Search Engine Optimization Product Manager Salary in the United States

How much does a Search Engine Optimization Product Manager make in the United States?

As of July 01, 2026, the average salary for a Search Engine Optimization Product Manager in the United States is $132,806 per year, which breaks down to an hourly rate of $64.

However, a Search Engine Optimization Product Manager's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $156,809
  • Majority Range (25th-75th percentile): $123,706 to $145,370
  • Entry-Level (10th percentile): $115,421
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View as table View as graph 25% $123,706 10% $115,421 90% $156,809 75% $145,370 $132,806 50%(Median) Didn’t find job title? Click

Search Engine Optimization Product Manager Salaries by Percentile

Annual
Salary		 Monthly
Pay		 Weekly
Pay		 Hourly
Wage
75th Percentile $145,370 $12,114 $2,796 $70
Average $132,806 $11,067 $2,554 $64
25th Percentile $123,706 $10,309 $2,379 $59
Check out Search Engine Optimization Product Manager Job Openings in the United States
Product Design Engineer

Adams Thermal Systems - SIOUX FALLS, SD

Product Manager

LevelTen Energy - TIMES SQUARE, WA

Commercial Product&amp Sales Marketing Analyst

Michigan Farm Bureau - LANSING, MI

Senior Product Design Engineer

Adams Thermal Systems - TWO STORY, AZ

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Key Factors That Influence Search Engine Optimization Product Manager Salaries

A Search Engine Optimization Product Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.

How Experience Level Affects Search Engine Optimization Product Manager Salaries?

Experience is a primary driver of a Search Engine Optimization Product Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Entry-Level (less than 1 year): $80,213
  • Early Career (1-2 years): $109,548
  • Mid-Level (2-4 years): $131,883
  • Senior-Level (5-8 years): $146,846
  • Expert (over 8 years): $179,782
Levels Salary
Product M... Level Search Engine Optimization Product Manager$80,213
Product M... Level Search Engine Optimization Product Manager$109,548
Search En... Level Search Engine Optimization Product Manager$131,883
Product M... Level Search Engine Optimization Product Manager$146,846
Product M... Level Search Engine Optimization Product Manager$179,782
$80,213 0 yr
$109,548 < 2 yrs
$131,883 2-4 yrs
$146,846 5-8 yrs
$179,782 > 8 yrs
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What Am I Worth?

How Do Search Engine Optimization Product Manager Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Search Engine Optimization Product Managers. For example, consider the average annual salaries in these key locations:

  • District of Columbia: $147,043.
  • California: $146,485.
  • Massachusetts: $144,533.

Top Paying Cities for Search Engine Optimization Product Managers

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $167,508
  • San Francisco: $165,674
  • Oakland: $162,183

What Skills Can Increase a Search Engine Optimization Product Manager's Salary?

Demanded Skills for the Role:

  • Analysis (Mentioned in 5.01% Job Postings): Analysis is the process of considering something carefully or using statistical methods in order to understand it or explain it.
  • Scrum (Mentioned in 1.9% Job Postings): Using an agile process for managing the lifecycle development of software products.
  • Software Development (Mentioned in 1.23% Job Postings): Software development is the process of conceiving, specifying, designing, programming, documenting, testing, and bug fixing involved in creating and maintaining applications, frameworks, or other software components. Software development is a process of writing and maintaining the source code, but in a broader sense, it includes all that is involved between the conception of the desired software through to the final manifestation of the software, sometimes in a planned and structured process. Therefore, software development may include research, new development, prototyping, modification, reuse, re-engineering, maintenance, or any other activities that result in software products. Software can be developed for a variety of purposes, the three most common being to meet specific needs of a specific client/business (the case with custom software), to meet a perceived need of some set of potential users (the case with commercial and open source software), or for personal use (e.g. a scientist may write software to automate a mundane task). Embedded software development, that is, the development of embedded software, such as used for controlling consumer products, requires the development process to be integrated with the development of the controlled physical product. System software underlies applications and the programming process itself, and is often developed separately.
See More Skills
Skills Demand Percentage
Analysis 5.01%
Scrum 1.9%
Software Development 1.23%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a Search Engine Optimization Product Manager's salary.
  • Design Engineering: Can increase your salary by up to 4%.
  • B2B: Can increase your salary by up to 3%.
  • Business Development: Can increase your salary by up to 3%.
Skill Salary Salary % Increase
Design Engineering
 $138,118
4%
B2B
 $136,790
3%
Business Development
 $136,790
3%
Data Science
 $136,790
3%
Empathy
 $136,790
3%
Fintech
 $135,462
2%
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Search Engine Optimization Product Manager Salary by Industry: Top Paying Sectors

For Search Engine Optimization Product Manager roles, the industry you choose can affect earning potential by as much as 45% (the gap between the highest and lowest paying industries). Data shows that the Internet and Biotechnology sectors offer the strongest compensation, at 25% above the average. In contrast, Search Engine Optimization Product Manager positions in Hospitality & Leisure or Transportation typically offer lower base pay, as these industries often view Search Engine Optimization Product Manager as a support function rather than a direct revenue driver.

The top paying industries for a Search Engine Optimization Product Manager

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Internet$166,008$80.025%
Biotechnology$159,367$77.020%
Healthcare$152,727$73.015%
Energy & Utilities$146,087$70.010%
Financial Services$146,087$70.010%

How Education impacts a Search Engine Optimization Product Manager's Salary?

Your level of education can impact your salary potential. While many Search Engine Optimization Product Managers enter the field with a Associate's Degree degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for a Search Engine Optimization Product Manager with a Associate's Degree is between $121,954 and $129,397).

Search Engine Optimization Product Manager Salaries by Degree Level

Typical Education for Search Engine Optimization Product Manager
Degree Level % of user with this level of education
No Diploma 0.3%
High School 3.4%
Associates 2.2%
Bachelors 41.4%
Masters 50.1%
Doctorate 2.6%
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Search Engine Optimization Product Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Search Engine Optimization Product Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

  • Hourly
  • Monthly
  • Weekly
  • Yearly
  • Table View
Last Updated on July 01, 2026
$123,706
Average $132,806/year
$145,370
$10,309
Average $11,067/month
$12,114
$2,379
Average $2,554/week
$2,796
$59
Average $64/hour
$70
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $145,370 $12,114 $2,796 $70
Average $132,806 $11,067 $2,554 $64
25th Percentile $123,706 $10,309 $2,379 $59

Salaries of jobs related to Search Engine Optimization Product Manager

Salary Trends for Search Engine Optimization Product Manager

Salaries for a Search Engine Optimization Product Manager can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $126,401 in 2023 to around $125,658 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Search Engine Optimization Product Manager salary trends, .

Average Annual Salary of Search Engine Optimization Product Manager Over Time

2022
$???
2023
$126,401
2024
$127,166
2025
$125,658
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $126,401
2024 $127,166
2025 $125,658
2026
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2027
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Most common benefits for Search Engine Optimization Product Manager

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Disability
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Time Off (days)
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Common company salaries for Search Engine Optimization Product Manager

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Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

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