Marketing Specialist - Paid Digital
Job Posting for Marketing Specialist - Paid Digital at Ally Financial
The Paid Digital Marketing Specialist is a newly created role within the Digital Marketing team at Ally. This individual will be tasked with helping us execute our in-house support of digital marketing with activations across multiple channels and lines of business. The ideal candidate also has previous hands-on-keyboard execution experience either from agency or advertiser direct experience.
The successful candidate will possess a track record of precision and accuracy when it comes to dissecting the elements of a digital direct buy to ensure successful launch and measurement. This person will have to partner with various teams across the organization, including Ad Ops, Strategy, Creative, Analytics, etc in addition to external platform and publisher partners. They will also need to be process oriented as we grow this program's scope over the next year.
Ally work locations are Charlotte NC or Detroit MI - Hybrid work schedule 3 days in office and 2 from home.
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