What are the main factors that influence a General Counselor's salary?

The primary factors are: 1) Experience Level, 2) Geographic Location, 3) Education/Skills, 4) Company Size & Industry

How does experience change A General Counselor's salary?

A General Counselor's salary grows with experience: a General Counselor (0-0 years)earns $62,662, a Psychologist - M.A. (7+ years)earns $92,619, a Psychologist - Ph.D. (7-10 years)earns $126,714, a Psychological Services Director (10+ years)earns $122,847,

What are the highest paying states for a General Counselor?

General Counselor salary varies significantly by state. The top 3 highest paying states for General Counselor roles are District of Columbia $68,968, California $68,706, Massachusetts $67,791. These tech hubs typically pay 10-15% above the national average.

How much do different types of General Counselor roles make?

Salaries for General Counselor level roles vary by specialization: Casino General Manager: $186,929; General Manager General Administrative: $131,954; Genetics Counselor: $98,279; Drug Counselor: $65,801; Addiction Counselor: $65,800.

How do different companies affect a General Counselor's salary?

Company size, industry, and compensation structure create significant salary variations for General Counselor roles. Large, established industry leaders like Kpmg Us LLP ($114,295) and Warner Bros Discovery ($114,096) offer base salaries 35-40% above the national average. In contrast, smaller firms or startups may offer closer to $88,138.

General Counselor Salary in the United States

How much does a General Counselor make in the United States?

As of April 01, 2026, the average salary for a General Counselor in the United States is $62,290 per year, which breaks down to an hourly rate of $30.

However, a General Counselor's salary can vary significantly. Here’s a look at the typical salary range:

Top Earners (90th percentile): $75,917
Majority Range (25th-75th percentile): $56,932 to $69,423
Entry-Level (10th percentile): $52,053

Compensation Planning

Develop a Job Description

Pay Equity

2025 Compensation Trend

AI-Powered Talent

Smart Recruiting

Salary Salary + Bonus Benefits

View as table

General Counselor Salaries by Percentile

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$69,423	$5,785	$1,335	$33
Average	$62,290	$5,191	$1,198	$30
25th Percentile	$56,932	$4,744	$1,095	$27

You may get higher pay by adjusting the following factors:

Change Search Criteria

Check out General Counselor Job Openings in the United States

Attorney General Practice

Law Firm, Augusta, Maine - AUGUSTA, ME

General Dentist

Humphries Family Dental - ARAB, AL

General Dentist

Clark Family Dentistry - HILLSBORO, OH

General Surgeon Independent Contractor

Concentra - FRESNO, CA

Search More General Counselor Jobs in the United States

Key Factors That Influence General Counselor Salaries

A General Counselor's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Do General Counselor Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract General Counselors. For example, consider the average annual salaries in these key locations:

District of Columbia: $68,968.
California: $68,706.
Massachusetts: $67,791.

