Marketing Manager

About The Role

We are seeking an experienced Marketing Manager to join our team!

This hands-on individual should be passionate about driving impactful marketing initiatives across digital channels and leading the creation of engaging content. You will play a pivotal role in shaping the narrative of our company and managing our social media strategy, ensuring our brand remains at the forefront of the industry.

This is a permanent position (37.5 hours per week), reporting into the Head of Marketing.

Key Responsibilities (include But Are Not Limited To)

• Content Creation: Oversee the development and publication of various marketing materials (e.g., case studies, white papers, social media content, blogs, opinion pieces, photo shoots, video content, and printed materials).
• Digital Strategy Management: Manage content across all digital platforms, including the company website, LinkedIn, Instagram, and email.
• Marketing Strategy Development: Collaborate with the Head of Marketing to devise and implement comprehensive marketing and PR plans, including goals, budgets, and tactics.
• Brand Development: Establish a strong narrative, tone of voice, and unique selling propositions to help the company differentiate itself in the market.
• Consistent Messaging: Ensure consistent branding and messaging across all marketing materials, including internal communications and newsletters.
• Public Relations: Support media relations efforts in collaboration with our PR agency, developing and executing publicity strategies for company events and initiatives, generating positive media coverage and thought leadership opportunities.
• Email Marketing: Create and manage email marketing campaigns to engage internal and external audiences and drive key marketing objectives.
• Internal Communications: Develop and manage internal communications, including company newsletters and updates to ensure clear, consistent messaging to staff.
• Performance Monitoring: Regularly analyse and report on digital marketing efforts, content performance, and media coverage, presenting appropriate metrics monthly.
• Metrics-Driven Approach: Utilise analytics to inform data-driven decisions and optimise marketing performance.
  
  

Key Skills & Experience

• Proven Marketing Experience: Demonstrated success in a marketing role, with a strong emphasis on content marketing and social media management, alongside experience developing and executing comprehensive marketing strategies, including digital, email, and print marketing.
• Content Creation & Writing Skills: Excellent writing and editing abilities, with a portfolio showcasing a range of materials such as press releases, blog posts, newsletters, and digital content, including strategic and engaging content for social media channels and websites.
• Digital Marketing Proficiency: Familiarity with marketing systems and analytics tools, alongside a solid understanding of email marketing and an active interest in digital marketing trends.
• Communication Development: Experience building and managing communications across web and social platforms, ensuring consistent messaging and branding.
• Organisational & Project Management Skills: Strong organisational and project management capabilities, with the ability to manage multiple projects simultaneously.
• Collaborative Team Player: A proactive approach to learning and professional development, with a strong desire to expand knowledge and contribute as a team player.
• Relevant Education or Experience: Industry experience or a degree in Marketing, English, Journalism, or a related field.
  
  

Desirable But Not Essential Qualifications/Experience

• Graphic design and image editing skills.
• Video editing skills.
  
  

In Return You Will Receive

• 28 days holiday (including bank holidays)
• An additional holiday day to celebrate your birthday
• Contributory Pension Scheme
• Newly refurbished office with free onsite parking
• Clear career progression pathway
• Access to ongoing learning and development
• Regular Company Events
• Company wellness initiative
  
  

Commitment To SBFM Values

• Be a good person
• Play as a team
• Think differently
• Make an impact
  
  

Our company recognises and values the enriching benefits equality, diversity and inclusion bring to our community. We celebrate diversity and actively encourage applicants from minority ethnic groups, LGBTQ , disabled and neuro-diverse groups to apply for our vacancies. Our aim is to nurture happy teams who learn from and inspire each other, and we believe diversity is key to achieving this goal.

About You

About Us

Our Company is one of the UK’s leading and fastest growing soft FM service providers, offering the full range of professional cleaning services nationwide.

We are transforming the commercial cleaning space, combining pioneering future-fit technology and innovation with an ambition to ensure that every colleague has progression opportunities through dynamic training, development, and access to education.