Assistant Territory Manager Salary in the United States

How much does an Assistant Territory Manager make in the United States?

As of August 01, 2026, the average salary for an Assistant Territory Manager in the United States is $93,258 per year, which breaks down to an hourly rate of $45.

However, an Assistant Territory Manager's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $110,112
  • Majority Range (25th-75th percentile): $85,458 to $102,080
  • Entry-Level (10th percentile): $78,356
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View as table View as graph 25% $85,458 10% $78,356 90% $110,112 75% $102,080 $93,258 50%(Median) Didn’t find job title? Click

Assistant Territory Manager Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $102,080 $8,507 $1,963 $49
Average $93,258 $7,772 $1,793 $45
25th Percentile $85,458 $7,122 $1,643 $41
Check out Assistant Territory Manager Job Openings in the United States
Territory Manager

Gateway Recruiting - Columbus, OH

Territory Manager

Welch Packaging Group - Columbus, OH

Territory Manager

Acrisure - Columbus, OH

Territory Manager

AssuranceAmerica - Columbus, OH

Search More Assistant Territory Manager Jobs in the United States

Key Factors That Influence Assistant Territory Manager Salaries

An Assistant Territory Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.

How Experience Level Affects Assistant Territory Manager Salaries?

Experience is a primary driver of an Assistant Territory Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here’s how the average salary grows at different career stages:

  • Entry-Level (less than 1 year): $80,365
  • Early Career (1-2 years): $60,212
  • Mid-Level (2-4 years): $78,638
  • Senior-Level (5-8 years): $91,420
  • Expert (over 8 years): $287,880
Levels Salary
Retail Br... Level Assistant Territory Manager$80,365
Branch Se... Level Assistant Territory Manager$60,212
Branch Se... Level Assistant Territory Manager$78,638
Assistant... Level Assistant Territory Manager$91,420
VP of Ret... Level Assistant Territory Manager$287,880
$80,365 0 yr
$60,212 < 2 yrs
$78,638 2-4 yrs
$91,420 5-8 yrs
$287,880 > 8 yrs
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What Am I Worth?

How Do Assistant Territory Manager Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Assistant Territory Managers. For example, consider the average annual salaries in these key locations:

  • District of Columbia: $103,256.
  • California: $102,864.
  • Massachusetts: $101,493.

Top Paying Cities for Assistant Territory Managers

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $117,627
  • San Francisco: $116,339
  • Oakland: $113,887

What Skills Can Increase an Assistant Territory Manager's Salary?

Demanded Skills for the Role:

  • Leadership (Mentioned in 8.51% Job Postings): Knowledge of and ability to employ effective strategies that motivate and guide other members within our business to achieve optimum results.
  • Customer Satisfaction (Mentioned in 2.13% Job Postings): Customer satisfaction (often abbreviated as CSAT, more correctly CSat) is a term frequently used in marketing. It is a measure of how products and services supplied by a company meet or surpass customer expectation. Customer satisfaction is defined as "the number of customers, or percentage of total customers, whose reported experience with a firm, its products, or its services (ratings) exceeds specified satisfaction goals." The Marketing Accountability Standards Board (MASB) endorses the definitions, purposes, and constructs of classes of measures that appear in Marketing Metrics as part of its ongoing Common Language in Marketing Project. In a survey of nearly 200 senior marketing managers, 71 percent responded that they found a customer satisfaction metric very useful in managing and monitoring their businesses. It is seen as a key performance indicator within business and is often part of a Balanced Scorecard. In a competitive marketplace where businesses compete for customers, customer satisfaction is seen as a key differentiator and increasingly has become a key element of business strategy.
  • Preventive Maintenance (Mentioned in 2.13% Job Postings): Preventive maintenance is the act of performing regularly scheduled maintenance activities to help prevent unexpected failures in the future. Put simply, it's about fixing things before they break.
See More Skills
Skills Demand Percentage
Leadership 8.51%
Customer Satisfaction 2.13%
Preventive Maintenance 2.13%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on an Assistant Territory Manager's salary.
  • Experimenting: Can increase your salary by up to 35%.
  • Critical Care: Can increase your salary by up to 22%.
  • Volunteer Management: Can increase your salary by up to 11%.
Skill Salary Salary % Increase
Experimenting
$125,899
35%
Critical Care
$113,775
22%
Volunteer Management
$103,517
11%
Chemistry
$102,584
10%
Public Relations
$100,719
8%
Management Skills
$100,719
8%
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Assistant Territory Manager Salary by Industry: Top Paying Sectors

