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Customer Insights Analyst IV Salary in the United States

How much does a Customer Insights Analyst IV make in the United States?

As of September 01, 2026, the average salary for a Customer Insights Analyst IV in the United States is $136,841 per year, which breaks down to an hourly rate of $66.

However, a Customer Insights Analyst IV's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $165,016
  • Majority Range (25th-75th percentile): $133,325 to $151,589
  • Entry-Level (10th percentile): $130,124
Salary Factors Salary-Boosting Skills Salary by Experience Related Job Salaries Top Paying Cities Explore Related Jobs

Key Factors That Influence Customer Insights Analyst IV Salaries

A Customer Insights Analyst IV's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects Customer Insights Analyst IV Salaries?

Experience is a primary driver of a Customer Insights Analyst IV's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Customer Insights Analyst II (2-4 years): $77,209
  • Customer Insights Analyst III (4-7 years): $101,693
  • Customer Insights Analyst IV (7+ years): $136,841
  • Customer Insights Supervisor (7+ years): $109,214
  • Customer Insights Manager (7+ years): $124,071
Job Role Years of Experience Average Salary
Customer Insights Analyst II2-4 years$77,209
Customer Insights Analyst III4-7 years$101,693
Customer Insights Analyst IV7+ years$136,841
Customer Insights Supervisor7+ years$109,214
Customer Insights Manager7+ years$124,071
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How Do Customer Insights Analyst IV Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Customer Insights Analyst IVs. For example, consider the average annual salaries in these key locations:
  • District of Columbia: $151,510.
  • California: $150,936.
  • Massachusetts: $148,924.

Top Paying Cities for Customer Insights Analyst IVs

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $172,598
  • San Francisco: $170,708
  • Oakland: $167,110

Customer Insights Analyst IV Salary by Company Size: Startups vs. Enterprise

Customer Insights Analyst IV salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $152,926. While startup companies pay approximate $129,359.

Customer Insights Analyst IV Salary by Company Size

Company Size Employees Average Salary
Startup 1~50 $129,359
Growth Stage 51~500 $136,811
Established 501~5000 $147,669
Enterprise 5000+ $152,926

Customer Insights Analyst IV Salary by Industry: Top Paying Sectors

For Customer Insights Analyst IV roles, the industry you choose can affect earning potential by as much as 40% (the gap between the highest and lowest paying industries). Data shows that the Aerospace & Defense and Biotechnology sectors offer the strongest compensation, at 20% above the average. In contrast, Customer Insights Analyst positions in Hospitality & Leisure or Transportation typically offer lower base pay, as these industries often view Customer Insights Analyst IV as a support function rather than a direct revenue driver.

The top paying industry for a Customer Insights Analyst IV

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Aerospace & Defense$164,209$79.020%

Customer Insights Analyst IV Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Customer Insights Analyst IV's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on September 01, 2026
$133,325
Average $136,841/year
$151,589
$11,110
Average $11,403/month
$12,632
$2,564
Average $2,632/week
$2,915
$64
Average $66/hour
$73
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $151,589 $12,632 $2,915 $73
Average $136,841 $11,403 $2,632 $66
25th Percentile $133,325 $11,110 $2,564 $64

Customer Insights Analyst IV Salary Growth & Career Path

Customer Insights Analyst IV

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Advancement

For a Customer Insights Analyst IV, the most direct path to higher earnings is advancing to the Customer Insights Supervisor role. This promotion typically comes with a significant pay increase, bringing the average annual salary to $109,214 - a projected growth of -20% over your current level.

Most common benefits for Customer Insights Analyst IV

  • Social Security
  • 401 (k)
  • Disability
  • Healthcare
  • Pension
  • Time Off (days)

Common company salaries for Customer Insights Analyst IV

Here are companies hiring for Customer Insights Analyst IV and their salaries, click below for more details.

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FAQ about Customer Insights Analyst IV

1. Where can a Customer Insights Analyst IV earn the most?

A Customer Insights Analyst IV's earning potential can vary widely depending on several factors, including location, industry, experience, education, and the specific employer. According to the latest salary data by Salary.com, a Customer Insights Analyst IV earns the most in San Jose, CA, where the annual salary of a Customer Insights Analyst IV is $172,598.

2. What is the highest pay for Customer Insights Analyst IV?

The highest pay for Customer Insights Analyst IV is $165,016.

3. What is the lowest pay for Customer Insights Analyst IV?

The lowest pay for Customer Insights Analyst IV is $130,124.

4. What are the responsibilities of Customer Insights Analyst IV?

Analyzes customer and consumer data and research to identify trends, key indicators, patterns, and insights. Assists in developing and conducting focus groups, surveys, competitor intelligence studies, and industry research to support product development, category/brand management and marketing or sales initiatives. Uses market research and statistical methodologies and tools to perform analysis. Performs data collection, input, and aggregation processes to develop and maintain research databases. Requires a bachelor's degree. Typically reports to a supervisor. Work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. Typically requires 7+ years of related experience.

5. What industry pays the highest salary for Customer Insights Analyst IV?

The Aerospace & Defense industry offers the highest average compensation for Customer Insights Analyst IV roles, with salaries approximately 20% above the market median.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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