What are the main factors that influence a Search Engine Optimization Specialist II's salary?

The primary factors are: 1) Experience Level, 2) Geographic Location, 3) Education/Skills, 4) Company Size & Industry

How does experience change A Search Engine Optimization Specialist 's salary?

A Search Engine Optimization Specialist 's salary grows with experience: a Search Engine Optimization Specialist I (2-4 years)earns $81,460, a Search Engine Optimization Specialist II (4-7 years)earns $98,490, a Search Engine Optimization Specialist III (7+ years)earns $128,818, a Search Engine Optimization Manager (7+ years)earns $120,878,

What are the highest paying states for a Search Engine Optimization Specialist II?

Search Engine Optimization Specialist II salary varies significantly by state. The top 3 highest paying states for Search Engine Optimization Specialist II roles are District of Columbia $107,681, California $107,272, Massachusetts $105,843. These tech hubs typically pay 10-15% above the national average.

How much do different types of Search Engine Optimization Specialist roles make?

Salaries for Search Engine Optimization Specialist level roles vary by specialization: Search Engine Optimization Specialist III: $127,203; Search Engine Optimization (SEO) Director: $124,888; Search Engine Optimization Manager: $119,362; Search Engine Optimization (SEO) Manager: $114,745; Search Engine Optimization Senior Specialist: $100,142.

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Search Engine Optimization Specialist II Salary in Delaware

How much does a Search Engine Optimization Specialist II make in Delaware?

As of April 01, 2026, the average salary for a Search Engine Optimization Specialist II in Delaware is $98,490 per year, which breaks down to an hourly rate of $47.

However, a Search Engine Optimization Specialist II's salary can vary significantly. Here’s a look at the typical salary range:

Top Earners (90th percentile): $121,678
Majority Range (25th-75th percentile): $89,035 to $110,627
Entry-Level (10th percentile): $80,426

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Search Engine Optimization Specialist II Salaries by Percentile

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$110,627	$9,219	$2,127	$53
Average	$98,490	$8,208	$1,894	$47
25th Percentile	$89,035	$7,420	$1,712	$43

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Key Factors That Influence Search Engine Optimization Specialist II Salaries

A Search Engine Optimization Specialist II's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects Search Engine Optimization Specialist Salaries?

Experience is a primary driver of a Search Engine Optimization Specialist II's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

Search Engine Optimization Specialist I (2-4 years): $81,460
Search Engine Optimization Specialist II (4-7 years): $98,490
Search Engine Optimization Specialist III (7+ years): $128,818
Search Engine Optimization Manager (7+ years): $120,878

Job Role	Years of Experience	Average Salary
Search Engine Optimization Specialist I	2-4 years	$81,460
Search Engine Optimization Specialist II	4-7 years	$98,490
Search Engine Optimization Specialist III	7+ years	$128,818
Search Engine Optimization Manager	7+ years	$120,878

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What Am I Worth?

How Do Search Engine Optimization Specialist II Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Search Engine Optimization Specialist IIs. For example, consider the average annual salaries in these key locations:

District of Columbia: $107,681.
California: $107,272.
Massachusetts: $105,843.

District of Columbia $107,681 California $107,272 Massachusetts $105,843 Washington $105,454 New Jersey $105,415 Alaska $105,279 Connecticut $103,936 New York $103,392

Hawaii $101,651 Rhode Island $100,834 Maryland $100,280 Minnesota $99,521 Colorado $99,229 Illinois $99,132 Oregon $98,762 Delaware $98,490

New Hampshire $98,319 Virginia $97,936 Pennsylvania $96,817 Nevada $96,253 North Dakota $96,068 Michigan $95,777 Wisconsin $95,670 Vermont $95,456

Texas $94,863 Maine $94,824 Arizona $94,765 Ohio $94,697 Georgia $93,802 Indiana $93,355 Wyoming $93,268 Utah $93,131

Iowa $93,073 Kansas $92,606 Louisiana $92,470 North Carolina $92,421 Missouri $92,402 Florida $92,023 Montana $91,818 Nebraska $91,624

Kentucky $91,517 South Carolina $91,128 Tennessee $90,885 Idaho $90,788 New Mexico $90,078 Oklahoma $89,922 Alabama $89,348 South Dakota $88,385

Arkansas $87,860 West Virginia $87,578 Mississippi $86,732

Top Paying Cities for Search Engine Optimization Specialist IIs

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

Lincoln: $101,933
Little Creek: $100,990
Magnolia: $101,408

Lincoln, DE $101,933 Little Creek, DE $100,990 Magnolia, DE $101,408 Milford, DE $101,933 Marydel, DE $100,610 Millsboro, DE $101,933 Millville, DE $102,614 Milton, DE $101,933

Nassau, DE $101,933 Ocean View, DE $102,614 Rehoboth Beach, DE $102,614 Seaford, DE $100,863 Selbyville, DE $102,614 Smyrna, DE $100,494 Viola, DE $101,408 Woodside, DE $101,116

Bear, DE $99,754 Newark, DE $99,793 Claymont, DE $99,871 Delaware City, DE $99,793 Hockessin, DE $99,871 Kirkwood, DE $99,793 Middletown, DE $100,289 Montchanin, DE $99,871

New Castle, DE $99,871 Odessa, DE $100,426 Port Penn, DE $99,521 Rockland, DE $99,871 Saint Georges, DE $99,793 Townsend, DE $100,280 Winterthur, DE $99,871 Lewes, DE $101,933

Wilmington, DE $99,871 Dover, DE $100,941 Dover Afb, DE $101,174 Bethany Beach, DE $102,614 Bethel, DE $100,863 Bridgeville, DE $101,933 Camden Wyoming, DE $101,048 Cheswold, DE $100,708

Clayton, DE $100,455 Dagsboro, DE $102,614 Delmar, DE $100,863 Ellendale, DE $101,933 Felton, DE $101,933 Fenwick Island, DE $102,614 Frankford, DE $102,614 Frederica, DE $101,933

Georgetown, DE $101,933 Greenwood, DE $101,933 Harbeson, DE $101,933 Harrington, DE $101,933 Hartly, DE $100,406 Houston, DE $101,933 Kenton, DE $100,455 Laurel, DE $100,863

Yorklyn, DE $99,871

Search Engine Optimization Specialist II Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Search Engine Optimization Specialist II's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on April 01, 2026

$89,035

Average $98,490/year

$110,627

$7,420

Average $8,208/month

$9,219

$1,712

Average $1,894/week

$2,127

$43

Average $47/hour

$53

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$110,627	$9,219	$2,127	$53
Average	$98,490	$8,208	$1,894	$47
25th Percentile	$89,035	$7,420	$1,712	$43

Search Engine Optimization Specialist II Salary Growth & Career Path

Search Engine Optimization Specialist II

Search Engine Optimization Specialist III

Search Engine Optimization Manager

For a Search Engine Optimization Specialist II, the most direct path to higher earnings is advancing to the Search Engine Optimization Specialist III role. This promotion typically comes with a significant pay increase, bringing the average annual salary to $128,818 - a projected growth of 31% over your current level.

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