CRO Manager

We’re a company founded by engineers, comprised of engineers, building the world’s largest cloud learning and transformation platform with a bold mission – giving individuals and businesses the chance to change their trajectory. Our fun and engaging courses have helped more than 1 MILLION engineers learn to cloud, and we’re just getting started.

Working at A Cloud Guru

We’re a smart, quirky, tight-knit team who’s passionate about our purpose, who works hard, learns together, and laugh together. We look for people who are excited to work with purpose, who can add their own unique quirkiness to our own. We’re proud to say we champion diversity and are committed to making coming to work an enjoyable experience for all.

Our Values

Champion our customers: We connect with and truly care about our customers

Be thoughtful but decisive: We move swiftly and confidently with grounded logic

Learn all the things: We bring insatiable curiosity to our roles every day

Be hungry, stay humble: We always bring our A-game, never our ego

Keep it fun: Above all, have fun and make 'em smile!

Our people matter to us. We understand that everyone has family, friends and interests outside of their careers so our employees can access a whole host of perks and benefits that include:

• 4 weeks of PTO per year
• Generous gender neutral paid parental leave
• Family Planning Benefit
• A Cloud Guru Idea Hours - We set aside 2 hours per week to learn something new!
• Catered lunch three times a week
• A well stocked fridge and kitchen 
• Quarterly continuing education budget

CRO Manager

As the CRO Manager, your primary goal will be to increase the efficiency of our digital assets with a heavy focus on generating MQLs. In this position, collaboration will be key, as you’ll work with multiple teams  to optimize our funnels between three main segments - B2C Trials, B2B Self-Checkout, and B2B Leads. This is a data-driven and research-oriented role that will effectively inform UX and UI that people are delighted to interact with and convert through.

In this role you’ll get to:

• Develop ACG’s CRO strategy and oversee the process from start to finish; managing everything from ideation to execution, through to analysis & reporting
• Establish KPI’s and develop reporting using internal programs (such as Looker, FullStory, Salesforce, etc.)
• Execute A/B split testing and multivariate testing to improve customer experience and increase conversion rates
• Responsible for managing, organizing and presenting data in a clear, concise and actionable format to the larger marketing team
• Ability to troubleshoot and identify existing issues within the funnel to help drive a cohesive optimization testing strategy, aiming to remove friction and streamline the application process
• Identify gaps in tracking and work with the product team to tag all necessary events for a holistic view of the customer journey
• Work cross-functionally with product marketing, design, & product to align on goals and streamline the rollout of tests
• Maintain a close eye on the competitive landscape to help inform decisions and stay on top of new trends; constantly finding ways to differentiate our brand in the competitive coworking vertical and identifying best practices

We are looking for someone who has:

• A proven track record of launching and optimizing successful CRO campaigns
• Proficiency in the B2B buyer journey, including lead stages their significance in the sales funnel
• Utilized website personalization in a B2C or B2B context to improve the digital experience
• The ability to move fast and having the confidence in your experience and the data to pivot quickly and apply learnings
• A firm grasp of core KPIs, like Statistical Significance, Waterfall Conversions through the funnel, CTR, ROAS, etc.
• Understands the quantity/quality balance of B2B SaaS
• SQL, Python, R, Tableau experience is a plus

If you have the following experience, we'd love to hear from you!

• 5+ years’ experience developing, launching, and analyzing CRO tests
• 2+ years in a high-growth SaaS environment
• Excellent working knowledge of Google Analytics, GTM, and Search Consoles
• Proficiency with FullStory, HotJar, or a similar UX research tool
• Deep experience with Wordpress 

Does this sound like you? Want to help us teach the world to cloud? Get in touch, we’d love to talk!

Our crew

Our team is spread across the globe, primarily in the US, Australia and the UK. This role will be based in our offices in Austin, Texas. While we do have remote workers, this role requires you to be in our Austin, TX office.

A Cloud Guru is proud to be an equal opportunity employer and welcome all to join the team. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, disability, or age. At A Cloud Guru, we champion diversity and know that an inclusive environment is critical to our success.