Social Media Content and Channel Specialist IV Salary in Allardt, Tennessee

The Social Media Content and Channel Specialist IV designs and drives high-quality social media content and campaigns that consistently align with established strategies and branding. Responsible for creating and administering content on all social media platforms to grow an audience and build brand awareness. Being a Social Media Content and Channel Specialist IV builds and executes a social media strategy through competitor research, platform determination, benchmarking, messaging, and audience identification. Conducts market research to identify social media best practices, trends, and insights. In addition, Social Media Content and Channel Specialist IV tracks and analyzes metrics to gain insight on traffic, demographics, and effectiveness. Acts as a mentor/trainer to less experienced specialists. Requires a bachelor's degree. Typically reports to a manager. Being a Social Media Content and Channel Specialist IV work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. Working as a Social Media Content and Channel Specialist IV typically requires 7+ years of related experience. (Copyright 2024 Salary.com)

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