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Web Content Administrator II Salary in the United States

How much does a Web Content Administrator II make in the United States?

As of July 01, 2026, the average salary for a Web Content Administrator II in the United States is $97,090 per year, which breaks down to an hourly rate of $47.

However, a Web Content Administrator II's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $127,466
  • Majority Range (25th-75th percentile): $86,990 to $112,990
  • Entry-Level (10th percentile): $77,794
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View as table View as graph 25% $86,990 10% $77,794 90% $127,466 75% $112,990 $97,090 50%(Median) Didn’t find job title? Click

Web Content Administrator II Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $112,990 $9,416 $2,173 $54
Average $97,090 $8,091 $1,867 $47
25th Percentile $86,990 $7,249 $1,673 $42
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Key Factors That Influence Web Content Administrator II Salaries

A Web Content Administrator II's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, and company size can directly affect your earning potential.

How Experience Level Affects Web Content Administrator Salaries?

Experience is a primary driver of a Web Content Administrator II's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Web Production Release Coordinator I (0-2 years): $70,900
  • Web Content Administrator II (2-4 years): $97,069
  • Web Production Release Coordinator III (4-7 years): $112,519
Job Role Years of Experience Average Salary
Web Production Release Coordinator I0-2 years$70,900
Web Content Administrator II2-4 years$97,069
Web Production Release Coordinator III4-7 years$112,519
$70,900 Web Produ...
$97,069 Web Conte...
$112,519 Web Produ...
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What Am I Worth?

Top Paying Cities for Web Content Administrator IIs

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $122,490
  • San Francisco: $121,090
  • Oakland: $118,590

What Skills Can Increase a Web Content Administrator II's Salary?

Demanded Skills for the Role:

  • Leadership (Mentioned in 4.32% Job Postings): Knowledge of and ability to employ effective strategies that motivate and guide other members within our business to achieve optimum results.
  • Video Production (Mentioned in 2.33% Job Postings): Video production is the process of producing video content. It is the equivalent of filmmaking, but with images recorded digitally instead of on film stock. There are three stages of video production: pre-production, production, and post-production. Pre-production involves all of the planning aspects of the video production process before filming begins. This includes scriptwriting, scheduling, logistics, and other administrative duties. Production is the phase of video production which captures the video content (moving images / videography) and involves filming the subject(s) of the video. Post-production is the action of selectively combining those video clips through video editing into a finished product that tells a story or communicates a message in either a live event setting (live production), or after an event has occurred (post-production). Currently, the majority of video content is captured through electronic media like an SD card for consumer grade cameras, or on solid state storage and flash storage for professional grade cameras. Video content that is distributed digitally often appears in common formats such as the Moving Picture Experts Group format (.mpeg, .mpg, .mp4), QuickTime (.mov), Audio Video Interleave (.avi), Windows Media Video (.wmv), and DivX (.avi, .divx).
  • Casting (Mentioned in 1.33% Job Postings): Casting is a manufacturing process in which a liquid material is usually poured into a mold, which contains a hollow cavity of the desired shape, and then allowed to solidify. It is used for making complex shapes that would be otherwise difficult.
See More Skills
Skills Demand Percentage
Leadership 4.32%
Video Production 2.33%
Casting 1.33%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a Web Content Administrator II's salary.
  • Onboarding: Can increase your salary by up to 15%.
  • Bidding: Can increase your salary by up to 13%.
  • Partnering: Can increase your salary by up to 13%.
Skill Salary Salary % Increase
Onboarding
$111,654
15%
Bidding
$109,712
13%
Partnering
$109,712
13%
Exploration
$108,741
12%
People Management
$108,741
12%
Budgeting
$106,799
10%
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Web Content Administrator II Salary by Company Size: Startups vs. Enterprise

Web Content Administrator II salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $108,594. While startup companies pay approximate $91,838.

Web Content Administrator II Salary by Company Size

Company Size Employees Average Salary
Startup1~50$91,838
Growth Stage51~500$97,133
Established501~5000$104,869
Enterprise5000+$108,594

Web Content Administrator II Salary by Industry: Top Paying Sectors

For Web Content Administrator II roles, the industry you choose can affect earning potential by as much as 35% (the gap between the highest and lowest paying industries). Data shows that the Energy & Utilities and Internet sectors offer the strongest compensation, at 15% above the average. In contrast, Web Content Administrator positions in Hospitality & Leisure or Retail & Wholesale typically offer lower base pay, as these industries often view Web Content Administrator II as a support function rather than a direct revenue driver.

The top paying industries for a Web Content Administrator II

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Energy & Utilities$111,653$54.015%
Internet$111,653$54.015%
Software & Networking$111,653$54.015%
Biotechnology$106,799$51.010%
Chemicals$106,799$51.010%

Web Content Administrator II Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Web Content Administrator II's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on July 01, 2026

Web Content Administrator II Salary Growth & Career Path

For a Web Content Administrator II, the most direct path to higher earnings is advancing to the Web Production Release Coordinator III role. This promotion typically comes with a significant pay increase, bringing the average annual salary to $112,520 - a projected growth of 16% over your current level.

Salary Trends for Web Content Administrator II

Salaries for a Web Content Administrator II can change over time, reflecting shifts in market demand and the overall economy. The median salary increased from $81,497 in 2023 to around $81,539 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Web Content Administrator II salary trends, .

Average Annual Salary of Web Content Administrator II Over Time

2022
$???
2023
$81,497
2024
$82,061
2025
$81,539
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $81,497
2024 $82,061
2025 $81,539
2026
View More
2027
View More

Most common benefits for Web Content Administrator II

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
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Common company salaries for Web Content Administrator II

Here are companies hiring for Web Content Administrator II and their salaries, click below for more details.

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Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

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