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How much does a Marketing Media Planning Specialist I make in Wilmington, DE? The average Marketing Media Planning Specialist I salary in Wilmington, DE is $61,700 as of May 28, 2024, but the range typically falls between $54,900 and $70,000. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.

Marketing Media Planning Specialist I Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile Marketing Media Planning Specialist I Salary $48,709 Wilmington,DE May 28, 2024
25th Percentile Marketing Media Planning Specialist I Salary $54,900 Wilmington,DE May 28, 2024
50th Percentile Marketing Media Planning Specialist I Salary $61,700 Wilmington,DE May 28, 2024
75th Percentile Marketing Media Planning Specialist I Salary $70,000 Wilmington,DE May 28, 2024
90th Percentile Marketing Media Planning Specialist I Salary $77,557 Wilmington,DE May 28, 2024
25% $54,900 10% $48,709 90% $77,557 75% $70,000 $61,700 50%(Median) Didn’t find job title? Click
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Job Description

The Marketing Media Planning Specialist I coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Responsible for maximizing the impact of advertising campaigns. Being a Marketing Media Planning Specialist I negotiates media buys, pricing, and media placement scheduling with vendors. Uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. In addition, Marketing Media Planning Specialist I collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. Being a Marketing Media Planning Specialist I work is closely managed. Works on projects/matters of limited complexity in a support role. Working as a Marketing Media Planning Specialist I typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)

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Job Openings for Marketing Media Planning Specialist I in Wilmington, DE

Career Path for this job

  1. This Job:

    Marketing Media Planning Specialist I

    0 - 2 years experience
    Bachelor's Degree

  2. Up a level:

    Marketing Media Planning Specialist II

    2 - 4 years experience
    Bachelor's Degree

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54900
70000
61700

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55600
71600
62400
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Marketing Media Planning Specialist I in Wilmington, DE. The base salary for Marketing Media Planning Specialist I ranges from $54,900 to $70,000 with the average base salary of $61,700. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $55,600 to $71,600 with the average total cash compensation of $62,400.
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About Wilmington, Delaware    According to the United States Census Bureau, the city has a total area of 17.0 square miles (44 km2). Of that, 10.9 square miles (28 km2) is land and....More

Wilmington, Delaware  area prices were up 1.0% from a year ago    View the Cost of Living in Wilmington, Delaware

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