District of Columbia $68,968

California $68,706

Massachusetts $67,791

Washington $67,541

New Jersey $67,516

Alaska $67,429

Connecticut $66,570

New York $66,221

Hawaii $65,106

Rhode Island $64,583

Maryland $64,228

Minnesota $63,742

Colorado $63,555

Illinois $63,493

Oregon $63,256

Delaware $63,081

New Hampshire $62,972

Virginia $62,726

Pennsylvania $62,010

Nevada $61,649

North Dakota $61,530

Michigan $61,343

Wisconsin $61,275

Vermont $61,138

Texas $60,758

Maine $60,733

Arizona $60,696

Ohio $60,652

Georgia $60,079

Indiana $59,792

Wyoming $59,736

Utah $59,649

Iowa $59,612

Kansas $59,313

Louisiana $59,226

North Carolina $59,194

Missouri $59,182

Florida $58,939

Montana $58,808

Nebraska $58,684

Kentucky $58,615

South Carolina $58,366

Tennessee $58,210

Idaho $58,148

New Mexico $57,693

Oklahoma $57,594

Alabama $57,226

South Dakota $56,609

Arkansas $56,273

West Virginia $56,092

Mississippi $55,550

Top Paying Cities for General Counselors

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

San Jose: $78,567
San Francisco: $77,794
Oakland: $76,069

San Jose, CA $78,567

San Francisco, CA $77,794

Oakland, CA $76,069

New York, NY $72,188

Queens Village, NY $71,721

Paramus, NJ $71,223

Passaic, NJ $71,160

Bergenfield, NJ $71,098

Stamford, CT $71,005

Huntington, NY $70,942

Newark, NJ $70,538

Bridgeport, CT $70,413

New Brunswick, NJ $70,207

Vallejo, CA $70,077

Middlesex, NJ $70,039

Somerset, NJ $69,983

Petaluma, CA $69,840

Santa Cruz, CA $69,597

Boston, MA $69,472

Monterey, CA $69,161

Fairbanks, AK $69,117

Los Angeles, CA $68,999

Washington, DC $68,968

Seattle, WA $68,856

Santa Rosa, CA $68,843

Juneau, AK $68,663

Orange, CA $68,457

Anchorage, AK $68,345

Anaheim, CA $68,301

Santa Ana, CA $68,208

Nassau, NY $68,171

Long Beach, CA $68,146

Danbury, CT $68,127

Santa Maria, CA $67,915

Everett, WA $67,903

Bremerton, WA $67,597

Trenton, NJ $67,479

Sacramento, CA $67,454

San Diego, CA $67,423

Brockton, MA $67,398

Tacoma, WA $67,373

Santa Barbara, CA $67,286

Lowell, MA $67,037

New Suffolk, NY $67,012

Nashua, NH $66,937

Lompoc, CA $66,837

Ventura, CA $66,775

Stockton, CA $66,757

New Haven, CT $66,632

Atlantic City, NJ $66,470

Hartford, CT $66,333

Modesto, CA $66,302

Poughkeepsie, NY $66,165

New Britain, CT $66,134

Olympia, WA $66,046

Kennewick, WA $66,046

New London, CT $66,034

Norwich, CT $66,015

Lawrence, MA $65,984

Bakersfield, CA $65,810

Riverside, CA $65,722

New Bedford, MA $65,722

Richland, WA $65,660

Portsmouth, NH $65,610

Vineland, NJ $65,598

San Bernardino, CA $65,548

Boulder, CO $65,374

Worcester, MA $65,324

Portland, OR $65,268

Saint Paul, MN $65,193

Minneapolis, MN $65,193

Philadelphia, PA $65,106

Honolulu, HI $64,776

Springfield, MA $64,558

Providence, RI $64,551

Chicago, IL $64,371

Bellingham, WA $64,296

Baltimore, MD $64,228

Chico, CA $64,072

Wilmington, DE $63,966

Pittsfield, MA $63,904

Manchester, NH $63,785

Spokane, WA $63,511

Denver, CO $63,505

Albany, NY $63,212

Troy, NY $63,187

Schenectady, NY $63,056

Burlington, VT $62,919

Portland, ME $62,701

Salem, OR $62,652

Yakima, WA $62,639

Ann Arbor, MI $62,620

Rochester, MN $62,446

Fresno, CA $62,415

Reno, NV $62,415

Milwaukee, WI $62,359

Detroit, MI $62,297

Allentown, PA $62,278

Carson City, NV $62,272

Houston, TX $62,178

Colorado Springs, CO $62,172

Syracuse, NY $62,141

Eugene, OR $62,022

Bismarck, ND $61,948

Gary, IN $61,948

Galveston, TX $61,948

Springfield, OR $61,898

Medford, OR $61,748

Fort Collins, CO $61,723

Austin, TX $61,674

Mesa, AZ $61,543

Phoenix, AZ $61,530

Dallas, TX $61,512

Reading, PA $61,474

Saint Cloud, MN $61,449

Concord, NH $61,393

Madison, WI $61,368

Utica, NY $61,200

Raleigh, NC $61,150

Las Vegas, NV $61,144

Rochester, NY $61,101

Des Moines, IA $61,094

Atlanta, GA $60,995

Battle Creek, MI $60,976

Salt Lake City, UT $60,957

Lancaster, PA $60,864

Champaign, IL $60,851