For Assistant Territory Manager roles, the industry you choose can affect earning potential by as much as 50% (the gap between the highest and lowest paying industries). Data shows that the Financial Services and Insurance sectors offer the strongest compensation, at 30% above the average. In contrast, Assistant Territory Manager positions in Edu., Gov't. & Nonprofit or Business Services typically offer lower base pay, as these industries often view Assistant Territory Manager as a support function rather than a direct revenue driver.

The top paying industry for an Assistant Territory Manager

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Financial Services$121,236$58.030%

How Education impacts an Assistant Territory Manager's Salary?

Your level of education can impact your salary potential. While many Assistant Territory Managers enter the field with a Associate's Degree degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for an Assistant Territory Manager with a Associate's Degree is between $90,040 and $97,111).

Assistant Territory Manager Salaries by Degree Level

Typical Education for Assistant Territory Manager
Degree Level % of user with this level of education
No Diploma 1.8%
High School 20.0%
Associates 3.6%
Bachelors 54.5%
Masters 20.0%
Doctorate 0.0%
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Assistant Territory Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how an Assistant Territory Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on August 01, 2026

Salary Trends for Assistant Territory Manager

Salaries for an Assistant Territory Manager can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $109,352 in 2023 to around $108,317 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Assistant Territory Manager salary trends, .

Average Annual Salary of Assistant Territory Manager Over Time

2022
$???
2023
$109,352
2024
$109,119
2025
$108,317
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $109,352
2024 $109,119
2025 $108,317
2026
View More
2027
View More

Most common benefits for Assistant Territory Manager

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
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Common company salaries for Assistant Territory Manager

Here are companies hiring for Assistant Territory Manager and their salaries, click below for more details.

Find Your Next Assistant Territory Manager Job

Ready to take the next step in your career? Browse thousands of current Assistant Territory Manager job openings on our job board. Use the search bar below to find your perfect match.

United States
  • Charlie Health

    Columbus, OH

    Charlie Health | Columbus, OH

    Job Description. Job Description. Why Charlie Health. Millions of people across the country are navigating mental health conditions, substance use disorder... more

    9 Days Ago

  • Priority1

    Columbus, OH

    Priority1 | Columbus, OH

    Territory Manager Sales Position. Priority1 strives to go beyond simply offering jobs. We foster careers by creating a great working environment for our te... more

    10 Days Ago

  • Blackbird

    Columbus, OH

    Blackbird | Columbus, OH

    Territory Manager. As the leading provider of virtual fencing technology, Halter is on a mission to enable 50% of the world's landmass to be more productiv... more

    11 Days Ago

  • Cogent Talent Solutions

    Columbus, OH

    Cogent Talent Solutions | Columbus, OH

    Job Description. Job Description. OUR MISSION. We firmly believe that small and medium-sized businesses are the most vital contributors to their communitie... more

    9 Days Ago

  • Visterra Landscape Group

    Columbus, OH

    Visterra Landscape Group | Columbus, OH

    Job Description. Job Description. Territory Sales Manager. ABOUT US.  . The Visterra Landscape Group platform is ranked among North America's top 20 landsc... more

    8 Days Ago

  • Murphy Tractor &amp; Equipment Co., Inc.

    Columbus, OH

    Murphy Tractor &amp; Equipment Co., Inc. | Columbus, OH

    Construction Equipment Sales Representative. Responsible for the sale, rental or leasing of all new and used construction equipment and attachments. Respon... more

    8 Days Ago

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FAQ about Assistant Territory Manager

1. What industry pays the highest salary for Assistant Territory Manager?

The Financial Services industry offers the highest average compensation for Assistant Territory Manager roles, with salaries approximately 30% above the market median.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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