How much does a Media Planning Senior Manager make in Los Angeles, CA? The average Media Planning Senior Manager salary in Los Angeles, CA is $185,192 as of May 28, 2024, but the range typically falls between $163,573 and $202,567. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Percentile | Salary | Location | Last Updated |
10th Percentile Media Planning Senior Manager Salary | $143,890 | Los Angeles,CA | May 28, 2024 |
25th Percentile Media Planning Senior Manager Salary | $163,573 | Los Angeles,CA | May 28, 2024 |
50th Percentile Media Planning Senior Manager Salary | $185,192 | Los Angeles,CA | May 28, 2024 |
75th Percentile Media Planning Senior Manager Salary | $202,567 | Los Angeles,CA | May 28, 2024 |
90th Percentile Media Planning Senior Manager Salary | $218,387 | Los Angeles,CA | May 28, 2024 |
What Should I Pay?
Media Planning Senior Manager is responsible for the day-to-day operations of the media planning function. Manages a team responsible for maximizing the impact of advertising campaigns. Being a Media Planning Senior Manager designs, develops, and executes media and advertising plans that support the client's overall marketing strategy, message, and objectives. Uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Additionally, Media Planning Senior Manager oversees campaign tactics and execution to monitor spending, manage budgets, and control pacing, optimization, and timelines for all types of media campaigns. Guides negotiations for media buys, pricing, and media placement scheduling with vendors. Researches and recommends new media strategies, platforms, and channels to explore or utilize for future campaigns or ongoing campaign evolvement. Requires a bachelor's degree in area of specialty. Typically reports to a director. The Media Planning Senior Manager typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be a Media Planning Senior Manager typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)... View full job description
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A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.
For Media Planning Senior Manager, the first career path typically starts with an Advertising Director position, and then progresses to Top Advertising Executive.
Additionally, the second career path typically progresses to Media Planning Director.
Salary.com's CompAnalyst platform offers:
Media Planning Senior Manager salary varies from city to city. Compared with national average salary of Media Planning Senior Manager, the highest Media Planning Senior Manager salary is in San Francisco, CA, where the Media Planning Senior Manager salary is 25.0% above. The lowest Media Planning Senior Manager salary is in Miami, FL, where the Media Planning Senior Manager salary is 3.5% lower than national average salary.
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About Los Angeles, California Los Angeles (/lɔːs ˈændʒələs/ (listen);[a] Spanish: Los Ángeles), officially the City of Los Angeles and often known by its initials L.A., is the most....More
Los Angeles, California area prices were up 3.2% from a year ago View the Cost of Living in Los Angeles, California
Media Planning Senior Manager Salary in popular cities: San Diego, San Jose, San Francisco
Skills associated with Media Planning Senior Manager: Marketing Analytics, Vendor Evaluation, Customer Insights, Vendor Selection ...More