Harrisburg, PA $60,777

Durham, NC $60,721

Kansas City, MO $60,714

Kansas City, KS $60,702

Fort Worth, TX $60,696

Boca Raton, FL $60,671

Cleveland, OH $60,665

Columbus, OH $60,652

Pittsburgh, PA $60,646

Richmond, VA $60,621

Indianapolis, IN $60,608

Cincinnati, OH $60,527

Petersburg, VA $60,434

Billings, MT $60,297

Lansing, MI $60,297

Huntsville, AL $60,297

Lebanon, PA $60,291

Dayton, OH $60,285

Pueblo, CO $60,285

Appleton, WI $60,266

Buffalo, NY $60,241

Racine, WI $60,210

Charlotte, NC $60,204

Saint Louis, MO $60,185

Springfield, IL $60,160

Elkhart, IN $60,148

York, PA $60,148

Gastonia, NC $60,141

Benton Harbor, MI $60,141

Beaumont, TX $60,104

Lorain, OH $60,091

Toledo, OH $60,067

Binghamton, NY $60,035

Rock Hill, SC $60,029

Rockford, IL $59,998

Fargo, ND $59,967

Elyria, OH $59,967

Flagstaff, AZ $59,923

Fort Lauderdale, FL $59,886

Miami, FL $59,849

Duluth, MN $59,749

Bangor, ME $59,668

Cedar Rapids, IA $59,599

Louisville, KY $59,568

Grand Rapids, MI $59,556

Hialeah, FL $59,550

Casper, WY $59,462

Scranton, PA $59,388

New Orleans, LA $59,369

Virginia Beach, VA $59,363

Akron, OH $59,332

Peoria, IL $59,251

Sarasota, FL $59,238

Green Bay, WI $59,194

Baton Rouge, LA $59,163

Charleston, SC $59,151

Nashville, TN $59,132

Jamestown, NY $59,120

Davenport, IA $59,120

Tucson, AZ $59,089

Cheyenne, WY $59,070

Saint Petersburg, FL $59,051

Tampa, FL $59,039

Omaha, NE $59,026

Port Arthur, TX $59,001

Evansville, IN $59,001

Bradenton, FL $58,976

Santa Fe, NM $58,864

Orlando, FL $58,802

Clearwater, FL $58,734

Canton, OH $58,603

La Crosse, WI $58,603

Grand Forks, ND $58,584

Albuquerque, NM $58,565

Tulsa, OK $58,565

Newport News, VA $58,559

High Point, NC $58,540

Ogden, UT $58,516

Corpus Christi, TX $58,466

Laramie, WY $58,428

Norfolk, VA $58,428

Rock Island, IL $58,391

Saginaw, MI $58,378

Jacksonville, FL $58,372

Salisbury, NC $58,360

Memphis, TN $58,347

Moline, IL $58,316

Fort Myers, FL $58,297

Waterloo, IA $58,217

Spartanburg, SC $58,154

Lincoln, NE $58,123

Fort Wayne, IN $58,111

Birmingham, AL $58,042

Cedar Falls, IA $58,030

Provo, UT $58,023

Springfield, OH $58,017

San Antonio, TX $58,005

Greensboro, NC $57,980

South Bend, IN $57,974

Winston Salem, NC $57,967

Boise, ID $57,949

Savannah, GA $57,905

Muskegon, MI $57,793

Lima, OH $57,718

Lake Charles, LA $57,693

Anderson, IN $57,681

Lexington, KY $57,662

Augusta, GA $57,643

Greenville, SC $57,643

Wichita, KS $57,587

Tuscaloosa, AL $57,587

Columbia, SC $57,531

Bloomington, IN $57,376

Roanoke, VA $57,338

Asheville, NC $57,257

Knoxville, TN $57,151

Shreveport, LA $57,145

Wilmington, NC $57,064

Frankfort, KY $56,946

Oklahoma City, OK $56,902

Chillicothe, OH $56,877

Longview, TX $56,871

Topeka, KS $56,852

Mobile, AL $56,759

Terre Haute, IN $56,734

Erie, PA $56,728

Altoona, PA $56,697

Melbourne, FL $56,678

Amarillo, TX $56,653

Killeen, TX $56,634

Fayetteville, AR $56,585

Sioux Falls, SD $56,541

Chattanooga, TN $56,504

Idaho Falls, ID $56,497

Gainesville, FL $56,366

Portsmouth, OH $56,335

Little Rock, AR $56,323

Lynchburg, VA $56,323

Lafayette, LA $56,298

Youngstown, OH $56,298

Temple, TX $56,273

Daytona Beach, FL $56,261

Clarksville, TN $56,254

Pensacola, FL $56,248

Hopkinsville, KY $56,061

Charleston, WV $56,055

Florence, SC $56,024

Sioux City, IA $55,987

Macon, GA $55,806

Tallahassee, FL $55,800

Fayetteville, NC $55,787

Waco, TX $55,775

Wichita Falls, TX $55,775

Pine Bluff, AR $55,750

Vincennes, IN $55,631

Lubbock, TX $55,607

Great Falls, MT $55,569

Alamogordo, NM $55,563

Abilene, TX $55,513

Rapid City, SD $55,432

Monroe, LA $55,432

Albany, GA $55,395

Huntington, WV $55,389

Jackson, MS $55,382

Greenville, MS $55,376

Parkersburg, WV $55,314

Montgomery, AL $55,301

Johnstown, PA $55,289

Springfield, MO $55,239

Biloxi, MS $55,208

Sumter, SC $55,077

Columbus, GA $55,071

Twin Falls, ID $55,033

Pascagoula, MS $54,953

Kingsport, TN $54,791

