Top Division Marketing Executive jobs in Laredo, TX

Content Creation: Creating compelling marketing content, including blog posts, articles, whitepapers, videos, infographics, and social media posts, to educate and engage target audiences about drone technology and its applications.

Online advertisement: Create ad campaigns to target different geographical regions. Decide on the best way to spend the marketing budget. Perform analysis on ads effectiveness

Digital Marketing: Utilizing digital marketing channels such as websites, social media, email campaigns, search engine optimization (SEO), and online advertising to reach and attract potential customers interested in drones.

Building, handling and managing company's social media accounts. Creating content for website and social media accounts including graphics, blogs or videos. Perform analysis of post effectiveness

Branding and Positioning: Developing and maintaining the brand identity, image, and reputation of drone products or services. Creating brand awareness, differentiation, and recognition in the market.

Lead Generation: Implementing lead generation strategies to attract prospects and generate qualified leads for drone sales teams. Using lead nurturing tactics to convert leads into customers through targeted marketing efforts.

Coordinate photographer/videographer process to develop content. Decide on media content. Conduct briefs to outline product marketing angles. Manage contractors for website. Send out press release

Collaboration: Collaborating with development teams, sales teams, partners, and external agencies to align marketing strategies with business goals, product launches, and promotional activities.

Analytics and Reporting: Monitoring and analyzing marketing metrics, campaign performance, website traffic, lead conversion rates, and ROI. Using data insights to optimize marketing strategies, improve campaign effectiveness, and drive business results.

Continuous Learning: Staying updated with industry developments, technological advancements, and marketing trends related to drones. Participating in training, workshops, and industry events to enhance knowledge and skills in drone marketing.

Job Type: Full-time

Salary: $15,000,000.00 - $17,000,000.00 per month

Benefits:

• Paid time off

Schedule:

• 8 hour shift

Work Location: In person