker’s bureau;
• Oversee all direct marketing of programs, services, and support groups;
• Cultivate relationships with media, volunteers, and other organizations;
• Develop, in collaboration with the development team, an integrated marketing plan for benefactor communication, recognition, and stewardship
• Manage media buying, media inquiries, public relations, and all creative vendors;
• Manage marketing projects from concept to completion with eyes on messaging, brand, budget, and timeline.
• Other activities as assigned.
QUALIFICATIONS: Minimum Bachelor’s degree with a minimum or five years’ experience working in a marketing function with responsibility for both strategy/planning and implementation within a community-based organization; direct experience within or in support of the development/fundraising function; experienced public speaker; ability to multi-task and work independently and manage others.
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