Gulfport, MS $54,772

Alexandria, LA $54,566

Fort Smith, AR $54,411

El Paso, TX $54,242

Helena, MT $54,161

Las Cruces, NM $53,962

Harlingen, TX $53,788

Pocatello, ID $53,732

Florence, AL $53,713

Brownsville, TX $53,700

Dothan, AL $53,601

Mcallen, TX $53,570

Columbus, MS $53,109

Altus, OK $52,822

Lawton, OK $52,704

Pierre, SD $52,480

What Skills Can Increase a General Counselor's Salary?

Demanded Skills for the Role:

Commitment (Mentioned in 6.26% Job Postings): An agreement or pledge to do something in the future a commitment to improve conditions at the prison especially : an engagement to assume a financial obligation at a future date.
Support Services (Mentioned in 3.48% Job Postings): Support Services means those activities provided to or on behalf of a person in the areas of personal care and assistance and property maintenance in order to allow a person to live in the least restrictive environment.
CPR (Mentioned in 2.37% Job Postings): Cardiopulmonary resuscitation (CPR) combines rescue breathing (mouth-to-mouth) and chest compressions to temporarily pump enough blood to the brain until specialized treatment is available.

See More Skills

Skills	Demand Percentage
Commitment	6.26%
Support Services	3.48%
CPR	2.37%

What skills can make your compensation higher?

Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a General Counselor's salary.

Flexibility: Can increase your salary by up to 6%.
Leadership: Can increase your salary by up to 5%.
Scheduling: Can increase your salary by up to 5%.

Skill	Salary	Salary % Increase
Flexibility	$66,028	6%
Leadership	$65,405	5%
Scheduling	$65,405	5%
Healthcare Services	$65,405	5%
Psychiatric	$64,782	4%
Self-Directed	$64,159	3%

Get Latest Data

General Counselor Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a General Counselor's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on April 01, 2026

$56,932

Average $62,290/year

$69,423

$4,744

Average $5,191/month

$5,785

$1,095

Average $1,198/week

$1,335

$27

Average $30/hour

$33

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$69,423	$5,785	$1,335	$33
Average	$62,290	$5,191	$1,198	$30
25th Percentile	$56,932	$4,744	$1,095	$27

Salaries of jobs related to General Counselor

Salary Trends for General Counselor

Salaries for a General Counselor can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $83,368 in 2023 to around $82,171 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of General Counselor salary trends, .

Average Annual Salary of General Counselor Over Time

2022

$???

2023

$83,368

2024

$83,042

2025

$82,171

2026

$???

2027

$???

Year	Average Annual Salary
2022	View More
2023	$83,368
2024	$83,042
2025	$82,171
2026	View More
2027	View More

Most common benefits for General Counselor

Social Security

401(k)

Disability

Healthcare

Pension

Time Off (days)

For Employers

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution.

Compensation Planning

Business Services

the United States

Find Your Next General Counselor Job

Ready to take the next step in your career? Browse thousands of current General Counselor job openings on our job board. Use the search bar below to find your perfect match.

For Employees

Get a Salary Increase

Analyze the market and your qualifications to negotiate your salary with confidence.

Search Job Openings

Search thousands of open positions to find your next opportunity.

For Employers

Adjust Employee Salary

Individualize employee pay based on unique job requirements and personal qualifications.

Price My Industry Jobs

Get the latest market price for benchmark jobs and jobs in your industry.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

Are you an HR manager or compensation specialist?

Salary.com's CompAnalyst platform offers:

Detailed skills and competency reports for specific positions
Job and employee pricing reports
Compensation data tools, salary structures, surveys and benchmarks.

Learn about