As of January 01, 2026, the average salary for a Digital Marketer in California is $75,823 per year, which breaks down to an hourly rate of $36.
However, a Digital Marketer's salary can vary significantly. Here’s a look at the typical salary range:
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Digital Marketer Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $81,695 | $6,808 | $1,571 | $39 |
| Average | $75,823 | $6,319 | $1,458 | $36 |
| 25th Percentile | $69,516 | $5,793 | $1,337 | $33 |
Recooty - San Francisco, CA
My Unbounded Life - Los Angeles, CA
Senior Safety Watch - Sacramento, CA
Sysdig Inc. - San Francisco, CA
A Digital Marketer's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of a Digital Marketer's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Entry Level Digital Marketer | $74,334 |
| Intermediate Level Digital Marketer | $74,509 |
| Senior Level Digital Marketer | $76,730 |
| Specialist Level Digital Marketer | $79,353 |
| Expert Level Digital Marketer | $79,540 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Digital Marketers. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
Understanding how a Digital Marketer's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $81,695 | $6,808 | $1,571 | $39 |
| Average | $75,823 | $6,319 | $1,458 | $36 |
| 25th Percentile | $69,516 | $5,793 | $1,337 | $33 |
Ready to take the next step in your career? Browse thousands of current Digital Marketer job openings on our job board. Use the search bar below to find your perfect match.
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