Top Division Market Research Executive directs and oversees a division's market research function. Utilizes data analytics to produce findings to present to management and use for product development decisions. Being a Top Division Market Research Executive evaluates current sales and other data to develop insights into future trends. Conducts market studies and testing to determine new product potential. Additionally, Top Division Market Research Executive recommends marketing efforts that are focused on markets with high potential. Requires a bachelor's degree of Marketing or business. Typically reports to top management. The Top Division Market Research Executive manages a departmental function within a broader corporate function. Develops major goals to support broad functional objectives. Approves policies developed within various sub-functions and departments. Comprehensive knowledge of the overall departmental function. To be a Top Division Market Research Executive typically requires 8+ years of managerial experience. (Copyright 2024 Salary.com)
Company Description
The World Floor Covering Association (WFCA) in Dalton, GA, is the oldest and largest advocacy organization in the floor covering industry, representing specialty retailers, manufacturers, and distributors worldwide. With over 60 years of experience, WFCA provides leadership and resources to enhance industry profitability and consumer satisfaction. As the voice of the flooring industry, WFCA is dedicated to ensuring the success of the flooring industry through education, technology, advocacy and support.
The Certified Flooring Installers (CFI) Division of WFCA is the flooring industry’s most recognized program for floor covering installation education and certification.
Role Description
This position serves as the Executive Vice President and head of the CFI division within the WFCA. Works with the executive leadership of the WFCA and the CFI Advisory Board to carry out CFI’s mission of providing professional flooring education and installer certification, and to develop and implement a vision for the future growth and positive impact of CFI on the flooring industry.
Essential Duties
CFI Oversight: Directly oversee and lead the staff and day-to-day operations of CFI. This position has the responsibility of ensuring the success of CFI programs with full leadership and financial accountability for the division.
Strategic Planning: Establish the forward vision and direction for CFI. Work with the Advisory Board to define its purpose, mission, and goals to ensure the growth and positive impact of CFI on the floor covering installation community. Works with the Advisory Board and staff to develop and implement an ongoing planning process, sets the strategic direction of CFI, responds to changes in the marketplace, identifies and monitors new opportunities for growth and impact. Develops and executes goals, objectives, and tactical action plans.
Resource Development: With support from the Board and staff, responsible for growing and stewarding donors and sponsors. Responsible for raising funds to support the core operations of CFI. Develop and oversee budgets that meet self sufficiency requirements of the CFI program.
Program Development: Responsible for working with Advisory Board and in partnership with Floor Covering Education Foundation (FCEF) to explore, identify and evaluate installation training and certification needs in the industry and to respond to those needs with effective program offerings. Maintain close coordination with the FCEF to ensure that CFI is meeting industry needs.
Communication & Marketing: Develop and implement communication plans to increase awareness of training programs and offerings of CFI. Maintain regular ongoing communications with the CFI board, WFCA, and FCEF leadership.
Board Relations/Organizational Governance: Works closely with the Advisory Board of CFI to help members stay fully informed about all aspects of the status and development of CFI programs. The Executive VP should also maintain excellent working relationships with the WFCA board of directors and the FCEF leadership staff.
Qualifications and Required Experience:
Start date for this position is January 1st, 2025.
Interested parties should respond via this LinkedIn job posting and include a resume with relevant work history, education background, and documented skills, proficiency and accomplishments.
Note: All interested applicants should respond via email no later than Friday November 15, 2024, to ensure consideration.
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