Know your market value with insights across roles — from individual contributors to executive pay and overall company compensation trends.
Access a suite of powerful calculators to make data-driven career decisions.
Automate pay cycles, manage job architectures, and ensure pay equity with AI-powered compensation platforms.
Access validated salary benchmarks, labor market trends, and minimum wage data to stay competitive.
Participate in and purchase industry-specific salary surveys to obtain the most accurate, peer-reported pay data.
As of August 01, 2026, the average salary for a Lifecycle Marketing Manager in California is $131,583 per year, which breaks down to an hourly rate of $63.
However, a Lifecycle Marketing Manager's salary can vary significantly. Here’s a look at the typical salary range:
Compensation Planning
Develop a Job Description
Pay Equity
2026 Compensation Trend
AI-Powered HR
AI-Powered Talent
Lifecycle Marketing Manager Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $143,618 | $11,968 | $2,762 | $69 |
| Average | $131,583 | $10,965 | $2,530 | $63 |
| 25th Percentile | $119,207 | $9,934 | $2,292 | $57 |
Cotton Citizen - Los Angeles, CA
Archipelago Companies - San Clemente, CA
Freshworks - San Mateo, CA
LettrLabs - Los Angeles, CA
A Lifecycle Marketing Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of a Lifecycle Marketing Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here’s how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Marketing... Level Lifecycle Marketing Manager | $74,618 |
| Marketing... Level Lifecycle Marketing Manager | $113,360 |
| Lifecycle... Level Lifecycle Marketing Manager | $130,699 |
| Marketing... Level Lifecycle Marketing Manager | $170,175 |
| Marketing... Level Lifecycle Marketing Manager | $209,300 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Lifecycle Marketing Managers. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
For Lifecycle Marketing Manager roles, the industry you choose can affect earning potential by as much as 40% (the gap between the highest and lowest paying industries). Data shows that the Pharmaceuticals and Energy & Utilities sectors offer the strongest compensation, at 20% above the average. In contrast, Lifecycle Marketing Manager positions in Edu., Gov't. & Nonprofit or Retail & Wholesale typically offer lower base pay, as these industries often view Lifecycle Marketing Manager as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Pharmaceuticals | $157,900 | $76.0 | 20% |
| Energy & Utilities | $151,321 | $73.0 | 15% |
| Financial Services | $151,321 | $73.0 | 15% |
| Internet | $151,321 | $73.0 | 15% |
| Software & Networking | $151,321 | $73.0 | 15% |
Understanding how a Lifecycle Marketing Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $143,618 | $11,968 | $2,762 | $69 |
| Average | $131,583 | $10,965 | $2,530 | $63 |
| 25th Percentile | $119,207 | $9,934 | $2,292 | $57 |
Ready to take the next step in your career? Browse thousands of current Lifecycle Marketing Manager job openings on our job board. Use the search bar below to find your perfect match.
Dr. Squatch
Los Angeles, CA
Dr. Squatch | Los Angeles, CA
Job Description. Job Description. Why We Exist and What We Do. At Dr. Squatch. (www.drsquatch.com). we're raising the bar on men's personal care with our l... more
4 Days Ago
Marrina Decisions
San Francisco, CA
Marrina Decisions | San Francisco, CA
This role of Lifecycle Marketing Manager is to manage global industry marketing campaigns and manage customer engagement and communication in the Company f... more
5 Days Ago
TP-Link Systems Inc.
Irvine, CA
TP-Link Systems Inc. | Irvine, CA
Job Description. Job Description. About Us. . Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devic... more
5 Days Ago
NEW TIMES PACIFIC INC
Los Angeles, CA
NEW TIMES PACIFIC INC | Los Angeles, CA
Job Description. Job Description. Location. Remote (must have 4-hour overlap with China timezone for effective cross-team communication). Reports to. Chief... more
5 Days Ago
WEDGEWOOD WEDDINGS
Redlands, CA
WEDGEWOOD WEDDINGS | Redlands, CA
Job Description. Job Description. We’re looking for a strategic, hands-on CRM & Lifestyle Manager to lead and optimize our customer relationship management... more
3 Days Ago
WEDGEWOOD WEDDINGS
San Diego, CA
WEDGEWOOD WEDDINGS | San Diego, CA
Job Description. Job Description. We’re looking for a strategic, hands-on CRM & Lifestyle Manager to lead and optimize our customer relationship management... more
3 Days Ago
Get a Salary Increase
Analyze the market and your qualifications to negotiate your salary with confidence.
Search Job Openings
Search thousands of open positions to find your next opportunity.
Adjust Employee Salary
Individualize employee pay based on unique job requirements and personal qualifications.
Price My Industry Jobs
Get the latest market price for benchmark jobs and jobs in your industry.
Use Salary.com's Cost of Living Calculator to find out what income you need to maintain your standard of living in a different city and how much more or less money you need to budget for basic expenses.
Explore Cost of Living CalculatorSalary.com experts will help you thrive your workplaces.
Salary.com provides salary survey data for thousands of industry Jobs.
Salary.com salary estimates, histograms, trends, and comparisons are derived from both employer job postings and third-party data sources. We also provide multiple percentiles of salary information for your reference, click here to know Why the Salary Midpoint Formula Is Crucial to Getting Pay Equity Right. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Salary.com's CompAnalyst platform offers:
