What are the responsibilities and job description for the Marketing Manager position at Anytime Fitness?
Benefits:
Job Overview
We are seeking a dynamic and results-driven Marketing Manager to lead our marketing efforts and enhance our brand presence. The ideal candidate will have a strong background in various marketing disciplines, including analytics, content marketing, advertising, and social media marketing. This role requires creativity, strategic thinking, and the ability to manage multiple projects simultaneously while driving measurable results.
Responsibilities include:
Job postings listed on this site are with independently owned and operated franchised Anytime Fitness studios. Any application or other information submitted through this site is transmitted directly to the identified location. Each franchised Anytime Fitness studio is responsible for making its own local hiring decisions, determining compensation, benefits, and other terms of employment. Anytime Fitness Worldwide, LLC does not direct or participate in employment conditions or decisions at franchised locations. By submitting an application or information through this site you acknowledge that you are applying for employment with a franchised studio location and not Anytime Fitness Worldwide, LLC.
- 401(k)
- 401(k) matching
- Company parties
- Competitive salary
- Dental insurance
- Employee discounts
- Free uniforms
- Health insurance
- Opportunity for advancement
- Paid time off
- Signing bonus
- Training & development
- Vision insurance
- Wellness resources
Job Overview
We are seeking a dynamic and results-driven Marketing Manager to lead our marketing efforts and enhance our brand presence. The ideal candidate will have a strong background in various marketing disciplines, including analytics, content marketing, advertising, and social media marketing. This role requires creativity, strategic thinking, and the ability to manage multiple projects simultaneously while driving measurable results.
Responsibilities include:
- Develop and implement comprehensive marketing strategies to increase brand awareness and drive customer engagement.
- Utilize analytics to assess the effectiveness of marketing campaigns and make data-driven decisions for optimization.
- Oversee content marketing initiatives, ensuring alignment with overall brand messaging and goals.
- Manage advertising campaigns across various platforms, including digital, print, and social media.
- Lead social media marketing efforts by creating compelling content that resonates with target audiences.
- Assist with the production of marketing materials, signage, and collateral
- Process all new signage orders and follow through to installation
- Assist with creating advertising materials (e.g., rack cards, direct mail campaigns), while maintaining the brand guidelines
- Manage social media user accounts, including Facebook, Instagram, LinkedIn, Yelp, and GMB
- Monitor the site’s monthly social calendars to ensure and assist with unique, creative, upscale, interactive resident events
- Weekly social media audits
- Weekly prospect phone audits
- Monitor online company reviews
- Other duties as assigned
- Bachelors degree, or equivalent combination of education and career experience.
- Minimum of 3 years of demonstrated experience managing multi-channel marketing campaigns
- Knowledge of marketing channels and best practices, including Google Ads, social media platforms, email marketing platforms, search engine optimization, and traditional media
- Experience in multifamily industry, or related industries is preferred, but not required. We encourage you to demonstrate how your unique mix of marketing skills is the perfect fit
- Proven ability to develop collaborative relationships with and support corporate and regional teams
- Ability to tackle complex tasks independently with sound judgment, critical thinking, and emotional intelligence
- Exceptional project management, time management, and organizational skills
- Exceptional oral and written communication skills
- Strategic, analytical, and creative thinking skills, with the ability to use data to inform decisions
- Proficiency in Microsoft Office
Job postings listed on this site are with independently owned and operated franchised Anytime Fitness studios. Any application or other information submitted through this site is transmitted directly to the identified location. Each franchised Anytime Fitness studio is responsible for making its own local hiring decisions, determining compensation, benefits, and other terms of employment. Anytime Fitness Worldwide, LLC does not direct or participate in employment conditions or decisions at franchised locations. By submitting an application or information through this site you acknowledge that you are applying for employment with a franchised studio location and not Anytime Fitness Worldwide, LLC.
