What are the responsibilities and job description for the Brand Retail Director position at Acosta Group?
**Brand Retail Director**
**Description**
**Director – Brand Retail**
The Director of Brand Retail will work closely with the program leaders and shared services to set the team's short- and long-term strategic direction and identify the necessary services and resources required to implement the strategies in a retail environment.Also, work closely with the Sr. Director of Client Services and other key account team partners to determine meaningful strategy that will exceed client expectations.You will drive the strategic vision for launching smoke-free products to legal-age smokers and nicotine users in a retail environment, delivering best-in-class consumer experience through a team of Field/Retail Experts, consumer activities leveraging on the brand retail infrastructure (stores, islands, pop-ups, mobile trailers), and in line with brand engagement strategy and business priorities.
**The incumbent(s) in this position should exhibit the following ACOSTA values:**
**People Minded **– Must show dignity and respect to all people
**Integrity **– Must exemplify the highest degree of ethical behavior
**Results Oriented **– Must show passion, pride, and commitment to succeed
**Trust **– Must be honest, sincere and confident
**Teamwork **– Must build trusting relationships
**Innovation **– Must progress through a combination of creativity, common sense, and vision
**Balance **– Must maintain an optimistic attitude and keep perspective on what is important in life
**Essential Functions of this Position:**
Evaluate reporting compliance from the top down to ensure maximum compliance and program profitability
Communicate directly with client to provide insights and analysis regarding program performance and to identify opportunities for continued improvement
Develop strategic coverage solutions that ensure the right activity is happening at the right place, at the right time, by the right resource
Provide direction and management to the team regarding client expectations and performance goals
Responsible for all program execution creation/setup and follow-through across US teams.
Act as the daily POC for the key client stakeholders across the US; work with the field team leads and internal operations lead to ensure alignment for program delivery against client priorities and goals.
Supports a team of managers who have direct responsibility for managing liaison client partners.
Lead all program executions (executions/projects) from request intake, set up, and follow through – complete project management end to end.
Proactively recommend initiatives (define strategy) based on industry trends/knowledge and competitive landscape
Lead program performance reporting, program measurement, ongoing, and ad hoc analysis as required
Define, monitor, and give feedback on key performance metrics
Take appropriate actions when performance metrics are not met
Ensure that the right resources are in place and that the field staff has access to the necessary information, tools, and technology to achieve the desired results
Closely manage and monitor the financial results of the program to maximize profitability
Manage turnover and fallout and increase retention
Meet regularly with and provide feedback and coaching to direct reports
Monitor all program key performance metrics to ensure the program is performing to all key stakeholder expectations
Maintain focus and accountability for billing and ROI analysis by period and alert account team partners to any variance issues
Other duties as assigned.
**Qualifications**
Minimum Education Requirements:
Bachelor Degree, Master’s Preferred
Experience Requirement:
Ten plus years of prior relevant experience in Business, Marketing, or related field with seven to ten years of management experience, with experience in a retail/merchandising/marketing environment OR any similar combination of education and experience
Retail and/or field marketing agency experience highly preferred
Operational knowledge of retail and business systems (e.g. POS, inventory management, MS Office, etc.)
Experience directly managing a large (150 person) multifaceted retail organization, including field execution teams, internal operations, and client services
Must have a valid driver’s license
This position requires that you drive on behalf of Acosta Sales & Marketing, and as such, any DUI/DWI conviction in the past 36 months will be an immediate disqualifier for this position.
Knowledge, Skill, and Ability Requirements:
Proven success in senior-level client relationship development and management
Outstanding organizational skills, attention to detail, project management experience, and prioritization of tasks
Superior interpersonal skills to work closely with other team members and the client
Professional attitude and strong leadership skills
Strong verbal communication and presentation skills
Excellent judgment, effective problem-resolution skills, and the ability to balance multiple demands
Profound understanding of brand retailers and store operations, including in-store process, merchandising, and training practices and standards
Extroverted, Motivated & Confident working with people; Magnetic personality
Must be familiar with Microsoft Windows and Office 365
Comply, adhere, and ensure that direct reports comply and adhere to company policies concerning disciplinary, termination, performance and conduct issues in communications with all direct reports and/or team members
Supervise activities of all direct/shared departmental reports, including clearly communicating client and account team expectations, developmental planning for management employees and succession planning within programs, ensuring that all direct reports are trained on program specifics
Remain proactive in anticipating problems or issues and resolve issues quickly
Provide program direction and overall strategy management to training organization to ensure that all training needs of the field and management are being properly assessed
Ability to travel 50%
Must have and maintain a valid driver’s license
**Acosta Sales & Marketing is an Equal Opportunity Employer
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US: http://acosta.jobs/privacy-policy-us/
Canada: http://acosta.jobs/privacy-policy-ca/
Acosta utilizes E-Verify for validating the ability to work in the United States for all job candidates.If you want more information on what this entails and your rights as a job applicant, please use the link provided to access information on our use of E-Verify and your right to work.Employer Resources (e-verify.gov)
\#Mosaic
**Job** Professional (non-management)
**Primary Location** US-CO-Colorado
**Shift** Day Job
**Job Posting** Feb 12, 2024, 1:43:56 PM
**Min Pay** 102900** Max Pay** 128600
**Schedule** Full-time
**Job Type** Standard
**Job Number:** 1252651xCO
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