How much does a Social Media Specialist make hourly in the United States? The average hourly wage for a Social Media Specialist in the United States is $21 as of October 28, 2020, but the salary range typically falls between $18 and $24. Hourly rate can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, helps you determine your exact pay target. 

Search Social Media Specialist Jobs in the United States

Social Media Specialist

Review the job openings and experience requirements for the Social Media Specialist job to confirm that it is the job you are seeking.

See user submitted job responsibilities for Social Media Specialist.

Job Openings for Social Media Specialist
International Market Centers - Chantilly , VA
POSITION SUMMARYThe Social Media Specialist will be primarily responsible for developing, executing on, and measuring the impact of a social media strategies aligned with the broader strategic goals ...
Nexxt - 57 days ago
Our Marketing and Social Media Assistant will be responsible for building and executing campaigns on Facebook and Instagram to help expand our brand. You will strategize, execute and manage a variety ...
ZipRecruiter - 59 days ago
The Michelle Chalfant Company - Alexandria , VA
They will know the social media world inside and out, love posting their own content and continue to research the trends of social media, making sure they know current best practices at all times ...
ZipRecruiter - Today
Bernstein Management Group, Inc. - Vienna , VA
Boutique property management company is seeks highly energetic Marketing And Social Media Specialists that possesses a creative spirit to join our team! We are looking for an exceptionally well ...
ZipRecruiter - 39 days ago
Reeds Real Estate - Chesapeake , VA
We are searching for a highly-creative Marketing Specialist to lead our marketing team. In this ... Maintain our social media platforms including messages to our audience * Monitor and maintain ...
ZipRecruiter - 34 days ago
Insperity - Ashburn , VA
Digital Marketing Specialist Our client is seeking a driven, artistic, and creative Digital ... Manage social media campaigning * Assist internal Account Managers with testing and marketing ...
ZipRecruiter - 33 days ago
Not the job you're looking for? Search more salaries here:

Are you an HR manager or compensation specialist?'s CompAnalyst platform offers:

  • Detailed skills and competency reports for specific positions
  • Job and employee pricing reports
  • Compensation data tools, salary structures, surveys and benchmarks.
Learn about CompAnalyst

Understand the total hourly compensation opportunity for a Social Media Specialist, hourly wage plus other pay elements

Average Hourly Wage

Core compensation


Average Total Hourly Cash Compensation

Includes base and short-term incentives

These charts show the average hourly wage (core compensation), as well as the average total hourly cash compensation for the job of Social Media Specialist in the United States. The average hourly rate for Social Media Specialist ranges from $18 to $24 with the average hourly pay of $21. The total hourly cash compensation, which includes base and short-term incentives, can vary anywhere from $20 to $26 with the average total hourly cash compensation of $23.

Discover how your pay is adjusted for skills, experience, and other factors

How much should you be paid?

For a real-time salary target, tell us more about your role in the four categories below.