As of April 22, 2025, the average annual salary for a Digital Strategy Manager in the United Kingdom is £61,860, with an hourly rate of £30, according to Salary.com Global Salary IQ data. The average salary ranges from £53,160 to £71,640, influenced by factors like location, education, experience, and more.

Global Market Data
25TH   £53,160
50TH(Median)   £61,860
75TH   £71,640
Digital Strategy Manager Salaries by Percentile
Percentile Salary Location Last Updated
25th Percentile Digital Strategy Manager Salary £53,160 United Kingdom April 22, 2025
50th Percentile Digital Strategy Manager Salary £61,860 United Kingdom April 22, 2025
75th Percentile Digital Strategy Manager Salary £71,640 United Kingdom April 22, 2025

Unlock Intelligence on Your Competitors' Salaries Across 35 Countries

Real-time global intelligence that empowers you to make competitive pay decisions and align offers with global trends.

SalaryIQTM

How Much Does a Digital Strategy Manager Make by Hour, Week, Month, and Year?

Last Updated on April 22, 2025

Salary.com provides you with accurate and diversified Digital Strategy Manager salary data based on specialized databases to help you get a fairer salary. The average annual pay for a Digital Strategy Manager is about £61,860 a year, this translates to an approximate hourly rate of £30, a monthly salary of about £5,155, and a weekly pay of around £1,190. Click the switch button below to see more details about Digital Strategy Manager hourly pay, weekly pay, monthly pay, and so on.

How Much Do Digital Strategy Managers Earn at Different Levels in 2025?

A Digital Strategy Manager's salary varies significantly based on experience level. Entry typically earn £55,108 - £60,302, while Intermediate make £55,497 - £60,561, Senior earn £56,536 - £61,600, Specialist earn £57,575 - £62,590, Expert can reach £59,653 - £64,779 or more, depending on the company and location.

Levels Salary
Entry Level Digital Strategy Manager £58,614
Intermediate Level Digital Strategy Manager £59,003
Senior Level Digital Strategy Manager £59,912
Specialist Level Digital Strategy Manager £60,951
Expert Level Digital Strategy Manager £62,882
£58,614 0 yr
£59,003 < 2 yrs
£59,912 2-4 yrs
£60,951 5-8 yrs
£62,882 > 8 yrs
Entry Level 5%
Intermediate Level 5%
Senior Level 3%
Specialist Level 1%
Expert Level 2%
View as Table
View as Graph
Last Updated on April 22, 2025

Skills to Boost a Digital Strategy Manager Salary

Mastering key skills can significantly increase your earning potential as a Digital Strategy Manager. According to Salary.com's Real-time Job Posting Data, expertise in Initiative can lead to a 7% salary raise, while strong Consulting Management skills boost pay by a 2%. Even Digital Transformation can result in a 1% salary increase.

Skill Library evaluates talent skills across five levels, supported by 5-10 behavior indicators, delivering precise insights for data-driven hiring decisions.
Initiative
Taking decisive action and initiating plans independently to address problems, improve professional life, and achieve goals.
Consulting Management
Management consulting is the practice of selling consulting services to organizations to improve their performance or in any way to assist in achieving any sort of organizational objectives.
Digital Transformation
The process of creating new or modifying existing non-digital business processes and services using digital technologies to meet the evolving market and customer needs.
More Skills...
Based on recent job listings, in-demand skills in the Digital Strategy Manager field include Initiative (7%), Consulting Management (2%), Digital Transformation (1%), Business Operations (1%), and Business Administration (1%). These skills reflect current market needs.
Skills Salary Demand
Skill & Salary Demand
Initiative £66,190
Initiative
£66,190
7%
Consulting Management £63,097
Consulting Management
£63,097
2%
Digital Transformation £62,479
Digital Transformation
£62,479
1%
Business Operations £62,479
Business Operations
£62,479
1%
Business Administration £62,479
Business Administration
£62,479
1%
Initiative
3.21%
Consulting Management
8.85%
Digital Transformation
15.81%
Business Operations
17.46%
Business Administration
5.73%

What are the Highest Paying Cities in the United Kingdom for Digital Strategy Manager?

The top 3 highest-paying cities in the United Kingdom for Digital Strategy Manager are London, Brighton and Hove, and Manchester. In London, the average salary is £66,809 per year, while Brighton and Hove offers £62,320, and Manchester pays around £59,296 annually.

Which Job Pays More: E-commerce Strategy Manager or Digital Strategy Manager?

As of April 22, 2025 , a E-commerce Strategy Manager makes more than a Digital Strategy Manager. A E-commerce Strategy Manager earns an average annual salary of £70,705. And a Digital Strategy Manager earns an average annual salary of £61,860.

Job Title Salary Range in GBP
E-commerce Strategy Manager
£42,383
£105,460
Digital and E-commerce Analytics Strategy Manager
£42,188
£104,974
Digital and E-commerce Marketing Strategy Manager
£42,860
£63,077
Manager of Strategy and Planning
£40,825
£75,249

Are you an HR manager or compensation specialist?

Salary.com's CompAnalyst platform offers:

  • Detailed skills and competency reports for specific positions
  • Job and employee pricing reports
  • Compensation data tools, salary structures, surveys and benchmarks.
Learn about CompAnalyst