What are the responsibilities and job description for the Media Buyer, Broadbeam Media position at Active International?
Overview
NOTE: This position is Hybrid (NYC Preferred)
The Media Buyer will have strong skills negotiating, buying, analyzing, tracking and reporting for multiple video campaigns that support client business objectives in a fast-paced environment with a heavy focus on DRTV within the following platforms: local TV, national cable, satellite, MVPD/ Systems, syndication, in both linear and non-linear video (OTT/CTV). They must also be comfortable interacting with, and in many cases, leading client and new business communications re: Media rationale, planning and strategy. We are looking for a go-getter with the desire to advance his/her media career through the opportunity to learn new skills, acquire more responsibility and get greater client contact in a smaller, entrepreneurial agency. While the traditional planning buying skills in a linear TV environment are critical to this role, the Buyer must also have familiarity with streaming video media (TVE, Programmatic, Addressable) and how it fits in to client media strategy and planning.
Responsibilities
Plan and negotiate Local TV, network, national cable and syndication schedules to meet client requirements in linear and advanced TV Prepare, send, and confirm media schedule orders and revisions to media vendors as directed by Account Managers Manage schedule clearance and preemption accurately and within budget Lead and mentor junior buying team members (Associate Buyers & Assistant Buyers) Interact regularly with clients and, as needed and appropriate, running point as client lead Clear understanding on maximizing client budgets through optimizing media schedules based on clients KPIs (i.e. budgetary, ratings, impressions, CPO/ratio) Analyze, track, and report campaign results on a daily/weekly basis Evaluate and communicate new media opportunities regularly Cultivate and maintain relationships with media vendors. Represent Broadbeam and its clients professionally and appropriately Address client concerns and respond adequately Analyze multiple sources of internal and external data to assist buying decisions Deliver client requirements while maintaining profit goals Keep updated and have POV on marketplace conditions and trends in TV and Video Resolve media invoice discrepancies in a timely manner Demonstrate accuracy in all projects Meet timelines and deadlines on projects Maintain good organizational skills Interact with key top management
The salary range for this position is $75,000 – $80,000. The successful candidate’s salary will depend on actual ranges of current employees in the subject position, market considerations, budgetary considerations, geography, as well as the candidate’s skill set, level of experience, and qualifications. Active offers a very competitive benefits package inclusive of medical coverage, dental, vision, disability, 401k, paid time off, community engagement opportunities, great colleagues, and great learning opportunities.
Unfortunately, we are unable to sponsor or take over sponsorship of an employment Visa at this time.
Qualifications
We are looking for an enthusiastic, detail-oriented, hardworking professional with excellent communication and time management skills.3 years of media buying experienceUnderstanding of basic media math principlesProficient in Microsoft Excel, Power Point and OutlookFamiliarity with media research tools such as MRI, Nielsen, SQAD, etc., experience in Core a huge advantage Detail-orientedPossess solid communication skillsExcellent negotiating skillsExcellent organization skillsAbility to work alone and with the group seamlessly on tasks