What are the responsibilities and job description for the Market Research Manager position at 9Rooftops?
9Rooftops is currently seeking an experienced Market Research Manager. What brings us together is our mission to be an indispensable business partner to ambitious brands by driving growth and inspiring change, we hope that same spirit will bring you to 9Rooftops.
With 9 offices across the country, and a dynamic team of employees weve created an open-minded culture of collaboration. At 9Rooftops, youll not only have the opportunity to work on brands big and small, but also be a critical part of an agency that believes in the power of continual improvement and that every employee should have a say in how things work.
9Rooftops Provides
Our benefits reflect our commitment to help our team be the best versions of themselves both at work and at home. 9Rooftops offers a remote workplace model providing our employees with the flexibility to work in one of our 9 offices or remotely. Other benefits include: Medical, Vision, Dental & Life, 401(k) with Employer Match, Parental Leave, Vacation and Sick Time Off, Paid Community Volunteer Day, Summer Friday Hours, Robust Holiday Time Off, and Wellness Incentive Programs.
Typical hours are Monday-Friday, 9 a.m. - 6 p.m.
9Rooftops Role
The Market Research Manager will work closely with strategy & research team members, other agency disciplines and clients to design, execute and glean insights and recommendations from primary market and consumer research. The Market Research Manager will participate in qualitative and quantitative research methods (e.g., conducting interviews, focus groups, surveys, etc.) and report findings and recommendations. This role reports into the VP, Director of Market Research, within the Strategy department.
- Lead market research studies from the design and execution to reporting and presenting findings
- Analyze and interpret research data to uncover key patterns and important information
- Directly supervises junior research analyst(s) with responsibility for guiding their work and professional development
- Manage the day-to-day relationship with key clients and work collaboratively with partners across the agency
- Help drive standard operating procedures & innovation efforts in the research practice
What Else
Knowledge, skills, abilities:
- Experience with designing complex survey programs in Qualtrics or a similar platform
- Comfort with a range of statistical software packages such as SPSS, Q, R etc; experience with Marketing Intelligence Dashboards such as Datorama, Power BI is a plus
- Curiosity to understand motivations behind consumer behavior
- Strong data visualization skills and an ability to focus on insights over observations are a must
- Experience directly managing client relationships and a desire to lead the work & professional development of junior staff
- Proficiency with more advanced analytic techniques such as clustering, regression, factor analysis etc; experience with Natural Language Processing a plus
- Strong written and verbal communication skills
- A creative thinker, team-oriented attitude and a desire to learn
- Ability to work independently to develop project timelines and meet delivery deadlines
Minimum qualifications:
- An undergraduate degree and 5 years of professional market research experience
We are an Equal Opportunity Employer. We will consider applicants for this position without regard to any category protected by applicable federal, state or local law, including but not limited to: race, color, religion, national origin, age, gender, sex, ancestry, citizenship status, mental or physical disability, genetic information, sexual orientation, veteran status, or military status.
