Trade Show Director develops and directs the overall strategic planning, budget, and execution of trade shows and exhibitions. Collaborates with stakeholders, sales, and marketing to develop the business objectives, concepts, deliverables, and timelines of a show. Being a Trade Show Director devises innovative solutions to enhance the impact of an event. Ensures detailed planning and execution of show and evaluates show outcomes based on established metrics for quality and attendance. Additionally, Trade Show Director typically requires a bachelor's degree. Typically reports to top management. The Trade Show Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Trade Show Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Reports To: Chief Commercial Officer
Location: Novato, CA (Hybrid – MTW in office)
Are you ready to combine your passion for wine and entrepreneurship to join one of the fastest growing wine companies in the world?
About Us:
WX Brands and Bread & Butter Wines has taken the wine industry by….not overthinking it.
The results speak for themselves!
With offices located in Novato, CA and London, WX offers a unique working environment, with the fast pace of an entrepreneurial start-up and the down-to-earth atmosphere found in the Northern California wine industry. We seek people who are passionate about making a difference in the industry and their careers.
WX Brands is ranked the 13th largest wine company in the U.S. In 2021, 2022 & 2023, WX Brands was named by North Bay Business Journal as one of the best places to work.
Position Summary
We’re looking for a special person to help lead the Trade Marketing Function at WX Brands. Reporting to the Chief Commercial Officer, the VP of Trade Marketing will serve as a key strategic leader within the organization. You will play a pivotal role in setting strategy for the new department, translating the Brand marketing initiatives into execution at the retail and on-premise levels, developing sales programming, cultivating retailer partnerships, and ensuring outstanding execution with the trade.
Key focus areas include, but are not limited to:
Requirements (Education & Experiences)
WX Brands’ Core Values
Perks:
WX offers a competitive benefits package including PTO starting at 19 days per year plus employee pricing on our amazing products! We offer an entrepreneurial environment that promotes career growth by leaps and bounds while being part of a team-oriented environment that knows how to have fun!
You can find out more by visiting our website: www.wxbrands.com
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