Online Content Strategy Manager Salary in Higgins Lake, Michigan

The Online Content Strategy Manager is responsible for planning, developing, and implementing the overall social media strategy to support and improve online presence across social media platforms. Manages a team that develops strategies to increase the number of followers, engagement, and brand recognition across social media platforms. Being a Online Content Strategy Manager monitors the latest trends in social media channels and technologies. Identifies target audiences and schedules content postings to maximize social media exposure. In addition, Online Content Strategy Manager provides recommendations on how to best leverage new tools and services to improve campaign performance. Compiles data and creates reports that provide insights, optimizations, and future strategy development. Requires a bachelor's degree. Typically reports to a director. The Online Content Strategy Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Working as a Online Content Strategy Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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