How much does a Social Media Director make in Houston, TX? The average Social Media Director salary in Houston, TX is $183,040 as of April 24, 2024, but the range typically falls between $164,990 and $199,760. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Percentile | Salary | Location | Last Updated |
10th Percentile Social Media Director Salary | $148,556 | Houston,TX | April 24, 2024 |
25th Percentile Social Media Director Salary | $164,990 | Houston,TX | April 24, 2024 |
50th Percentile Social Media Director Salary | $183,040 | Houston,TX | April 24, 2024 |
75th Percentile Social Media Director Salary | $199,760 | Houston,TX | April 24, 2024 |
90th Percentile Social Media Director Salary | $214,983 | Houston,TX | April 24, 2024 |
The Social Media Director develops social media best practices and guidelines. Leads the development and implementation of the organization's social media strategies and campaigns. Being a Social Media Director utilizes data analytics tools and platforms to gather insights, measure campaign performance, and make data-driven decisions to optimize social media strategies. Oversees the planning, implementation, and analysis of social marketing campaigns, and ensures campaigns are aligned with established guidelines and objectives. In addition, Social Media Director prepares regular reports and presentations for senior leadership. Identifies new trends and opportunities in top social platforms and builds strategies to engage with emerging platforms. Requires a bachelor's degree. Typically reports to senior management. The Social Media Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Working as a Social Media Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Bachelor's Degree
Bachelor's Degree
Salary.com's CompAnalyst platform offers:
Job Title | Experience | EDUCATION | Salary Compared to This Job |
---|---|---|---|
Job Title Social Media Analyst I | Experience 0 - 2 | EducationBachelors | Salary Compared to This Job |
Job Title Social Media Analyst II | Experience 2 - 4 | EducationBachelors | Salary Compared to This Job |
Job Title Social Media Analyst III | Experience 4 - 7 | EducationBachelors | Salary Compared to This Job |
Job Title Social Media Communications Manager | Experience 5 + | EducationBachelors | Salary Compared to This Job |
Job Title Social Media Communications Senior Manager | Experience | EducationBachelors | Salary Compared to This Job |
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About Houston, Texas Houston is located 165 miles (266 km) east of Austin, 88 miles (142 km) west of the Louisiana border, and 250 miles (400 km) south of Dallas. The city....More
Houston, Texas area prices were up 2.3% from a year ago View the Cost of Living in Houston, Texas
Social Media Director Salary in popular cities: San Antonio, Dallas, Austin