AARP Digital Relationship Campaigns Intern (September through December) Salary in the United States

AARP is a nonprofit, nonpartisan organization, with a membership of nearly 38 million that helps people turn their goals and dreams into 'Real Possibilities' by changing the way America defines aging. With staffed offices in all 50 states, the District of Columbia, Puerto Rico, and the U.S. Virgin Islands, AARP works to strengthen communities and promote the issues that matter most to families such as healthcare security, financial security and personal fulfillment. AARP also advocates for individuals in the marketplace by selecting products and services of high quality and value to carry the AARP name.  As a trusted source for news and information, AARP produces the world’s largest circulation magazine, AARP The Magazine and AARP.

Integrated Communications and Marketing (ICM) is a multimedia, service-focused communications and marketing operation that leads in shaping the impression of AARP by providing communications planning, marketing, support and execution for AARP’s strategic business units. 

Are you a marketing student with creative ideas and attention to detail? Do you have a passion for learning and love to identify new ways to do things better, whether it be a campaign or a process? Would you like to work alongside a talented team in the world of email and SMS marketing? If so, our Digital Relationship Campaign team is looking for you!

Our team is responsible for the strategy, execution, and analysis of AARP emails and SMS campaigns that support a wide variety of Association programs and initiatives. We’d love to have an eager, dynamic, and thoughtful individual join us as we ideate and execute. As an intern, you will be immersed in email and SMS marketing, as well as receive broad exposure to digital marketing. Along the way, we’ll challenge you to think and work in new ways. We are committed to your growth and will cultivate your continued learning and development. Join us!

As an intern, you’ll be engaged in all aspects of the email campaign process. On an average day, you could be developing and applying skills in these areas:

Strategy

• Identify new opportunities based on industry, competitive, and internal intel
• Apply innovative thinking and problem-solving to challenges
• Establish campaign direction

Execution

• Manage tactical elements of campaigns to ensure on-time and error-free execution, including review of creative and proofs for grammatical and other elements

Analysis

• Contribute to data analyses and write-up of findings
• Create visual presentations of evaluation processes and results

You’ll also learn about consumer experience management and how to apply that discipline to campaigns.

Prospective interns must be currently enrolled in a degree program at an accredited college or university; be considered rising undergraduate juniors or seniors, graduate students, or post-doctoral students; and remain academically enrolled throughout the duration of the internship. This position is ideal for a candidate enrolled in a marketing-oriented program.
 

AARP also considers non-traditional interns who are looking to re-enter the workforce or change careers. This may include those who have previously graduated from college and enrolled in a continuing education program.

Interns should also have competency in MS Office (Word, PowerPoint, and Excel), be detail-oriented, and have excellent verbal and written communication skills.

Internships are non-exempt positions and are not eligible for employee benefits.

AARP is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture.  AARP does not discriminate on the basis of race, ethnicity, religion, sex, color, national origin, age, sexual orientation, gender identity or expression, mental or physical disability, genetic information, veteran status, or on any other basis prohibited by applicable law.