Salary AI Book a Demo

Marketing Traffic Manager Salary in the United States

How much does a Marketing Traffic Manager make in the United States?

As of September 01, 2026, the average salary for a Marketing Traffic Manager in the United States is $108,658 per year, which breaks down to an hourly rate of $52.

However, a Marketing Traffic Manager's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $133,421
  • Majority Range (25th-75th percentile): $98,027 to $121,620
  • Entry-Level (10th percentile): $88,347
Salary Factors Salary-Boosting Skills Salary by Experience Related Job Salaries Top Paying Cities Explore Related Jobs

Key Factors That Influence Marketing Traffic Manager Salaries

A Marketing Traffic Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how geographic location, education and company size can directly affect your earning potential.

How Do Marketing Traffic Manager Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Marketing Traffic Managers. For example, consider the average annual salaries in these key locations:
  • District of Columbia: $120,306.
  • California: $119,850.
  • Massachusetts: $118,253.

Top Paying Cities for Marketing Traffic Managers

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $137,050
  • San Francisco: $135,550
  • Oakland: $132,693

What Skills Can Increase a Marketing Traffic Manager's Salary?

Demanded Skills for the Role:

  • Project Management (Mentioned in 13.21% Job Postings): Project management is the application of processes, methods, skills, knowledge and experience to achieve specific project objectives according to the project acceptance criteria within agreed parameters. Project management has final deliverables that are constrained to a finite timescale and budget.
  • Microsoft Office (Mentioned in 1.59% Job Postings): Microsoft Office is a suite of desktop productivity applications that is designed by Microsoft for business use. You can create documents containing text and images, work with data in spreadsheets and databases, create presentations and posters.
  • Billing (Mentioned in 1.06% Job Postings): Billing refers to the aspect of banking, whereby someone is charged accurately for what item they purchased.
Skills Demand Percentage
Project Management 13.21%
Microsoft Office 1.59%
Billing 1.06%
See More Skills

What skills can make your compensation higher?

Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a Marketing Traffic Manager's salary.

  • Sales Management: Can increase your salary by up to 10%.
  • Procurement: Can increase your salary by up to 9%.
  • Project Management: Can increase your salary by up to 8%.
Skill Salary Salary % Increase
Sales Management $119,524
10%
Procurement $118,437
9%
Project Management $117,351
8%
Get Latest Data

Marketing Traffic Manager Salary by Industry: Top Paying Sectors

For Marketing Traffic Manager roles, the industry you choose can affect earning potential by as much as 80% (the gap between the highest and lowest paying industries). Data shows that the Software & Networking and Financial Services sectors offer the strongest compensation, at 40% above the average. In contrast, Marketing Traffic Manager positions in Retail & Wholesale or Hospitality & Leisure typically offer lower base pay, as these industries often view Marketing Traffic Manager as a support function rather than a direct revenue driver.

The top paying industries for a Marketing Traffic Manager

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Software & Networking$152,121$73.040%
Financial Services$141,255$68.030%
Biotechnology$130,390$63.020%

How Education impacts a Marketing Traffic Manager's Salary?

Your level of education can impact your salary potential. While many Marketing Traffic Managers enter the field with a Associate's Degree degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for a Marketing Traffic Manager with a Associate's Degree is between $97,997 and $104,827).

Marketing Traffic Manager Salaries by Degree Level

Typical Education for Marketing Traffic Manager
Degree Level % of user with this level of education
No Diploma 1.0%
High School 27.8%
Associates 16.2%
Bachelors 44.7%
Masters 10.0%
Doctorate 0.3%
View as Graph

Marketing Traffic Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Marketing Traffic Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on September 01, 2026
$98,027
Average $108,658/year
$121,620
$8,169
Average $9,055/month
$10,135
$1,885
Average $2,090/week
$2,339
$47
Average $52/hour
$58
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $121,620 $10,135 $2,339 $58
Average $108,658 $9,055 $2,090 $52
25th Percentile $98,027 $8,169 $1,885 $47

Most common benefits for Marketing Traffic Manager

  • Social Security
  • 401 (k)
  • Disability
  • Healthcare
  • Pension
  • Time Off (days)

Common company salaries for Marketing Traffic Manager

Here are companies hiring for Marketing Traffic Manager and their salaries, click below for more details.

Find Your Next Marketing Traffic Manager Job

Ready to take the next step in your career? Browse thousands of current Marketing Traffic Manager job openings on our job board. Use the search bar below to find your perfect match.

For Employees

Analyze the market and your qualifications to negotiate your salary with confidence.

Get a Salary Increase

Search thousands of open positions to find your next opportunity.

Search Job Openings

For Employers

Individualize employee pay based on unique job requirements and personal qualifications.

Adjust Employee Salary

Get the latest market price for benchmark jobs and jobs in your industry.

Price My Industry Jobs

FAQ about Marketing Traffic Manager

1. What industry pays the highest salary for Marketing Traffic Manager?

The Software & Networking industry offers the highest average compensation for Marketing Traffic Manager roles, with salaries approximately 40% above the market median.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

Are you an HR manager or compensation specialist?

Salary.com's CompAnalyst platform offers:

  • Detailed skills and competency reports for specific positions
  • Job and employee pricing reports
  • Compensation data tools, salary structures, surveys and benchmarks.
Learn about CompAnalyst