DNL Recreation Salary

How much does the DNL Recreation Pay for employees?

As of August 2026, the average annual salary for employees at DNL Recreation in the United States is $85,660. This translates to an approximate hourly wage of $41. Salaries at DNL Recreation typically range from $75,333 to $96,856 annually, reflecting the diverse roles and experience levels within the company. DNL Recreation’s salaries are influenced by a wide range of factors including job role, department, years of experience, and location.
DISCLAIMER: The salary range presented here is an estimation that has been derived from our proprietary algorithm. It should be noted that this range does not originate from the company's factual payroll records or survey data.

How Much Does DNL Recreation Pay for Different Roles?

Explore detailed salary information for specific jobs at DNL Recreation. The table below outlines the annual salary ranges for popular roles within the company, helping you benchmark potential earnings. Use 'View by Card/Table' option to find the data most relevant to your career path.
DISCLAIMER: The salary range presented here is an estimation that has been derived from our proprietary algorithm. It should be noted that this range does not originate from the company's factual payroll records or survey data.
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Current Job Openings at DNL Recreation

Ready for your next career move? Explore current job openings at DNL Recreation. Use the search tool below to find available positions by title and location and apply directly to start your career.

Is DNL Recreation’s Pay Competitive? Salary Benchmarking Analysis

How does DNL Recreation’s compensation stack up against the market? This analysis visualizes their annual average salary compared to its industry benchmark and key peer companies.
Peer Company & Industry Benchmarking
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Average Salary ($/year)
DNL Recreation
Retail & Wholesale
Groffs Mill Pond Nursery
Procurelinx LLC
Industry Comparison
Our data shows that, on average, compensation at DNL Recreation is below the average for the U.S. Retail & Wholesale industry by approximately 31%. This positioning suggests their pay is below the market average within their sector.
Peer Company Comparison
To provide a broader market perspective, we compared DNL Recreation average annual salary with several similar companies. DNL Recreation average salary of $85,660 is lower than Groffs Mill Pond Nursery, which has an average salary of $96,809. It is lower than Procurelinx LLC, with their average salary at $101,240. This places DNL Recreation in a developing position among its peers.
See Your True Competitors
The companies behind the question marks could be hiring your best people. Don't operate with incomplete data. Unlock your full competitive view with Salary.com for Business to precisely benchmark salaries, benefits, and more against your true competitors.

Employee Reviews: Working at DNL Recreation

Considering a career at DNL Recreation? Explore authentic employee reviews to learn about the work environment, career growth opportunities, pay transparency and benefits. These first-hand insights can help you set realistic compensation expectations and make informed career decisions.
Processes are structured, and expectations are clear. Overall, it’s a rewarding place to work with opportunities for advancement. The pay is competitive, and there are frequent opportunities for bonuses. Colleagues are professional, and the schedule flexibility is helpful.
The team is friendly, and the workload is manageable. The job is steady with a balanced workload. Work-life balance is respected, and benefits are strong. The leadership team is approachable and open to feedback. It’s a fantastic place to grow in the retail industry. The company provides great opportunities for career growth. The retail industry can be fast-paced, but the leadership team ensures w...
Managers respect personal time, and overtime is rare. The work environment is clean and well-maintained. Training is provided, though it could be more in-depth for certain roles. I appreciate the recognition for hard work and the opportunities for advancement.

DNL Recreation Overview

Website
www.dnlrec.com
Founded In
1998
Employees
<25 employees
Industry
Retail & Wholesale
Headquarter Address
3731 8th St S Wisconsin Rapids Wisconsin WI 54494
Revenue
<$5 Million
Phone Number
+1 8772267465
Social Media
About DNL Recreation
At DNL Recreation, our customers come first. Our mission statement is: "Building lasting relationships with our partners and employees while serving the recreational and travel community. Our core values shall be based on Honesty and Integrity and Service to the Community." Dave and Lori Bonsack bought the existing dealership in 1998 and renamed it DNL Recreation. DNL is an acronym for each member

What Benefits Does DNL Recreation Offer Beyond Salary?

A competitive compensation package is more than just a salary. DNL Recreation offers a comprehensive benefits package designed to support your health, financial future, and overall well-being. Below are the most common key benefits:
Social Security
401(K)
Disability
Healthcare
Pension
Time Off (days)
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What Is the Cost of Living Near Madison?

Understanding the cost of living near Madison is key to truly evaluating a salary offer or your current compensation at DNL Recreation.
Madison's Cost of Living Index is approximately 100.8 (0.8% more expensive than US average; 6.3% more than WI average). State capital (Univ. of WI), desirable, housing costs near US avg. Metro Transit. When planning your budget based on a salary from DNL Recreation, consider these typical monthly expenses:
Expense Category Estimated Monthly Cost Key Considerations / Notes
Housing (1-BR Apt Rent) $1,200 - $1,700+ A significant portion of DNL Recreation salary. Location choices impact this heavily.
Utilities (Basic) $120 - $210 Electricity, Heating, Cooling, Water etc.
Public Transportation $65 (Metro monthly pass, free for UW) Essential for most commuters; car ownership is costly.
Groceries (Single Person) $410 - $600 Can be higher with more dining out or specialty stores.
Personal & Leisure $400 - $730+ Dining out, entertainment, shopping. Highly variable.
Healthcare (Individual) $380 - $700+ Varies significantly by plan & employer contribution.
Subtotal (Excluding Taxes) $2,575 - $3,945+ This subtotal does not include income taxes (federal, state, local), which can significantly impact your take-home pay.

FAQs of DNL Recreation

1. What is the average salary for employees at DNL Recreation?

The average annual total compensation for employees at DNL Recreation is approximately $85,660. However, this is an aggregate figure, actual salaries can range significantly, typically from $75,333 to $96,856, depending on factors like job role, experience, and location.

2. How much does DNL Recreation pay compared to Groffs Mill Pond Nursery?

The average annual salary at DNL Recreation is $85,660, or an hourly wage of $41, in comparison to Groffs Mill Pond Nursery which pays $96,809 per year or $47 per hour.

3. What is the lowest salary at DNL Recreation?

The lowest-paying job at DNL Recreation is an Office Assistant with a salary of $33,288 per year. The lowest- paying job depends heavily on the specific role, location, whether it's an hourly or salaried position, and if it's full-time, part-time, or an internship. Generally, entry-level positions might represent the lower end of the pay scale.

4. How does having a professional certification impact salary for relevant roles at DNL Recreation?

Professional certifications like PMP (for Project Managers), CPA (for Accountants), or another relevant certification for the industry can often lead to higher salaries and better job prospects at DNL Recreation for applicable roles. Certifications demonstrate a verified level of expertise and commitment to a profession, making candidates more competitive.

5. Does DNL Recreation offer cost-of-living adjustments (COLA) for employees in high-cost areas like Madison?

While some companies offer formal COLA, many, including potentially DNL Recreation, incorporate cost of living considerations into their overall salary structure for different locations rather than as a separate, itemized adjustment. This means their base pay bands for roles in high-cost cities like New York City are generally set higher to account for these local market factors.

6. What's the typical process for salary reviews and raises at DNL Recreation?

Most companies, likely including DNL Recreation, conduct formal salary reviews annually, often tied to performance evaluations. During these reviews, factors like individual performance, meeting goals, company performance, and market adjustments are typically considered for potential salary increases.