Brand Designer

Abstract:

Do you love Brand Design? Do you enjoy creating the graphics and communications that will get delivered to customers? Have you often been complimented on your ability to organize data and keep track of changes? What about helping to draw in revenue for a company while doing it creatively?

If this is you, our new role at ABI Attachments might be your ideal career fit. We have a vibrant, customer-focused, creative work environment that allows us to build world-class products for every market we enter.  Come leverage your design skills to help us empower our customers with better ways to get their outdoor work done.

Basic Function: 

The primary goal of this position is to create, sustain, and refine the brand presence at ABI. This includes ABI attachments, Force by ABI, and any future brands ABI redesigns or develops. The Brand Designer will be the driving force for logo design, physical and print brand assets, as well as digital brand presence guidelines. They function as the Marketing Team’s point person for brand design needs (eg. graphic design, image creation, literature layout, etc.).

The secondary role of this position is to manage additional graphic design tasks and/or projects to promote ABI products and improve marketing services, as assigned. 

Activities & Responsibilities:

Primary Responsibilities: 

• Spearhead unique, cohesive branding for ABI and subsequent ABI Brands.
• Assist teammates to maintain brand consistency throughout all our marketing projects.
• Layout, design, and update logos, ads, icons, graphics, and other digital material.
• Support other departments  with requested (and supervisor approved) images, graphics, logos, and PDFs.
• Gain a working understanding of ABI’s products, industry, markets, and customers.

Secondary Responsibilities (As needed):

• Design original pieces, including illustrations and infographics.
• Create professional print layouts, edit photos, create illustrations, and develop web content that aligns with company objectives.
• Layout, design, and update catalogs, product manuals, decals, flyers, ads, direct mail pieces, banners, trade show displays, and other printed material.
• Design and manage email-marketing materials from concept to distribution.
• Photography: capture, edit, and prepare photographs for both print and web applications.
• Collaborate with other team members to generate creative ideas and concepts.
• Manage and organize digital files: import, tag, categorize, export, backup; etc.

• Engage in team meetings and perform special assignments, projects, or other duties as assigned.

Skills & Qualifications:

• Affinity for and/or experience with agriculture, sports turf, and property management industries.
• Developed ability to identify, analyze, and resolve problems.
• Must have unwavering integrity and positivity.
• Must be an emotionally intelligent, humble contributor to group goals and company needs.
• Must be proficient utilizing computers, mobile devices, and core office applications.
• Must be a self-motivated and driven learner with a desire to grow and be developed.
• Must have excellent organizational and communication skills.
• Must be willing to participate in ongoing education.

Education & Experience:

• Bachelor’s Degree in Graphic Design  or related field or equivalent experience.
• Minimum 3 years experience in graphic design.
• Minimum 3 years experience working in collaboration with a marketing/communication team.
• Proficient with Apple OS and core applications, and the Adobe Creative Cloud applications (specifically: InDesign, Lightroom, Photoshop, Illustrator, and XD).
• Ability to talk or hear to communicate with others via phone, in-person, and/or computer.
• Ability to listen to customers/vendors/colleagues, problem solve, and respond accordingly.
• Ability to read, write, and speak English fluently.

Physical Requirements::

• Must have the ability to stand, sit, and see a screen eight hours of the work day.
• Must be willing to work full-time, in-house.
• Must have the ability to safely lift 50 pounds occasionally.

Environmental Conditions & Travel::

• The employee is exposed to an office environment with moderate noise.
• Travel: Must have willingness and availability to travel for video shoots, trade shows, and other marketing events as requested by your supervisor.

The above statements are intended to describe the general nature and level of work being performed by persons assigned to this position. They are not intended to be an exhaustive list of all associated responsibilities, skills, efforts, or working conditions. ABI Attachments, Inc. reserves the rights to change, amend, add, delete, and otherwise assign any and all duties, responsibilities, and position titles, as it deems necessary to meet the needs of the business.

Equal Opportunity Employer