Paid Media Coordinator

Company Description

Job Description 

The Paid Media Coordinator is responsible for ensuring marketing initiatives are supported globally with paid marketing support on a variety of channels (social, display, and online video) for Hollister & Gilly Hicks. This associate will work closely with internal creative design teams, as well as with external partners, to drive brand-right consumer experiences that achieve campaign-specific KPIs. The ideal candidate is curious, collaborative, and highly organized.

This job is located at our Global Home Office in Columbus, Ohio.  

What Will You Be Doing? 

• Team up with media channel leads to understand the product and promo strategies and messaging for each season across all channels and placements
• Manage all paid media creative requests from internal creative, influencer and organic social teams. 
• Partner with copywriters for requests on campaign assets and social media posts, as well as submission & tracking of foreign language translations for international markets
• Approve final creative assets and ensure they meet brand expectations
• Accountable for trafficking creative and linking strategy to media agency on time
• Own the Q&A process for ensuring 100% accuracy of creative and ad placements and linking strategy with overall business standards and strategic direction
• Responsible for sharing messaging changes and creative shifts with media agency on a weekly basis
• Conduct ongoing competitor creative analysis and share findings with channel leads
• Responsible for invoice & PO management for all paid media spend

What Do You Need To Bring? 

• Bachelor’s Degree in Marketing, Advertising or related field required
• Digital marketing experience in a fast paced, multi-channel, retail environment a plus
• Familiar with display marketing platforms, tactics, & vendors, preferred
• Familiar with social media advertising products preferred
• Proven track record of working across & within a matrixed structure - creative, analytics, & CRM preferred
• Highly organized with strong problem-solving capabilities
• Strong project management and inter-departmental coordination skills
• Highly motivated with ability to thrive in a fluid and demanding environment

Our Company 

Abercrombie & Fitch Co. (A&F Co.) is a global retailer of five iconic, omnichannel lifestyle brands catering to the kid through millennial customer: Abercrombie & Fitch, abercrombie kids, Hollister, Gilly Hicks and Social Tourist. At A&F Co., we’re here for our associates, customers and communities on the journey to being and becoming who they are – and because no journey is the same, we strive to create an inclusive culture, where everyone is free to share ideas.  

Our Values 

We lead with purpose and always put our people first, which is evidenced by our Great Place to Work™ Certification, as well as being a 2021 recipient of Fortune’s Best Workplaces in Retail, and named a Best Place to Work for LGBTQ Equality by the Human Rights Campaign for 16 consecutive years. We’re proud to offer equitable compensation and benefits, including flexibility and competitive Paid Time Off, as well as education and engagement events, including various Associate Resource Groups, volunteer opportunities and additional time off to give back to our global communities.  

What You'll Get

As an Abercrombie & Fitch Co. (A&F Co.) associate, you’ll be eligible to participate in a variety of benefit programs designed to fit you and your lifestyle. A&F is committed to providing simple, competitive, and comprehensive benefits that align with our Company’s culture and values, but most importantly – with you! We also provide competitive incentives to reward the commitment our associates have for moving our global business forward:  

• Incentive bonus program
• 401(K) savings plan with company match
• Annual companywide review process
• Flexible spending accounts
• Medical, dental, and vision insurance
• Life and disability insurance
• Associate assistance program
• Paid parental and adoption leave
• Access to fertility and adoption benefits through Carrot
• Access to mental health and wellness app, Headspace
• Paid Caregiver Leave
• Mobile Stipend
• Paid time off & one paid volunteer day per year, allowing you to give back to your community
• Work from anywhere (Mondays and Fridays are “work from anywhere” days for most roles & six work from anywhere weeks per year)
• Seven associate wellness half days per year
• Onsite fitness center
• Merchandise discount on all of our brands
• Opportunities for career advancement, we believe in promoting from within
• Access to multiple Associate Resource Groups
• Global team of people who will celebrate you for being YOU!

Additional Information

ABERCROMBIE & FITCH CO. IS AN EQUAL OPPORTUNITY EMPLOYER