How much does a Product/Brand Marketing Senior Manager make in Atlanta, GA? The average Product/Brand Marketing Senior Manager salary in Atlanta, GA is $177,163 as of May 28, 2024, but the range typically falls between $160,135 and $196,152. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target. 

Product/Brand Marketing Senior Manager Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile Product/Brand Marketing Senior Manager Salary $144,632 Atlanta,GA May 28, 2024
25th Percentile Product/Brand Marketing Senior Manager Salary $160,135 Atlanta,GA May 28, 2024
50th Percentile Product/Brand Marketing Senior Manager Salary $177,163 Atlanta,GA May 28, 2024
75th Percentile Product/Brand Marketing Senior Manager Salary $196,152 Atlanta,GA May 28, 2024
90th Percentile Product/Brand Marketing Senior Manager Salary $213,440 Atlanta,GA May 28, 2024
25% $160,135 10% $144,632 90% $213,440 75% $196,152 $177,163 50%(Median) Didn’t find job title? Click
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What skills does a Product/Brand Marketing Senior Manager need?

Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.

1.

Leadership: Knowledge of and ability to employ effective strategies that motivate and guide other members within our business to achieve optimum results.

2.

Go-to-Market Strategy: A plan that details how an organization can engage with customers to convince them to buy their product or service and to gain a competitive advantage.

3.

Customer Success: Customer success is a method for ensuring customers reach their desired outcomes when using an organization's product or service.

Leadership 6.16%
Go-to-Market Strategy 2.18%
Customer Success 1.19%
Others 90.47%
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Job Description for Product/Brand Marketing Senior Manager

Product/Brand Marketing Senior Manager manages, develops, and oversees the implementation of marketing activities to maximize sales of a brand. Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops marketing strategies for a brand. Being a Product/Brand Marketing Senior Manager reviews marketing metrics to determine the effectiveness and value of marketing strategies or campaigns. Leads the development, curation, and deployment of marketing content and identifies effective sales channels. Additionally, Product/Brand Marketing Senior Manager translates marketing initiatives into specific projects and actionable plans. Works with management and team leaders to identify and implement appropriate sales strategies or improve direction for current campaigns. Ensures product and brand initiatives are consistent and support the organization's public image. Requires a bachelor's degree. Typically reports to a director. The Product/Brand Marketing Senior Manager typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be a Product/Brand Marketing Senior Manager typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)... View full job description

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Salary.com job board provides millions of Product/Brand Marketing Senior Manager information for you to search for. Click on search button below to see Product/Brand Marketing Senior Manager job openings or enter a new job title here.

Job Openings for Product/Brand Marketing Senior Manager in Atlanta, GA
  • Do you enjoy Building Relationships that Drive Business Results. Do you enjoy Making a Difference in the Community and Helping People. Home Instead is look...
    - 2 Days Ago
  • 804Technology is looking for a Search Marketing Specialist for an immediate opportunity. This position is remote paying $52 per hour
    - 4 Days Ago
  • Our client, a very top spirits/wine portfolio company, is currently seeking a Marketing and Communications Manager based hybrid 3/2 in their Atlanta locati...
    - 5 Days Ago
  • Job Title. Marketing Manager. Reports To. Director of Marketing and Communications. Department. Marketing and Communications. Supervision. None. Work Locat...
    - 1 Day Ago
  • Develon. Description. Develon is looking for an experience Product Marketing Manager to join our dynamic and growing team in Suwanee, GA. Who We Are. Devel...
    - 1 Day Ago

Career Path for Product/Brand Marketing Senior Manager

A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.

For Product/Brand Marketing Senior Manager, the first career path typically progresses to Top Category Management Executive.

Additionally, the second career path typically starts with a Product/Brand Marketing Director position, and then progresses to VP of Product/Brand Marketing.

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Product/Brand Marketing Senior Manager salary varies from city to city. Compared with national average salary of Product/Brand Marketing Senior Manager, the highest Product/Brand Marketing Senior Manager salary is in San Francisco, CA, where the Product/Brand Marketing Senior Manager salary is 25.0% above. The lowest Product/Brand Marketing Senior Manager salary is in Miami, FL, where the Product/Brand Marketing Senior Manager salary is 3.5% lower than national average salary.

City, State Compared to national average
City, State San Francisco, CA Compared to national average
+ 25.0%
City, State Washington, DC Compared to national average
+ 11.3%
City, State Miami, FL Compared to national average
-3.5%
City, State Chicago, IL Compared to national average
+ 4.9%
City, State Boston, MA Compared to national average
+ 12.1%
City, State New York, NY Compared to national average
+ 16.8%
City, State Dallas, TX Compared to national average
-1.3%

Take just three simple steps below to generate your own personalized salary report

Step 1 of 3

Understand the total compensation opportunity for a Product/Brand Marketing Senior Manager, base salary plus other pay elements

Average Base Salary

Core compensation

 
 
 
160135
196152
177163

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
179559
233499
203063
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Product/Brand Marketing Senior Manager in Atlanta, GA. The base salary for Product/Brand Marketing Senior Manager ranges from $160,135 to $196,152 with the average base salary of $177,163. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $179,559 to $233,499 with the average total cash compensation of $203,063.
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How much should you be paid?

For a real-time salary target, tell us more about your role in the four categories below.

160135
196152

 

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How much should you be paid?

About Atlanta, Georgia    Atlanta (/ætˈlæntə/) is the capital of, and the most populous city in, the U.S. state of Georgia. With an estimated 2017 population of 486,290, it is ....More

Atlanta, Georgia  area prices were up 1.4% from a year ago    View the Cost of Living in Atlanta, Georgia

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